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    Franchise opportunities compared

    Hole in the Wall vs IFOAM

    Reviewed figures from each brand's Franchise Disclosure Document (FDD), side by side. Each figure carries its FDD year and page. This is not a ranking or recommendation, and the two FDDs may cover different years and location groups.

    Hole in the Wall2026 FDDIFOAM2025 FDD

    Initial investment · Item 7

    Hole in the Wall

    $262,735 – $481,369

    2026 FDD · Item 7 · PDF p. 19

    IFOAM

    $250,293 – $348,659

    2025 FDD · Item 7

    Initial franchise fee · Item 5

    Hole in the Wall

    $49,500

    2026 FDD · Item 5 · PDF p. 11

    IFOAM

    $59,500

    2025 FDD · Item 5 · PDF p. 20

    Royalty · Item 6

    Hole in the Wall

    Greater of 6% of Gross Sales or $1,000 per month

    2026 FDD · Item 6 · PDF p. 13

    IFOAM

    5%

    2025 FDD · Item 6 · PDF p. 24

    Before you compare

    • Hole in the Wall figures come from its 2026 FDD and IFOAM figures from its 2025 FDD, so the years differ.
    • IFOAM discloses more than one business format, so the investment range spans formats; the full report breaks them out.
    • Item 19 figures cover the location groups each FDD names (Hole in the Wall: 5, IFOAM: 5). Different groups are not directly comparable.

    Financial commitment

    Estimated initial investment (Item 7)

    Hole in the Wall

    $262,735 – $481,369
    Total Estimated Initial Investment
    2026 FDD · Item 7 · PDF p. 19

    IFOAM

    $250,293 – $348,659
    2025 FDD · Item 7
    Standard initial franchise fee (Item 5)

    Hole in the Wall

    $49,500
    Qualified veterans receive a 10% discount, reducing the fee to $44,550.
    2026 FDD · Item 5 · PDF p. 11

    IFOAM

    $59,500
    2025 FDD · Item 5 · PDF p. 20
    Royalty (Item 6)

    Hole in the Wall

    Greater of 6% of Gross Sales or $1,000 per month
    Royalty Fee
    2026 FDD · Item 6 · PDF p. 13

    IFOAM

    5%
    Royalty fee — tiered 3% to 5% of year-to-date gross revenue, subject to minimum
    2025 FDD · Item 6 · PDF p. 24
    Brand / advertising fund (Item 6)

    Hole in the Wall

    $790/mo
    Digital Marketing Fee — Monthly fee; currently $790 per month
    2026 FDD · Item 6 · PDF p. 13

    IFOAM

    $15,500
    Brand marketing fee
    2025 FDD · Item 6 · PDF p. 20

    System scale & health

    Total outlets (Item 20)

    Hole in the Wall

    221
    Outlets at end of 2025
    2026 FDD · Item 20 · PDF p. 53

    IFOAM

    116
    Outlets at end of 2024
    2025 FDD · Item 20 · PDF p. 86
    Net outlet change (Item 20)

    Hole in the Wall

    +26
    Calculated: 195 at end of 2023 → 221 at end of 2025

    IFOAM

    +74
    Calculated: 42 at end of 2022 → 116 at end of 2024
    Outlet exits (Item 20)

    Hole in the Wall

    5
    Closures, terminations & non-renewals in 2025 · Calculated turnover 2.3% of outlets at start of year
    2026 FDD · Item 20 · PDF p. 53

    IFOAM

    Not available
    No complete exit records for a year
    Franchising since (Item 1)

    Hole in the Wall

    2011
    2026 FDD · Item 1 · PDF p. 8

    IFOAM

    Not available
    Not in reviewed records
    Franchisor founded (Item 1)

    Hole in the Wall

    2009
    2026 FDD · Item 1 · PDF p. 8

    IFOAM

    Not available
    Not in reviewed records

    Financial performance (Item 19), by location group

    Hole in the Wall
    Franchised (56 locations) — revenue
    $60,124 per quarter
    other Gross Sales
    2026 FDD · Item 19 · PDF p. 51
    Franchised (206 locations) — revenue
    $108,786 annually
    other Gross Sales
    2026 FDD · Item 19 · PDF p. 49
    Franchised and company-owned (126 locations) — costs
    $12,000 annually
    other Select Operating Expenses - Marketing
    2026 FDD · Item 19 · PDF p. 52
    +2 more groups in the full report
    IFOAM
    Locations counted not stated in the reviewed record — Reporting Businesses
    $27,167,459
    other Total system gross sales
    2025 FDD · Item 19 · PDF p. 85
    Locations counted not stated in the reviewed record — Eight Item 19 locations reported in the filing's 2023 calendar-year disclosure,…
    $124,943
    other Other
    2025 FDD · Item 19 · PDF p. 83
    Locations counted not stated in the reviewed record — Eight Item 19 locations reported in Table 1 for the 2023 calendar year, includi…
    $897,654
    other Residential Gross Sales
    2025 FDD · Item 19 · PDF p. 81
    +2 more groups in the full report

    Item 19 groups are shown separately and never combined. Revenue or sales figures are not profit. Net outlet change and turnover are Franopolis calculations from the disclosed counts; turnover is a count-based rate, not a measure of owner earnings.

    Hole in the Wall vs IFOAM: common questions

    Which costs less to open, Hole in the Wall or IFOAM?
    Hole in the Wall: $262,735 – $481,369 (2026 FDD · Item 7 · PDF p. 19); IFOAM: $250,293 – $348,659 (2025 FDD · Item 7). These are each franchisor's Item 7 estimated initial investment. The low end of the disclosed estimate is lower for IFOAM. At least one range spans several business formats. Estimates are not quotes, and the FDD years may differ.
    How do Hole in the Wall and IFOAM royalties compare?
    Hole in the Wall: Greater of 6% of Gross Sales or $1,000 per month (2026 FDD · Item 6 · PDF p. 13); IFOAM: 5% (2025 FDD · Item 6 · PDF p. 24). Royalties as disclosed in Item 6; other recurring fees are listed separately.
    Which has more locations, Hole in the Wall or IFOAM?
    Hole in the Wall: 221 (2026 FDD · Item 20 · PDF p. 53); IFOAM: 116 (2025 FDD · Item 20 · PDF p. 86). Total outlets from Item 20. Outlet counts do not indicate territory availability or franchisee results.
    Do Hole in the Wall and IFOAM disclose financial performance (Item 19)?
    Hole in the Wall has reviewed Item 19 figures for 5 location groups; IFOAM has reviewed Item 19 figures for 5 location groups. Different location groups are not directly comparable, and revenue is not profit.

    Answers restate the reviewed figures above. Not a ranking or recommendation.

    How Franopolis reviews FDD figures

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    Full Hole in the Wall report

    Every reviewed fee, Item 19 group, outlet table and territory disclosure

    Full IFOAM report

    Every reviewed fee, Item 19 group, outlet table and territory disclosure

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    Plain-language meaning of each Item