Franchise opportunities compared
Century 21 vs Counselor Realty
Reviewed figures from each brand's Franchise Disclosure Document (FDD), side by side. Each figure carries its FDD year and page. This is not a ranking or recommendation, and the two FDDs may cover different years and location groups.
Initial investment · Item 7
Century 21
$34,670 – $466,300
2025 FDD · Item 7Counselor Realty
$22,850 – $105,700
2025 FDD · Item 7 · PDF p. 14Initial franchise fee · Item 5
Century 21
$25,000
2025 FDD · Item 5 · PDF p. 25Counselor Realty
Not available
Royalty · Item 6
Century 21
6%
2025 FDD · Item 6 · PDF p. 26Counselor Realty
Not available
Before you compare
- Both sets of figures come from 2025 FDDs.
- Century 21 discloses more than one business format, so the investment range spans formats; the full report breaks them out.
- Only neither brand has reviewed Item 19 figures here.
Financial commitment
Counselor RealtyCentury 21
Counselor Realty
Century 21
Counselor Realty
Century 21
Counselor Realty
Century 21
Counselor Realty
System scale & health
Counselor RealtyCentury 21
Counselor Realty
Century 21
Counselor Realty
Century 21
Counselor Realty
Century 21
Counselor Realty
Century 21
Counselor Realty
Financial performance (Item 19), by location group
No reviewed Item 19 figures
Counselor RealtyNot disclosed — no Item 19 financial performance representation
Item 19 groups are shown separately and never combined. Revenue or sales figures are not profit. Net outlet change and turnover are Franopolis calculations from the disclosed counts; turnover is a count-based rate, not a measure of owner earnings.
Century 21 vs Counselor Realty: common questions
- Which costs less to open, Century 21 or Counselor Realty?
- Century 21: $34,670 – $466,300 (2025 FDD · Item 7); Counselor Realty: $22,850 – $105,700 (2025 FDD · Item 7 · PDF p. 14). These are each franchisor's Item 7 estimated initial investment. The low end of the disclosed estimate is lower for Counselor Realty. At least one range spans several business formats. Estimates are not quotes, and the FDD years may differ.
- Which has more locations, Century 21 or Counselor Realty?
- Century 21: 1,734 (2025 FDD · Item 20 · PDF p. 65); Counselor Realty: 11 (2025 FDD · Item 20 · PDF p. 31). Total outlets from Item 20. Outlet counts do not indicate territory availability or franchisee results.
- Do Century 21 and Counselor Realty disclose financial performance (Item 19)?
- Century 21 has no reviewed Item 19 figures on file; Counselor Realty makes no Item 19 financial performance representation. Different location groups are not directly comparable, and revenue is not profit.
Answers restate the reviewed figures above. Not a ranking or recommendation.
Keep researching
Full Century 21 report
Every reviewed fee, Item 19 group, outlet table and territory disclosure

Full Counselor Realty report
Every reviewed fee, Item 19 group, outlet table and territory disclosure
