Franchise opportunities compared
Ferncrest vs First Day
Reviewed figures from each brand's Franchise Disclosure Document (FDD), side by side. Each figure carries its FDD year and page. This is not a ranking or recommendation, and the two FDDs may cover different years and location groups.
Initial investment · Item 7
Ferncrest
$501,325
2026 FDD · Item 7 · PDF p. 15First Day
$138,780 – $248,080
2025 FDD · Item 7Initial franchise fee · Item 5
Ferncrest
Not available
First Day
$70,000
2025 FDD · Item 5 · PDF p. 14Royalty · Item 6
Ferncrest
$7.00
2026 FDD · Item 6 · PDF p. 9First Day
5%
2025 FDD · Item 6 · PDF p. 14Before you compare
- Ferncrest figures come from its 2026 FDD and First Day figures from its 2025 FDD, so the years differ.
- First Day discloses more than one business format, so the investment range spans formats; the full report breaks them out.
- Item 19 figures cover the location groups each FDD names (Ferncrest: 5, First Day: 1). Different groups are not directly comparable.
Financial commitment
First DayFerncrest
First Day
Ferncrest
First Day
Ferncrest
First Day
Ferncrest
First Day
System scale & health
First DayFerncrest
First Day
Ferncrest
First Day
Ferncrest
First Day
Ferncrest
First Day
Ferncrest
First Day
Financial performance (Item 19), by location group
First DayItem 19 groups are shown separately and never combined. Revenue or sales figures are not profit. Net outlet change and turnover are Franopolis calculations from the disclosed counts; turnover is a count-based rate, not a measure of owner earnings.
Ferncrest vs First Day: common questions
- Which costs less to open, Ferncrest or First Day?
- Ferncrest: $501,325 (2026 FDD · Item 7 · PDF p. 15); First Day: $138,780 – $248,080 (2025 FDD · Item 7). These are each franchisor's Item 7 estimated initial investment. The low end of the disclosed estimate is lower for First Day. At least one range spans several business formats. Estimates are not quotes, and the FDD years may differ.
- How do Ferncrest and First Day royalties compare?
- Ferncrest: $7.00 (2026 FDD · Item 6 · PDF p. 9); First Day: 5% (2025 FDD · Item 6 · PDF p. 14). Royalties as disclosed in Item 6; other recurring fees are listed separately.
- Which has more locations, Ferncrest or First Day?
- Ferncrest: 6 (2025 FDD · Item 20 · PDF p. 34); First Day: 4 (2025 FDD · Item 20 · PDF p. 47). Total outlets from Item 20. Outlet counts do not indicate territory availability or franchisee results.
- Do Ferncrest and First Day disclose financial performance (Item 19)?
- Ferncrest has reviewed Item 19 figures for 5 location groups; First Day has reviewed Item 19 figures for 1 location group. Different location groups are not directly comparable, and revenue is not profit.
Answers restate the reviewed figures above. Not a ranking or recommendation.
Keep researching
Full Ferncrest report
Every reviewed fee, Item 19 group, outlet table and territory disclosure

Full First Day report
Every reviewed fee, Item 19 group, outlet table and territory disclosure



