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    Franchise opportunities compared

    Comfort Keepers vs Home Instead

    Reviewed figures from each brand's Franchise Disclosure Document (FDD), side by side. Each figure carries its FDD year and page. This is not a ranking or recommendation, and the two FDDs may cover different years and location groups.

    Comfort Keepers2025 FDDHome Instead2026 FDD

    Initial investment · Item 7

    Comfort Keepers

    $119,560 – $190,700

    2025 FDD · Item 7 · PDF p. 28

    Home Instead

    $92,640 – $350,550

    2026 FDD · Item 7 · PDF p. 27

    Initial franchise fee · Item 5

    Comfort Keepers

    $55,000

    2025 FDD · Item 5 · PDF p. 17

    Home Instead

    $54,000

    2026 FDD · Item 5 · PDF p. 19

    Royalty · Item 6

    Comfort Keepers

    $500

    2025 FDD · Item 6 · PDF p. 19

    Home Instead

    5%

    2026 FDD · Item 6 · PDF p. 21

    Before you compare

    • Comfort Keepers figures come from its 2025 FDD and Home Instead figures from its 2026 FDD, so the years differ.
    • Item 19 figures cover the location groups each FDD names (Comfort Keepers: 13, Home Instead: 1). Different groups are not directly comparable.

    Financial commitment

    Estimated initial investment (Item 7)

    Comfort Keepers

    $119,560 – $190,700
    Total estimated initial investment
    2025 FDD · Item 7 · PDF p. 28

    Home Instead

    $92,640 – $350,550
    Total estimated initial investment
    2026 FDD · Item 7 · PDF p. 27
    Standard initial franchise fee (Item 5)

    Comfort Keepers

    $55,000
    2025 FDD · Item 5 · PDF p. 17

    Home Instead

    $54,000
    2026 FDD · Item 5 · PDF p. 19
    Royalty (Item 6)

    Comfort Keepers

    $500
    Royalty minimum
    2025 FDD · Item 6 · PDF p. 19

    Home Instead

    5%
    Royalty rate
    2026 FDD · Item 6 · PDF p. 21
    Brand / advertising fund (Item 6)

    Comfort Keepers

    $803
    National Brand Fund maximum per month
    2025 FDD · Item 6 · PDF p. 19

    Home Instead

    2%
    Marketing fund contribution — 2%
    2026 FDD · Item 6 · PDF p. 22

    System scale & health

    Total outlets (Item 20)

    Comfort Keepers

    624
    Outlets at end of 2025
    2025 FDD · Item 20 · PDF p. 82

    Home Instead

    634
    Outlets at end of 2025
    2026 FDD · Item 20 · PDF p. 66
    Net outlet change (Item 20)

    Comfort Keepers

    −11
    Calculated: 635 at end of 2023 → 624 at end of 2025

    Home Instead

    +15
    Calculated: 619 at end of 2023 → 634 at end of 2025
    Outlet exits (Item 20)

    Comfort Keepers

    Not available
    No complete exit records for a year

    Home Instead

    Not available
    No complete exit records for a year
    Franchising since (Item 1)

    Comfort Keepers

    Not available
    Not in reviewed records

    Home Instead

    1995
    From a verified franchisor listing
    Franchisor founded (Item 1)

    Comfort Keepers

    Not available
    Not in reviewed records

    Home Instead

    Not available
    Not in reviewed records

    Financial performance (Item 19), by location group

    Comfort Keepers
    Locations counted not stated in the reviewed record — Franchised Business tier: 73 to 84 months
    $608,214
    other 73 to 84 months months
    2025 FDD · Item 19 · PDF p. 77
    Locations counted not stated in the reviewed record — Franchised Business tier: 61 to 72 months
    $42,840
    other 61 to 72 months months
    2025 FDD · Item 19 · PDF p. 77
    Locations counted not stated in the reviewed record — Franchised Business tier: 49 to 60 months
    $412,354
    other 49 to 60 months months
    2025 FDD · Item 19 · PDF p. 77
    +10 more groups in the full report
    Home Instead
    Locations counted not stated in the reviewed record
    $2,750,876
    other Franchised business average gross sales
    2026 FDD · Item 19 · PDF p. 65

    Item 19 groups are shown separately and never combined. Revenue or sales figures are not profit. Net outlet change and turnover are Franopolis calculations from the disclosed counts; turnover is a count-based rate, not a measure of owner earnings.

    Comfort Keepers vs Home Instead: common questions

    Which costs less to open, Comfort Keepers or Home Instead?
    Comfort Keepers: $119,560 – $190,700 (2025 FDD · Item 7 · PDF p. 28); Home Instead: $92,640 – $350,550 (2026 FDD · Item 7 · PDF p. 27). These are each franchisor's Item 7 estimated initial investment. The low end of the disclosed estimate is lower for Home Instead. Estimates are not quotes, and the FDD years may differ.
    How do Comfort Keepers and Home Instead royalties compare?
    Comfort Keepers: $500 (2025 FDD · Item 6 · PDF p. 19); Home Instead: 5% (2026 FDD · Item 6 · PDF p. 21). Royalties as disclosed in Item 6; other recurring fees are listed separately.
    Which has more locations, Comfort Keepers or Home Instead?
    Comfort Keepers: 624 (2025 FDD · Item 20 · PDF p. 82); Home Instead: 634 (2026 FDD · Item 20 · PDF p. 66). Total outlets from Item 20. Outlet counts do not indicate territory availability or franchisee results.
    Do Comfort Keepers and Home Instead disclose financial performance (Item 19)?
    Comfort Keepers has reviewed Item 19 figures for 13 location groups; Home Instead has reviewed Item 19 figures for 1 location group. Different location groups are not directly comparable, and revenue is not profit.

    Answers restate the reviewed figures above. Not a ranking or recommendation.

    How Franopolis reviews FDD figures

    Keep researching

    Full Comfort Keepers report

    Every reviewed fee, Item 19 group, outlet table and territory disclosure

    Full Home Instead report

    Every reviewed fee, Item 19 group, outlet table and territory disclosure

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    FDD glossary

    Plain-language meaning of each Item