Franchise opportunities compared
Apartments by Marriott Bonvoy vs Crowne Plaza Hotels & Resorts
Reviewed figures from each brand's Franchise Disclosure Document (FDD), side by side. Each figure carries its FDD year and page. This is not a ranking or recommendation, and the two FDDs may cover different years and location groups.
Before you compare
- Both sets of figures come from 2026 FDDs.
- Apartments by Marriott Bonvoy and Crowne Plaza Hotels & Resorts disclose more than one business format, so the investment range spans formats; the full report breaks them out.
- Only neither brand has reviewed Item 19 figures here.
| Disclosure | ABApartments by Marriott Bonvoy |  Crowne Plaza Hotels & Resorts |
|---|---|---|
| Financial commitment | ||
| Estimated initial investment (Item 7) | $35,522,790 – $117,505,390 2026 FDD · Item 7 | $56,942 – $76,904,134 2026 FDD · Item 7 |
| Standard initial franchise fee (Item 5) | $5.00 2026 FDD · Item 5 · PDF p. 38 | Not available No single standard fee identified |
| Royalty (Item 6) | Not available No reviewed royalty record | $5.00 Royalty fee 2026 FDD · Item 6 · PDF p. 32 |
| Brand / advertising fund (Item 6) | $4.00 Residential Marketing — 4% 2026 FDD · Item 6 · PDF p. 54 | $3.00 Crowne Plaza Hotel Marketing Association fee per room per month 2026 FDD · Item 6 · PDF p. 32 |
| System scale & health | ||
| Total outlets (Item 20) | 4 Outlets at end of 2025 2026 FDD · Item 20 · PDF p. 116 | Not available No reviewed outlet counts |
| Net outlet change (Item 20) | Not available Only one year reported | Not available Only one year reported |
| Outlet exits (Item 20) | Not available No complete exit records for a year | Not available No complete exit records for a year |
| Franchising since (Item 1) | Not available Not in reviewed records | 1983 From a verified franchisor listing |
| Franchisor founded (Item 1) | Not available Not in reviewed records | Not available Not in reviewed records |
| Performance (Item 19) | ||
| Financial performance (Item 19), by location group | Not disclosed — no Item 19 financial performance representation | No reviewed Item 19 figures |
Item 19 groups are shown separately and never combined. Revenue or sales figures are not profit. Net outlet change and turnover are Franopolis calculations from the disclosed counts; turnover is a count-based rate, not a measure of owner earnings.