Franopolis

    On the Hook Fish and Chips

    Franchise research report · reviewed 2025 disclosure data

    Reviewed sources

    On The Hook franchises operate food trucks offering line-caught fish and chips. Franchisees serve customers through mobile food service operations.

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    Headline figures

    On the Hook Fish and Chips quick facts

    Is On the Hook Fish and Chips a franchise?
    Yes. On the Hook Fish and Chips offers franchises through a Franchise Disclosure Document. At the end of 2024, it reported 3 franchised and 6 company-owned outlets (2025 FDD, Item 20, PDF p. 37).
    How much does it cost to open an On the Hook Fish and Chips franchise?
    The On the Hook Fish and Chips Franchise Disclosure Document reports an estimated initial investment of $359,360 for its mobile / route format (2025 FDD, Item 7, PDF p. 1). This is the franchisor's disclosed estimate, not a quote. Details
    What is the On the Hook Fish and Chips initial franchise fee?
    The disclosed initial franchise fee for a standard single unit is $35,000 (2025 FDD, Item 5, PDF p. 9). Other fee options (for example multi-unit or conversion) are listed separately in the report. Details
    What ongoing fees does On the Hook Fish and Chips charge?
    The disclosed ongoing royalty is 7% (2025 FDD, Item 6, PDF p. 9). The brand or advertising fund contribution is 2% (2025 FDD, Item 6, PDF p. 9). Other recurring fees are listed in Item 6. Details
    Does On the Hook Fish and Chips disclose financial performance (Item 19)?
    Yes. The On the Hook Fish and Chips FDD includes an Item 19 financial performance representation (2025 FDD, Item 19, PDF p. 36). Figures apply only to the locations and period each one covers. Details
    How many On the Hook Fish and Chips locations are there?
    The FDD reports 9 outlets at the end of 2024 (2025 FDD, Item 20, PDF p. 37). Existing locations do not indicate territory availability. Details
    Is On the Hook Fish and Chips a good franchise to buy?
    Franopolis does not rate or recommend franchises. From the reviewed FDD: Item 19 includes financial performance figures; check which locations and period they cover; Item 20 lists outlet openings, closures and transfers; Item 6 includes a brand or advertising fund contribution on top of royalty; Item 20 also lists current and former franchisees you can contact. Review the full FDD with a franchise attorney and accountant before deciding.

    From reviewed FDD figures only. Not a recommendation or projection.

    What the disclosures show

    1. 1Opening costs are estimated at $359,360 (One Truck Territory total initial investment — low end) in the 2025 FDD (Item 7); several initial fee options apply.
    2. 2Item 19 covers 12 separate groups: other measures for 3 locations; other measures for 1 locations; other measures for 1 locations; other measures for 1 locations; other measures for 1 locations; other measures for 1 locations; other measures for 1 locations; other measures for 3 locations; other measures for 1 locations; other measures for 1 locations; other measures for 1 locations; other measures for 1 locations. They are not combined.
    3. 3Outlets grew by 3 in 2024, to 9 (Systemwide Table 1, as labeled in the FDD, Item 20).

    From reviewed FDD figures only. Not a recommendation or projection.

    Franchises under $500kOther brands whose disclosed Item 7 low end fits this budget.Compare outlet trendsPut Item 20 counts side by side with up to 3 other brands.

    On the Hook Fish and Chips head-to-head

    Closest peers in the same subcategory, side by side from reviewed FDD figures. Not a ranking or recommendation.

    On the Hook Fish and ChipsVSLittle Caesars
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    On the Hook Fish and ChipsVSWingstop
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    On the Hook Fish and ChipsVSSubway
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    On the Hook Fish and ChipsVSSonic Drive-In
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    Costs · Items 5–7

    What does it cost to open?

    Estimated opening costs and the fees payable to the franchisor.

    Startup Investment — Item 7

    Total estimated initial investment

    2025 FDD · Item 7 · PDF p. 1

    Formats disclosed in Item 7 (2)

    Each format has its own total. The total depends on the format you choose; multi-unit packages are listed but not included in the headline range.

    • One Truck Territory total initial investment — low endPDF p. 1$359,360
    • Two Truck Territory total initial investment — low endMulti-unitPDF p. 1$619,260

    Standard single-unit franchise fee

    2025 FDD · Item 5 · PDF p. 9
    Discounted and multi-unit options are separate; see all fees.

    Ongoing Fees — Item 6

    Selected recurring charges; payment bases and conditions remain attached to each fee.

    Royalty Fee rateMain ongoing fee

    32 reported fees, each with its payment basis, are listed below; they haven't been sorted into recurring, initial and occasional groups yet.

    Financial Performance — Item 19

    What results are disclosed—and for which locations?

    12 separate populations, shown apart. Revenue is not owner income.

    3 locations

    Other measures · 3 locations

    Who is counted
    Denver, CO
    Period
    Gross Sales
    Excluded
    Affiliate-owned location; not subject to the same territorial restrictions or fees as franchisees. Serving Days are total operating days for all trucks in territory.
    Method
    Historical FY 2024 results; gross revenue excludes sales taxes, discounts, coupons and refunds; royalty and Brand Fund are imputed where stated.

    These groups are never combined.

    Outlet Changes — Item 20

    How has the outlet count changed?

    Systemwide Table 1, as labeled in the FDD · counts as of End 2024 of each year.

    2025 FDD · Item 20 · PDF p. 37

    Net +3 outlets, 2022–2024

    06202262023920240+3

    Year-end counts reported in Item 20. The scale starts at zero; the labels between the dots show each year's change. Openings and closures for 2024 haven't been pulled from the Item 20 tables yet, so no turnover or churn is shown.

    Questions to investigate

    Prompts based on what this brand's reviewed disclosures do and don't show — not conclusions. Join free as a member to save questions to your research.

    For the franchisor

    • Which line items in the 2025 Item 7 estimate ($359,360) vary most by market, and why?

    • Which initial fee option would apply to my situation, and what conditions or discounts affect it?

    • Which locations are included in the Item 19 figures, and which were excluded?

    • Reported units went from 6 to 9 in 2024. How many new units opened, closed or changed hands?

    • Is a territory available in my area, and how is it defined in my agreement?

    For current and former owners

    • How did your actual startup costs and timeline compare with the Item 7 estimate?

    • How many hours a week do you work in the business, and in what role?

    • How do your results compare with the Item 19 figures, and what explains the difference?

    • What support from the franchisor has been most and least useful?

    For your advisors

    • Ask a franchise attorney to review the territory, renewal, transfer and termination terms.

    • Ask an accountant to build a cash-flow plan using your own assumptions, not the franchisor's.

    Sources & vintage history

    Every displayed fact is retained with its disclosure vintage, item, page, and reviewed status. Prior vintages remain on file rather than being overwritten.

    Citations (2025 FDD)

    1. [1]Estimated initial investment — Item 7 · PDF p. 1
    2. [2]Standard initial franchise fee — Item 5 · PDF p. 9
    3. [3]Item 19 — Locations counted not stated in the reviewed record — Denver, CO · PDF p. 36; PDF p. 35
    4. [4]Item 19 — Locations counted not stated in the reviewed record — Kansas City, MO affiliate-owned outlet · PDF p. 36; PDF p. 35
    5. [5]Item 19 — Locations counted not stated in the reviewed record — Dallas, TX affiliate-owned outlet · PDF p. 35; PDF p. 36
    6. [6]Item 19 — Locations counted not stated in the reviewed record — Laramie, WY · PDF p. 36; PDF p. 35
    7. [7]Item 19 — Locations counted not stated in the reviewed record — Helena, MT affiliate-owned outlet · PDF p. 36
    8. [8]Item 19 — Locations counted not stated in the reviewed record — Spokane, WA affiliate-owned outlet · PDF p. 36
    9. [9]Item 19 — Locations counted not stated in the reviewed record — Boise, ID affiliate-owned outlet · PDF p. 36
    10. [10]Item 19 — Locations counted not stated in the reviewed record — Kansas City, MO · PDF p. 36
    11. [11]Item 19 — Locations counted not stated in the reviewed record — Waverly, NE affiliate-owned outlet · PDF p. 36; PDF p. 35
    12. [12]Item 19 — Locations counted not stated in the reviewed record — Salt Lake City, UT affiliate-owned outlet · PDF p. 35; PDF p. 36
    13. [13]Item 19 — Locations counted not stated in the reviewed record — Helena, MT · PDF p. 36
    14. [14]Item 19 — Locations counted not stated in the reviewed record — Boise, ID · PDF p. 36
    15. [15]Outlet counts — Item 20, Table 1 · PDF p. 37

    "PDF p." is the page in the PDF file; "printed p." is the number printed on the FDD page.

    Territory & operations

    These are contract disclosures, not confirmation that any territory is currently available.

    Legal & agreement

    Franchisor financial statements

    Fiscal yearMeasureReported value
    2024net increase in cash$100
    2024cash at end of period$100
    2024franchise royalties$145,111
    2024brand marketing income$20,728
    2024cash provided by financing activities$100
    2024cash and cash equivalentsMore than one value recorded for this year — open the FDD source before comparing$79,454
    2024total cash and cash equivalents$79,454
    2024total current assets$79,454
    2024total assetsMore than one value recorded for this year — open the FDD source before comparing$79,454
    2024net incomeMore than one value recorded for this year — open the FDD source before comparing$79,454
    2024total owner's equity$79,454
    2024total liabilities and equityMore than one value recorded for this year — open the FDD source before comparing$79,454

    These figures describe the franchisor company, not individual franchise locations.

    SBA-backed loans to franchisees

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    Source: U.S. Small Business Administration 7(a) & 504 FOIA data. Loan volume is not a measure of franchisee success.

    Related research

    Brands in the same subcategory first, then the wider industry, ordered by shared business format, overlapping investment range, Item 20 outlet count and search interest. This is not a ranking or recommendation.

    Little CaesarsWingstopSubwaySonic Drive-InJimmy John'sFive Guys

    Head-to-head comparisons

    On the Hook Fish and Chips vs Little CaesarsOn the Hook Fish and Chips vs WingstopOn the Hook Fish and Chips vs SubwayOn the Hook Fish and Chips vs Sonic Drive-InOn the Hook Fish and Chips vs Jimmy John'sOn the Hook Fish and Chips vs Five Guys
    Compare reviewed facts

    At a glance

    Business history

    Not reviewed

    Owner participation

    Not reviewed

    Territory language

    Litigation disclosure

    Not reviewed

    Bankruptcy disclosure

    Not reviewed

    Agreement term

    Not reviewed

    Independent analysis of franchisor-provided data. Not investment advice. Franopolis does not distribute FDDs.

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