Franchise opportunities compared
At Ax vs Keystone Insurers Services Group
Reviewed figures from each brand's Franchise Disclosure Document (FDD), side by side. Each figure carries its FDD year and page. This is not a ranking or recommendation, and the two FDDs may cover different years and location groups.
Initial investment · Item 7
At Ax
$47,900 – $79,000
2025 FDD · Item 7Keystone Insurers Services Group
$27,250 – $99,200
2025 FDD · Item 7 · PDF p. 24Initial franchise fee · Item 5
At Ax
$40,000
2025 FDD · Item 5 · PDF p. 14Keystone Insurers Services Group
Not available
Royalty · Item 6
At Ax
12%
2025 FDD · Item 6 · PDF p. 15Keystone Insurers Services Group
Not available
Before you compare
- Both sets of figures come from 2025 FDDs.
- At Ax discloses more than one business format, so the investment range spans formats; the full report breaks them out.
- Only At Ax has reviewed Item 19 figures here.
Financial commitment
At Ax
Keystone Insurers Services GroupAt Ax
Keystone Insurers Services Group
At Ax
Keystone Insurers Services Group
At Ax
Keystone Insurers Services Group
At Ax
Keystone Insurers Services Group
System scale & health
At AxKeystone Insurers Services GroupAt Ax
Keystone Insurers Services Group
At Ax
Keystone Insurers Services Group
At Ax
Keystone Insurers Services Group
At Ax
Keystone Insurers Services Group
At Ax
Keystone Insurers Services Group
Financial performance (Item 19), by location group
At AxKeystone Insurers Services GroupNo reviewed Item 19 figures
Item 19 groups are shown separately and never combined. Revenue or sales figures are not profit. Net outlet change and turnover are Franopolis calculations from the disclosed counts; turnover is a count-based rate, not a measure of owner earnings.
At Ax vs Keystone Insurers Services Group: common questions
- Which costs less to open, At Ax or Keystone Insurers Services Group?
- At Ax: $47,900 – $79,000 (2025 FDD · Item 7); Keystone Insurers Services Group: $27,250 – $99,200 (2025 FDD · Item 7 · PDF p. 24). These are each franchisor's Item 7 estimated initial investment. The low end of the disclosed estimate is lower for Keystone Insurers Services Group. At least one range spans several business formats. Estimates are not quotes, and the FDD years may differ.
- Which has more locations, At Ax or Keystone Insurers Services Group?
- At Ax: 0 (2025 FDD · Item 20 · PDF p. 36); Keystone Insurers Services Group: 302 (2025 FDD · Item 20 · PDF p. 48). Total outlets from Item 20. Outlet counts do not indicate territory availability or franchisee results.
- Do At Ax and Keystone Insurers Services Group disclose financial performance (Item 19)?
- At Ax has reviewed Item 19 figures for 4 location groups; Keystone Insurers Services Group has no reviewed Item 19 figures on file. Different location groups are not directly comparable, and revenue is not profit.
Answers restate the reviewed figures above. Not a ranking or recommendation.
Keep researching
Full At Ax report
Every reviewed fee, Item 19 group, outlet table and territory disclosure
Full Keystone Insurers Services Group report
Every reviewed fee, Item 19 group, outlet table and territory disclosure
