M

    MOOYAH

    Franchise research report · reviewed 2026 disclosure data

    Researching MOOYAH franchise opportunities? Every figure below is cited to the FDD.

    Reviewed sources

    MOOYAH® franchise specializes in made-to-order burgers, hand-cut fries, and premium milkshakes with a focus on fresh, quality ingredients and customizable menu

    Headline figures

    Quick facts

    How much does it cost to open an MOOYAH franchise?
    The MOOYAH Franchise Disclosure Document reports an estimated initial investment of $452,050 (2026 FDD, Item 7, PDF p. 17). This is the franchisor's disclosed estimate, not a quote. Details
    Does MOOYAH disclose financial performance (Item 19)?
    Yes. The MOOYAH FDD includes an Item 19 financial performance representation (2026 FDD, Item 19, PDF p. 45). Figures apply only to the locations and period each one covers. Details
    How many MOOYAH locations are there?
    The FDD reports 152 outlets at the end of 2025 (2026 FDD, Item 20, PDF p. 46). Existing locations do not indicate territory availability. Details

    From reviewed FDD figures only. Not a recommendation or projection.

    What the disclosures show

    1. 1Opening costs are estimated at $452,050 in the 2026 FDD (Item 7); several initial fee options apply.
    2. 2Item 19 covers 5 separate groups: other measures for 15 Franchisedtraditional locations; other measures for 16 Franchisedtraditional locations; other measures for 15 Franchisedtraditional locations; other measures for 62 Franchisedtraditional locations; other measures for 16 Franchisedtraditional locations. They are not combined.
    3. 3Outlets grew by 4 in 2025, to 152 (United States, as labeled in the FDD, Item 20).

    From reviewed FDD figures only. Not a recommendation or projection.

    Costs · Items 5–7

    What does it cost to open?

    Estimated opening costs and the fees payable to the franchisor.

    Startup Investment — Item 7

    Total estimated initial investment

    2026 FDD · Item 7 · PDF p. 17

    Ongoing Fees — Item 6

    Selected recurring charges; payment bases and conditions remain attached to each fee.

    17 reported fees, each with its payment basis, are listed below; they haven't been sorted into recurring, initial and occasional groups yet.

    Financial Performance — Item 19

    What results are disclosed—and for which locations?

    5 separate populations, shown apart. Revenue is not owner income.

    Locations counted: not stated in the reviewed record

    Other measures · 15 locations

    Who is counted
    Second Quartile
    Period
    Average
    Excluded
    1nontraditional,8new2025,1temporarilyclosedrelocated excluded;62of72
    Method
    Franchise reported grosssales excludingtax/refunds, includesgiftcardredemption/insurance; grosssalesnotprofit

    Locations counted: not stated in the reviewed record

    Other measures · 16 locations

    Who is counted
    Third Quartile
    Period
    Sample
    Excluded
    1nontraditional,8new2025,1temporarilyclosedrelocated excluded;62of72
    Method
    Franchise reported grosssales excludingtax/refunds, includesgiftcardredemption/insurance; grosssalesnotprofit

    Locations counted: not stated in the reviewed record

    Other measures · 15 locations

    Who is counted
    Top Quartile
    Period
    Aboveaverage percent
    Excluded
    1nontraditional,8new2025,1temporarilyclosedrelocated excluded;62of72
    Method
    Franchise reported grosssales excludingtax/refunds, includesgiftcardredemption/insurance; grosssalesnotprofit

    Locations counted: not stated in the reviewed record

    Other measures · 62 locations

    Who is counted
    Traditional Franchised Restaurants
    Period
    Sample
    Excluded
    1nontraditional,8new2025,1temporarilyclosedrelocated excluded;62of72
    Method
    Franchise reported grosssales excludingtax/refunds, includesgiftcardredemption/insurance; grosssalesnotprofit

    Locations counted: not stated in the reviewed record

    Other measures · 16 locations

    Who is counted
    Fourth Quartile
    Period
    Sample
    Excluded
    1nontraditional,8new2025,1temporarilyclosedrelocated excluded;62of72
    Method
    Franchise reported grosssales excludingtax/refunds, includesgiftcardredemption/insurance; grosssalesnotprofit

    These groups are never combined.

    Outlet Changes — Item 20

    How has the outlet count changed?

    United States, as labeled in the FDD · counts as of January4,2026 of each year.

    2026 FDD · Item 20 · PDF p. 46

    Net +2 outlets, 2023–2025

    0150202314820241522025−2+4

    Year-end counts reported in Item 20. The scale starts at zero, so the line looks nearly flat; the labels between the dots show each year's change. Openings and closures for 2025 haven't been pulled from the Item 20 tables yet, so no turnover or churn is shown.

    Questions to investigate

    Prompts based on what this brand's reviewed disclosures do and don't show — not conclusions. Join free as a member to save questions to your research.

    For the franchisor

    • Which line items in the 2026 Item 7 estimate ($452,050) vary most by market, and why?

    • Which initial fee option would apply to my situation, and what conditions or discounts affect it?

    • Which locations are included in the Item 19 figures, and which were excluded?

    • Reported units went from 148 to 152 in 2025. How many new units opened, closed or changed hands?

    • Is a territory available in my area, and how is it defined in my agreement?

    For current and former owners

    • How did your actual startup costs and timeline compare with the Item 7 estimate?

    • How many hours a week do you work in the business, and in what role?

    • How do your results compare with the Item 19 figures, and what explains the difference?

    • What support from the franchisor has been most and least useful?

    For your advisors

    • Ask a franchise attorney to review the territory, renewal, transfer and termination terms.

    • Ask an accountant to build a cash-flow plan using your own assumptions, not the franchisor's.

    Sources & vintage history

    Every displayed fact is retained with its disclosure vintage, item, page, and reviewed status. Prior vintages remain on file rather than being overwritten.

    Citations (2026 FDD)

    1. [1]Estimated initial investment — Item 7 · PDF p. 17
    2. [2]Item 19 — Locations counted not stated in the reviewed record — Second Quartile · PDF p. 45
    3. [3]Item 19 — Locations counted not stated in the reviewed record — Third Quartile · PDF p. 45
    4. [4]Item 19 — Locations counted not stated in the reviewed record — Top Quartile · PDF p. 45
    5. [5]Item 19 — Locations counted not stated in the reviewed record — Traditional Franchised Restaurants · PDF p. 45
    6. [6]Item 19 — Locations counted not stated in the reviewed record — Fourth Quartile · PDF p. 45
    7. [7]Outlet counts — Item 20, Table 1 · PDF p. 46

    "PDF p." is the page in the PDF file; "printed p." is the number printed on the FDD page. Source document: FDD

    Territory & operations

    101 addresses in Franopolis's imported location list. Coverage may differ from Item 20 outlet counts.

    These are contract disclosures, not confirmation that any territory is currently available.

    Franchisor financial statements

    Fiscal yearMeasureReported value
    2026credit card$3,258
    2026non controllable expenses$313,375
    2026other current asset$212,152
    2026total - other expense$760
    2026fixed assets$11,453
    2026total liabilities & equity$3,559,019
    2026accounts receivable$1,751,523
    2026sales & incomes$1,715,766
    2026total - income$1,715,766
    2026cost of goods sold$5,094
    2026total - cost of sales$5,094
    2026gross profit$1,710,672
    2026labor$575,043
    2026controllable costs$728,941
    2026total - expense$1,617,359
    2026net ordinary income$93,313
    2026other income & expenses$2,188
    2026net income$92,553
    2026financial row amount assets current assets bank$314,019
    2026total current assets$2,277,694
    2026total fixed assets$11,453
    2026intangible & other assets$1,269,872
    2026total other assets$1,269,872
    2026total assets$3,559,019
    2026other current liability$1,986,425
    2026total current liabilities$403,874
    2026equity$3,155,145
    2025total current assets$952,250
    2025due from affiliatesMore than one value recorded for this year — open the FDD source before comparing$2,082,228
    2025total assets$5,310,773
    2025accounts receivableMore than one value recorded for this year — open the FDD source before comparing$477,992
    2025cash and cash equivalents$321,650
    2025property and equipment, net$11,800
    2025operating right-of-use asset$604,776
    2025operating lease liability, net of current portion$557,356
    2025operating lease liability, current$60,516
    2025deferred franchise fee revenue, net of current portion$701,668
    2025franchise and development fee income$445,000
    2025advertising fee income$2,240,697
    2025vendor rebate income$522,066
    2025due from affiliatesMore than one value recorded for this year — open the FDD source before comparing-$776,374
    2025member contributions$50,000
    2025accrued liabilitiesMore than one value recorded for this year — open the FDD source before comparing$141,023
    2025other assetsMore than one value recorded for this year — open the FDD source before comparing$40,000
    2025accounts receivableMore than one value recorded for this year — open the FDD source before comparing-$144,106
    2025net cash used in investing activities-$4,583
    2025gift card liabilityMore than one value recorded for this year — open the FDD source before comparing$1,521
    2025cash flows from investing activities purchases of property and equipment-$4,583
    2025deferred franchise fees revenue-$285,000
    2025net cash-$490,659
    2025cash flows from financing activities member contributions$50,000
    2025costs to obtain contracts-$10,500
    2025inventory$5,562
    2025prepaid expenses and other current assetsMore than one value recorded for this year — open the FDD source before comparing-$4,633
    2025costs to obtain contracts, current$21,828
    2025prepaid expenses and other current assetsMore than one value recorded for this year — open the FDD source before comparing$130,780
    2025costs to obtain contracts, net of current portion$648,363
    2025due from memberMore than one value recorded for this year — open the FDD source before comparing$920,991
    2025other assetsMore than one value recorded for this year — open the FDD source before comparing$90,365
    2025liabilities and member's equity current liabilities accounts payable$236,040
    2025accrued liabilitiesMore than one value recorded for this year — open the FDD source before comparing$412,132
    2025gift card liabilityMore than one value recorded for this year — open the FDD source before comparing$62,409
    2025due to affiliatesMore than one value recorded for this year — open the FDD source before comparing$137,057
    2025deferred franchise fee revenue, current$81,000
    2025total current liabilities$989,154
    2025total noncurrent liabilities$1,259,024
    2025total liabilities$2,248,178
    2025member's equity$3,062,595
    2025total liabilities and member's equity$5,310,773
    2025royalty fee income$4,180,323
    2025total revenue$7,388,086
    2025salaries, wages and benefits$1,906,255
    2025advertising expense$2,558,065
    2025general and administrative$2,383,622
    2025total operating expenses$6,847,942
    2025operating income$540,144
    2025other-$62,766
    2025net incomeMore than one value recorded for this year — open the FDD source before comparing$477,378
    2025member's equity, beginning$2,666,217
    2025member distributionsMore than one value recorded for this year — open the FDD source before comparing-$131,000
    2025net incomeMore than one value recorded for this year — open the FDD source before comparing$477,378
    2025member's equity, ending$3,062,595
    2025net incomeMore than one value recorded for this year — open the FDD source before comparing$477,378
    2025amortization of contract costs$19,369
    2025depreciation and amortization expense of property and equipment$6,591
    2025due from memberMore than one value recorded for this year — open the FDD source before comparing-$32,063
    2025accounts payable$134,880
    2025due to affiliatesMore than one value recorded for this year — open the FDD source before comparing$17,160
    2025operating lease liability-$81,467
    2025member distributionsMore than one value recorded for this year — open the FDD source before comparing-$131,000
    2025net cash used in financing activities-$81,000
    2025net change in cash and cash equivalents-$576,242
    2025cash and cash equivalents, beginning$810,293
    2024costs to obtain contracts$6,000
    2024total assets$4,961,432
    2024accounts receivableMore than one value recorded for this year — open the FDD source before comparing-$82,253
    2024property and equipment, net$13,808
    2024accounts receivableMore than one value recorded for this year — open the FDD source before comparing$333,886
    2024total liabilities$2,295,215
    2024deferred franchise fee revenue, net of current portion$646,668
    2024liabilities and member's equity current liabilities accounts payable$101,160
    2024vendor rebate income$404,476
    2024general and administrative$2,156,211
    2024advertising fee income$2,189,550
    2024member's equity, ending$2,666,217
    2024net incomeMore than one value recorded for this year — open the FDD source before comparing$705,711
    2024amortization of contract costs$20,742
    2024prepaid expenses and other current assetsMore than one value recorded for this year — open the FDD source before comparing-$35,235
    2024cash and cash equivalents$810,293
    2024costs to obtain contracts, current$18,358
    2024inventory$5,562
    2024prepaid expenses and other current assetsMore than one value recorded for this year — open the FDD source before comparing$126,147
    2024total current assets$1,294,246
    2024costs to obtain contracts, net of current portion$660,702
    2024due from affiliatesMore than one value recorded for this year — open the FDD source before comparing$1,305,854
    2024due from memberMore than one value recorded for this year — open the FDD source before comparing$888,928
    2024operating right-of-use asset$667,529
    2024other assetsMore than one value recorded for this year — open the FDD source before comparing$130,365
    2024accrued liabilitiesMore than one value recorded for this year — open the FDD source before comparing$271,109
    2024gift card liabilityMore than one value recorded for this year — open the FDD source before comparing$60,888
    2024due to affiliatesMore than one value recorded for this year — open the FDD source before comparing$119,897
    2024deferred franchise fee revenue, current$421,000
    2024operating lease liability, current$56,621
    2024total current liabilities$1,030,675
    2024operating lease liability, net of current portion$617,872
    2024total noncurrent liabilities$1,264,540
    2024member's equity$2,666,217
    2024total liabilities and member's equity$4,961,432
    2024franchise and development fee income$345,500
    2024royalty fee income$4,256,264
    2024total revenue$7,195,790
    2024salaries, wages and benefits$1,974,386
    2024advertising expense$2,417,486
    2024total operating expenses$6,548,083
    2024operating income$647,707
    2024other$58,004
    2024member's equity, beginning$1,960,506
    2024net incomeMore than one value recorded for this year — open the FDD source before comparing$705,711
    2024net incomeMore than one value recorded for this year — open the FDD source before comparing$705,711
    2024noncash lease expense$112,681
    2024depreciation and amortization expense of property and equipment$7,517
    2024due from affiliatesMore than one value recorded for this year — open the FDD source before comparing-$563,279
    2024due from memberMore than one value recorded for this year — open the FDD source before comparing-$527,110
    2024other assetsMore than one value recorded for this year — open the FDD source before comparing-$40,000
    2024accounts payable$3,260
    2024accrued liabilitiesMore than one value recorded for this year — open the FDD source before comparing-$79,997
    2024gift card liabilityMore than one value recorded for this year — open the FDD source before comparing-$11,135
    2024due to affiliatesMore than one value recorded for this year — open the FDD source before comparing$119,897
    2024deferred franchise fees revenue-$170,500
    2024operating lease liability-$110,590
    2024net cash-$644,291
    2024net change in cash and cash equivalents-$644,291
    2024cash and cash equivalents, beginning$1,454,584
    2024supplemental disclosure of noncash activities operating lease right-of-use asset obtained in exchange for operating lease liability$723,188
    2023gift card liabilityMore than one value recorded for this year — open the FDD source before comparing$72,023
    2023inventoryMore than one value recorded for this year — open the FDD source before comparing$5,562
    2023total current assets$1,818,448
    2023total assets$3,775,598
    2023accounts receivableMore than one value recorded for this year — open the FDD source before comparing$251,633
    2023deferred franchise fee revenue, net of current portion$718,168
    2023property and equipment, net$21,325
    2023deferred franchise fee revenue, current$520,000
    2023operating lease liability, current$61,895
    2023member's equity$1,960,506
    2023advertising fee income$2,080,560
    2023general and administrative$2,565,834
    2023operating income$265,237
    2023vendor rebate income$383,198
    2023member's equity, beginning$1,561,405
    2023accrued liabilitiesMore than one value recorded for this year — open the FDD source before comparing$188,659
    2023noncash lease expense$101,609
    2023cash flows from investing activities purchases of property and equipment-$2,196
    2023net cash used in investing activities-$2,196
    2023accounts receivableMore than one value recorded for this year — open the FDD source before comparing-$21,725
    2023costs to obtain contracts-$104,999
    2023inventoryMore than one value recorded for this year — open the FDD source before comparing-$169
    2023cash and cash equivalents$1,454,584
    2023costs to obtain contracts, current$15,757
    2023prepaid expenses and other current assetsMore than one value recorded for this year — open the FDD source before comparing$90,912
    2023other assetsMore than one value recorded for this year — open the FDD source before comparing$90,365
    2023costs to obtain contracts, net of current portion$684,045
    2023due from affiliatesMore than one value recorded for this year — open the FDD source before comparing$742,575
    2023due from memberMore than one value recorded for this year — open the FDD source before comparing$361,818
    2023operating right-of-use asset$57,022
    2023liabilities and member's equity current liabilities accounts payable$91,900
    2023accrued liabilitiesMore than one value recorded for this year — open the FDD source before comparing$351,106
    2023total current liabilities$1,096,924
    2023total noncurrent liabilities$718,168
    2023total liabilities$1,815,092
    2023total liabilities and member's equity$3,775,598
    2023franchise and development fee income$404,007
    2023royalty fee income$3,931,841
    2023total revenue$6,799,606
    2023salaries, wages and benefits$1,887,975
    2023advertising expense$2,080,560
    2023total operating expenses$6,534,369
    2023other$133,864
    2023net incomeMore than one value recorded for this year — open the FDD source before comparing$399,101
    2023net incomeMore than one value recorded for this year — open the FDD source before comparing$399,101
    2023member's equity, ending$1,960,506
    2023net incomeMore than one value recorded for this year — open the FDD source before comparing$399,101
    2023amortization of contract costs$45,797
    2023depreciation and amortization expense of property and equipment$8,498
    2023bad debt expense$1,169
    2023prepaid expenses and other current assetsMore than one value recorded for this year — open the FDD source before comparing$571,566
    2023due from affiliatesMore than one value recorded for this year — open the FDD source before comparing-$674,171
    2023due from memberMore than one value recorded for this year — open the FDD source before comparing$46,075
    2023other assetsMore than one value recorded for this year — open the FDD source before comparing-$80,000
    2023accounts payable-$175,175
    2023gift card liabilityMore than one value recorded for this year — open the FDD source before comparing-$11,958
    2023deferred franchise fees revenue-$69,000
    2023operating lease liability-$98,813
    2023net cash$126,464
    2023net change in cash and cash equivalents$124,268
    2023cash and cash equivalents, beginning$1,330,316
    —cash and cash equivalents, endingMore than one value recorded for this year — open the FDD source before comparing$810,293
    —cash and cash equivalents, endingMore than one value recorded for this year — open the FDD source before comparing$1,454,584
    —cash and cash equivalents, endingMore than one value recorded for this year — open the FDD source before comparing$321,650

    These figures describe the franchisor company, not individual franchise locations.

    SBA-backed loans to franchisees

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    Source: U.S. Small Business Administration 7(a) & 504 FOIA data. Loan volume is not a measure of franchisee success.

    At a glance

    Business history

    Not reviewed

    Owner participation

    Not reviewed

    Territory language

    Litigation disclosure

    Not reviewed

    Bankruptcy disclosure

    Not reviewed

    Agreement term

    Not reviewed

    Independent analysis of franchisor-provided data. Not investment advice. Franopolis does not distribute FDDs.