Head-to-head comparison
ASP Americas Swimming Pool Company vs Poolwerx Franchise Opportunities
Reviewed figures from each brand's Franchise Disclosure Document (FDD), side by side. Each figure carries its FDD year and page. This is not a ranking or recommendation, and the two FDDs may cover different years and location groups.
| Disclosure |  ASP Americas Swimming Pool Company |  Poolwerx |
|---|---|---|
| Estimated initial investment (Item 7) | $88,695 – $213,171 TOTALS 2026 FDD · Item 7 · PDF p. 29 | $105,400 – $437,775 2026 FDD · Item 7 |
| Standard initial franchise fee (Item 5) | $40,000 The franchisor may add an Additional Pool Fee of $2.50 to $5.00 per pool when adjusting a territory. 2026 FDD · Item 5 · PDF p. 14 | $49,500 Qualified veterans receive a 10% discount on the first Franchised Business. 2026 FDD · Item 5 · PDF p. 11 |
| Royalty (Item 6) | 7%/6%/5% revenue tiers Royalty Fee 2026 FDD · Item 6 · PDF p. 18 | 7% of gross revenue Royalty Fee 2026 FDD · Item 6 · PDF p. 12 |
| Total outlets (Item 20) | 410 Outlets at end of 2025 2026 FDD · Item 20 · PDF p. 74 | 107 Outlets at end of 2025 2026 FDD · Item 20 · PDF p. 62 |
| Net outlet change (Item 20) | +46 Calculated: 2023–2025 | +46 Calculated: 2023–2025 |
| Financial performance (Item 19), by location group | Franchised (112 territories) — revenue $101,075,185 other Same Store Sales · 2026 FDD · Item 19 · PDF p. 69 Franchised (127 territories) — revenue $187,849 other Gross Revenue Per Territory · 2026 FDD · Item 19 · PDF p. 70 Franchised locations — revenue and other measures $91,165,076 other Total Systemwide Sales · 2026 FDD · Item 19 · PDF p. 68 +2 more groups in the full report | Franchised (31 locations) — revenue $729,191 median Gross Revenue invoiced · 2026 FDD · Item 19 · PDF p. 58 |
Item 19 groups are shown separately and never combined. Revenue or sales figures are not profit. Net outlet change is a Franopolis calculation from the disclosed counts.