MOOYAH
Franchise research report · reviewed 2026 disclosure data
Researching MOOYAH franchise opportunities? Every figure below is cited to the FDD.
MOOYAH® franchise specializes in made-to-order burgers, hand-cut fries, and premium milkshakes with a focus on fresh, quality ingredients and customizable menu
Headline figures
Quick facts
- How much does it cost to open an MOOYAH franchise?
- The MOOYAH Franchise Disclosure Document reports an estimated initial investment of $452,050 (2026 FDD, Item 7, PDF p. 17). This is the franchisor's disclosed estimate, not a quote. Details
- Does MOOYAH disclose financial performance (Item 19)?
- Yes. The MOOYAH FDD includes an Item 19 financial performance representation (2026 FDD, Item 19, PDF p. 45). Figures apply only to the locations and period each one covers. Details
- How many MOOYAH locations are there?
- The FDD reports 152 outlets at the end of 2025 (2026 FDD, Item 20, PDF p. 46). Existing locations do not indicate territory availability. Details
From reviewed FDD figures only. Not a recommendation or projection.
What the disclosures show
- 1Opening costs are estimated at $452,050 in the 2026 FDD (Item 7); several initial fee options apply.
- 2Item 19 covers 5 separate groups: other measures for 15 Franchisedtraditional locations; other measures for 16 Franchisedtraditional locations; other measures for 15 Franchisedtraditional locations; other measures for 62 Franchisedtraditional locations; other measures for 16 Franchisedtraditional locations. They are not combined.
- 3Outlets grew by 4 in 2025, to 152 (United States, as labeled in the FDD, Item 20).
From reviewed FDD figures only. Not a recommendation or projection.
Costs · Items 5–7
What does it cost to open?
Estimated opening costs and the fees payable to the franchisor.
Startup Investment — Item 7
Total estimated initial investment
2026 FDD · Item 7 · PDF p. 17
Ongoing Fees — Item 6
Selected recurring charges; payment bases and conditions remain attached to each fee.
17 reported fees, each with its payment basis, are listed below; they haven't been sorted into recurring, initial and occasional groups yet.
Financial Performance — Item 19
What results are disclosed—and for which locations?
5 separate populations, shown apart. Revenue is not owner income.
Locations counted: not stated in the reviewed record
Other measures · 15 locations
- Who is counted
- Second Quartile
- Period
- Average
- Excluded
- 1nontraditional,8new2025,1temporarilyclosedrelocated excluded;62of72
- Method
- Franchise reported grosssales excludingtax/refunds, includesgiftcardredemption/insurance; grosssalesnotprofit
Locations counted: not stated in the reviewed record
Other measures · 16 locations
- Who is counted
- Third Quartile
- Period
- Sample
- Excluded
- 1nontraditional,8new2025,1temporarilyclosedrelocated excluded;62of72
- Method
- Franchise reported grosssales excludingtax/refunds, includesgiftcardredemption/insurance; grosssalesnotprofit
Locations counted: not stated in the reviewed record
Other measures · 15 locations
- Who is counted
- Top Quartile
- Period
- Aboveaverage percent
- Excluded
- 1nontraditional,8new2025,1temporarilyclosedrelocated excluded;62of72
- Method
- Franchise reported grosssales excludingtax/refunds, includesgiftcardredemption/insurance; grosssalesnotprofit
Locations counted: not stated in the reviewed record
Other measures · 62 locations
- Who is counted
- Traditional Franchised Restaurants
- Period
- Sample
- Excluded
- 1nontraditional,8new2025,1temporarilyclosedrelocated excluded;62of72
- Method
- Franchise reported grosssales excludingtax/refunds, includesgiftcardredemption/insurance; grosssalesnotprofit
Locations counted: not stated in the reviewed record
Other measures · 16 locations
- Who is counted
- Fourth Quartile
- Period
- Sample
- Excluded
- 1nontraditional,8new2025,1temporarilyclosedrelocated excluded;62of72
- Method
- Franchise reported grosssales excludingtax/refunds, includesgiftcardredemption/insurance; grosssalesnotprofit
These groups are never combined.
Outlet Changes — Item 20
How has the outlet count changed?
United States, as labeled in the FDD · counts as of January4,2026 of each year.
2026 FDD · Item 20 · PDF p. 46
Net +2 outlets, 2023–2025
Year-end counts reported in Item 20. The scale starts at zero, so the line looks nearly flat; the labels between the dots show each year's change. Openings and closures for 2025 haven't been pulled from the Item 20 tables yet, so no turnover or churn is shown.
Questions to investigate
Prompts based on what this brand's reviewed disclosures do and don't show — not conclusions. Join free as a member to save questions to your research.
For the franchisor
Which line items in the 2026 Item 7 estimate ($452,050) vary most by market, and why?
Which initial fee option would apply to my situation, and what conditions or discounts affect it?
Which locations are included in the Item 19 figures, and which were excluded?
Reported units went from 148 to 152 in 2025. How many new units opened, closed or changed hands?
Is a territory available in my area, and how is it defined in my agreement?
For current and former owners
How did your actual startup costs and timeline compare with the Item 7 estimate?
How many hours a week do you work in the business, and in what role?
How do your results compare with the Item 19 figures, and what explains the difference?
What support from the franchisor has been most and least useful?
For your advisors
Ask a franchise attorney to review the territory, renewal, transfer and termination terms.
Ask an accountant to build a cash-flow plan using your own assumptions, not the franchisor's.
Sources & vintage history
Every displayed fact is retained with its disclosure vintage, item, page, and reviewed status. Prior vintages remain on file rather than being overwritten.
Citations (2026 FDD)
- [1]Estimated initial investment — Item 7 · PDF p. 17
- [2]Item 19 — Locations counted not stated in the reviewed record — Second Quartile · PDF p. 45
- [3]Item 19 — Locations counted not stated in the reviewed record — Third Quartile · PDF p. 45
- [4]Item 19 — Locations counted not stated in the reviewed record — Top Quartile · PDF p. 45
- [5]Item 19 — Locations counted not stated in the reviewed record — Traditional Franchised Restaurants · PDF p. 45
- [6]Item 19 — Locations counted not stated in the reviewed record — Fourth Quartile · PDF p. 45
- [7]Outlet counts — Item 20, Table 1 · PDF p. 46
"PDF p." is the page in the PDF file; "printed p." is the number printed on the FDD page. Source document: FDD
Territory & operations
101 addresses in Franopolis's imported location list. Coverage may differ from Item 20 outlet counts.
These are contract disclosures, not confirmation that any territory is currently available.
Legal & agreement
Franchisor financial statements
| Fiscal year | Measure | Reported value |
|---|---|---|
| 2026 | credit card | $3,258 |
| 2026 | non controllable expenses | $313,375 |
| 2026 | other current asset | $212,152 |
| 2026 | total - other expense | $760 |
| 2026 | fixed assets | $11,453 |
| 2026 | total liabilities & equity | $3,559,019 |
| 2026 | accounts receivable | $1,751,523 |
| 2026 | sales & incomes | $1,715,766 |
| 2026 | total - income | $1,715,766 |
| 2026 | cost of goods sold | $5,094 |
| 2026 | total - cost of sales | $5,094 |
| 2026 | gross profit | $1,710,672 |
| 2026 | labor | $575,043 |
| 2026 | controllable costs | $728,941 |
| 2026 | total - expense | $1,617,359 |
| 2026 | net ordinary income | $93,313 |
| 2026 | other income & expenses | $2,188 |
| 2026 | net income | $92,553 |
| 2026 | financial row amount assets current assets bank | $314,019 |
| 2026 | total current assets | $2,277,694 |
| 2026 | total fixed assets | $11,453 |
| 2026 | intangible & other assets | $1,269,872 |
| 2026 | total other assets | $1,269,872 |
| 2026 | total assets | $3,559,019 |
| 2026 | other current liability | $1,986,425 |
| 2026 | total current liabilities | $403,874 |
| 2026 | equity | $3,155,145 |
| 2025 | total current assets | $952,250 |
| 2025 | due from affiliatesMore than one value recorded for this year — open the FDD source before comparing | $2,082,228 |
| 2025 | total assets | $5,310,773 |
| 2025 | accounts receivableMore than one value recorded for this year — open the FDD source before comparing | $477,992 |
| 2025 | cash and cash equivalents | $321,650 |
| 2025 | property and equipment, net | $11,800 |
| 2025 | operating right-of-use asset | $604,776 |
| 2025 | operating lease liability, net of current portion | $557,356 |
| 2025 | operating lease liability, current | $60,516 |
| 2025 | deferred franchise fee revenue, net of current portion | $701,668 |
| 2025 | franchise and development fee income | $445,000 |
| 2025 | advertising fee income | $2,240,697 |
| 2025 | vendor rebate income | $522,066 |
| 2025 | due from affiliatesMore than one value recorded for this year — open the FDD source before comparing | -$776,374 |
| 2025 | member contributions | $50,000 |
| 2025 | accrued liabilitiesMore than one value recorded for this year — open the FDD source before comparing | $141,023 |
| 2025 | other assetsMore than one value recorded for this year — open the FDD source before comparing | $40,000 |
| 2025 | accounts receivableMore than one value recorded for this year — open the FDD source before comparing | -$144,106 |
| 2025 | net cash used in investing activities | -$4,583 |
| 2025 | gift card liabilityMore than one value recorded for this year — open the FDD source before comparing | $1,521 |
| 2025 | cash flows from investing activities purchases of property and equipment | -$4,583 |
| 2025 | deferred franchise fees revenue | -$285,000 |
| 2025 | net cash | -$490,659 |
| 2025 | cash flows from financing activities member contributions | $50,000 |
| 2025 | costs to obtain contracts | -$10,500 |
| 2025 | inventory | $5,562 |
| 2025 | prepaid expenses and other current assetsMore than one value recorded for this year — open the FDD source before comparing | -$4,633 |
| 2025 | costs to obtain contracts, current | $21,828 |
| 2025 | prepaid expenses and other current assetsMore than one value recorded for this year — open the FDD source before comparing | $130,780 |
| 2025 | costs to obtain contracts, net of current portion | $648,363 |
| 2025 | due from memberMore than one value recorded for this year — open the FDD source before comparing | $920,991 |
| 2025 | other assetsMore than one value recorded for this year — open the FDD source before comparing | $90,365 |
| 2025 | liabilities and member's equity current liabilities accounts payable | $236,040 |
| 2025 | accrued liabilitiesMore than one value recorded for this year — open the FDD source before comparing | $412,132 |
| 2025 | gift card liabilityMore than one value recorded for this year — open the FDD source before comparing | $62,409 |
| 2025 | due to affiliatesMore than one value recorded for this year — open the FDD source before comparing | $137,057 |
| 2025 | deferred franchise fee revenue, current | $81,000 |
| 2025 | total current liabilities | $989,154 |
| 2025 | total noncurrent liabilities | $1,259,024 |
| 2025 | total liabilities | $2,248,178 |
| 2025 | member's equity | $3,062,595 |
| 2025 | total liabilities and member's equity | $5,310,773 |
| 2025 | royalty fee income | $4,180,323 |
| 2025 | total revenue | $7,388,086 |
| 2025 | salaries, wages and benefits | $1,906,255 |
| 2025 | advertising expense | $2,558,065 |
| 2025 | general and administrative | $2,383,622 |
| 2025 | total operating expenses | $6,847,942 |
| 2025 | operating income | $540,144 |
| 2025 | other | -$62,766 |
| 2025 | net incomeMore than one value recorded for this year — open the FDD source before comparing | $477,378 |
| 2025 | member's equity, beginning | $2,666,217 |
| 2025 | member distributionsMore than one value recorded for this year — open the FDD source before comparing | -$131,000 |
| 2025 | net incomeMore than one value recorded for this year — open the FDD source before comparing | $477,378 |
| 2025 | member's equity, ending | $3,062,595 |
| 2025 | net incomeMore than one value recorded for this year — open the FDD source before comparing | $477,378 |
| 2025 | amortization of contract costs | $19,369 |
| 2025 | depreciation and amortization expense of property and equipment | $6,591 |
| 2025 | due from memberMore than one value recorded for this year — open the FDD source before comparing | -$32,063 |
| 2025 | accounts payable | $134,880 |
| 2025 | due to affiliatesMore than one value recorded for this year — open the FDD source before comparing | $17,160 |
| 2025 | operating lease liability | -$81,467 |
| 2025 | member distributionsMore than one value recorded for this year — open the FDD source before comparing | -$131,000 |
| 2025 | net cash used in financing activities | -$81,000 |
| 2025 | net change in cash and cash equivalents | -$576,242 |
| 2025 | cash and cash equivalents, beginning | $810,293 |
| 2024 | costs to obtain contracts | $6,000 |
| 2024 | total assets | $4,961,432 |
| 2024 | accounts receivableMore than one value recorded for this year — open the FDD source before comparing | -$82,253 |
| 2024 | property and equipment, net | $13,808 |
| 2024 | accounts receivableMore than one value recorded for this year — open the FDD source before comparing | $333,886 |
| 2024 | total liabilities | $2,295,215 |
| 2024 | deferred franchise fee revenue, net of current portion | $646,668 |
| 2024 | liabilities and member's equity current liabilities accounts payable | $101,160 |
| 2024 | vendor rebate income | $404,476 |
| 2024 | general and administrative | $2,156,211 |
| 2024 | advertising fee income | $2,189,550 |
| 2024 | member's equity, ending | $2,666,217 |
| 2024 | net incomeMore than one value recorded for this year — open the FDD source before comparing | $705,711 |
| 2024 | amortization of contract costs | $20,742 |
| 2024 | prepaid expenses and other current assetsMore than one value recorded for this year — open the FDD source before comparing | -$35,235 |
| 2024 | cash and cash equivalents | $810,293 |
| 2024 | costs to obtain contracts, current | $18,358 |
| 2024 | inventory | $5,562 |
| 2024 | prepaid expenses and other current assetsMore than one value recorded for this year — open the FDD source before comparing | $126,147 |
| 2024 | total current assets | $1,294,246 |
| 2024 | costs to obtain contracts, net of current portion | $660,702 |
| 2024 | due from affiliatesMore than one value recorded for this year — open the FDD source before comparing | $1,305,854 |
| 2024 | due from memberMore than one value recorded for this year — open the FDD source before comparing | $888,928 |
| 2024 | operating right-of-use asset | $667,529 |
| 2024 | other assetsMore than one value recorded for this year — open the FDD source before comparing | $130,365 |
| 2024 | accrued liabilitiesMore than one value recorded for this year — open the FDD source before comparing | $271,109 |
| 2024 | gift card liabilityMore than one value recorded for this year — open the FDD source before comparing | $60,888 |
| 2024 | due to affiliatesMore than one value recorded for this year — open the FDD source before comparing | $119,897 |
| 2024 | deferred franchise fee revenue, current | $421,000 |
| 2024 | operating lease liability, current | $56,621 |
| 2024 | total current liabilities | $1,030,675 |
| 2024 | operating lease liability, net of current portion | $617,872 |
| 2024 | total noncurrent liabilities | $1,264,540 |
| 2024 | member's equity | $2,666,217 |
| 2024 | total liabilities and member's equity | $4,961,432 |
| 2024 | franchise and development fee income | $345,500 |
| 2024 | royalty fee income | $4,256,264 |
| 2024 | total revenue | $7,195,790 |
| 2024 | salaries, wages and benefits | $1,974,386 |
| 2024 | advertising expense | $2,417,486 |
| 2024 | total operating expenses | $6,548,083 |
| 2024 | operating income | $647,707 |
| 2024 | other | $58,004 |
| 2024 | member's equity, beginning | $1,960,506 |
| 2024 | net incomeMore than one value recorded for this year — open the FDD source before comparing | $705,711 |
| 2024 | net incomeMore than one value recorded for this year — open the FDD source before comparing | $705,711 |
| 2024 | noncash lease expense | $112,681 |
| 2024 | depreciation and amortization expense of property and equipment | $7,517 |
| 2024 | due from affiliatesMore than one value recorded for this year — open the FDD source before comparing | -$563,279 |
| 2024 | due from memberMore than one value recorded for this year — open the FDD source before comparing | -$527,110 |
| 2024 | other assetsMore than one value recorded for this year — open the FDD source before comparing | -$40,000 |
| 2024 | accounts payable | $3,260 |
| 2024 | accrued liabilitiesMore than one value recorded for this year — open the FDD source before comparing | -$79,997 |
| 2024 | gift card liabilityMore than one value recorded for this year — open the FDD source before comparing | -$11,135 |
| 2024 | due to affiliatesMore than one value recorded for this year — open the FDD source before comparing | $119,897 |
| 2024 | deferred franchise fees revenue | -$170,500 |
| 2024 | operating lease liability | -$110,590 |
| 2024 | net cash | -$644,291 |
| 2024 | net change in cash and cash equivalents | -$644,291 |
| 2024 | cash and cash equivalents, beginning | $1,454,584 |
| 2024 | supplemental disclosure of noncash activities operating lease right-of-use asset obtained in exchange for operating lease liability | $723,188 |
| 2023 | gift card liabilityMore than one value recorded for this year — open the FDD source before comparing | $72,023 |
| 2023 | inventoryMore than one value recorded for this year — open the FDD source before comparing | $5,562 |
| 2023 | total current assets | $1,818,448 |
| 2023 | total assets | $3,775,598 |
| 2023 | accounts receivableMore than one value recorded for this year — open the FDD source before comparing | $251,633 |
| 2023 | deferred franchise fee revenue, net of current portion | $718,168 |
| 2023 | property and equipment, net | $21,325 |
| 2023 | deferred franchise fee revenue, current | $520,000 |
| 2023 | operating lease liability, current | $61,895 |
| 2023 | member's equity | $1,960,506 |
| 2023 | advertising fee income | $2,080,560 |
| 2023 | general and administrative | $2,565,834 |
| 2023 | operating income | $265,237 |
| 2023 | vendor rebate income | $383,198 |
| 2023 | member's equity, beginning | $1,561,405 |
| 2023 | accrued liabilitiesMore than one value recorded for this year — open the FDD source before comparing | $188,659 |
| 2023 | noncash lease expense | $101,609 |
| 2023 | cash flows from investing activities purchases of property and equipment | -$2,196 |
| 2023 | net cash used in investing activities | -$2,196 |
| 2023 | accounts receivableMore than one value recorded for this year — open the FDD source before comparing | -$21,725 |
| 2023 | costs to obtain contracts | -$104,999 |
| 2023 | inventoryMore than one value recorded for this year — open the FDD source before comparing | -$169 |
| 2023 | cash and cash equivalents | $1,454,584 |
| 2023 | costs to obtain contracts, current | $15,757 |
| 2023 | prepaid expenses and other current assetsMore than one value recorded for this year — open the FDD source before comparing | $90,912 |
| 2023 | other assetsMore than one value recorded for this year — open the FDD source before comparing | $90,365 |
| 2023 | costs to obtain contracts, net of current portion | $684,045 |
| 2023 | due from affiliatesMore than one value recorded for this year — open the FDD source before comparing | $742,575 |
| 2023 | due from memberMore than one value recorded for this year — open the FDD source before comparing | $361,818 |
| 2023 | operating right-of-use asset | $57,022 |
| 2023 | liabilities and member's equity current liabilities accounts payable | $91,900 |
| 2023 | accrued liabilitiesMore than one value recorded for this year — open the FDD source before comparing | $351,106 |
| 2023 | total current liabilities | $1,096,924 |
| 2023 | total noncurrent liabilities | $718,168 |
| 2023 | total liabilities | $1,815,092 |
| 2023 | total liabilities and member's equity | $3,775,598 |
| 2023 | franchise and development fee income | $404,007 |
| 2023 | royalty fee income | $3,931,841 |
| 2023 | total revenue | $6,799,606 |
| 2023 | salaries, wages and benefits | $1,887,975 |
| 2023 | advertising expense | $2,080,560 |
| 2023 | total operating expenses | $6,534,369 |
| 2023 | other | $133,864 |
| 2023 | net incomeMore than one value recorded for this year — open the FDD source before comparing | $399,101 |
| 2023 | net incomeMore than one value recorded for this year — open the FDD source before comparing | $399,101 |
| 2023 | member's equity, ending | $1,960,506 |
| 2023 | net incomeMore than one value recorded for this year — open the FDD source before comparing | $399,101 |
| 2023 | amortization of contract costs | $45,797 |
| 2023 | depreciation and amortization expense of property and equipment | $8,498 |
| 2023 | bad debt expense | $1,169 |
| 2023 | prepaid expenses and other current assetsMore than one value recorded for this year — open the FDD source before comparing | $571,566 |
| 2023 | due from affiliatesMore than one value recorded for this year — open the FDD source before comparing | -$674,171 |
| 2023 | due from memberMore than one value recorded for this year — open the FDD source before comparing | $46,075 |
| 2023 | other assetsMore than one value recorded for this year — open the FDD source before comparing | -$80,000 |
| 2023 | accounts payable | -$175,175 |
| 2023 | gift card liabilityMore than one value recorded for this year — open the FDD source before comparing | -$11,958 |
| 2023 | deferred franchise fees revenue | -$69,000 |
| 2023 | operating lease liability | -$98,813 |
| 2023 | net cash | $126,464 |
| 2023 | net change in cash and cash equivalents | $124,268 |
| 2023 | cash and cash equivalents, beginning | $1,330,316 |
| — | cash and cash equivalents, endingMore than one value recorded for this year — open the FDD source before comparing | $810,293 |
| — | cash and cash equivalents, endingMore than one value recorded for this year — open the FDD source before comparing | $1,454,584 |
| — | cash and cash equivalents, endingMore than one value recorded for this year — open the FDD source before comparing | $321,650 |
These figures describe the franchisor company, not individual franchise locations.
SBA-backed loans to franchisees
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Source: U.S. Small Business Administration 7(a) & 504 FOIA data. Loan volume is not a measure of franchisee success.
At a glance
Business history
Not reviewed
Owner participation
Not reviewed
Territory language
Litigation disclosure
Not reviewed
Bankruptcy disclosure
Not reviewed
Agreement term
Not reviewed
Independent analysis of franchisor-provided data. Not investment advice. Franopolis does not distribute FDDs.

