Franchise opportunities compared

    Hurts Donut Company vs My Favorite Muffin Bakery

    Reviewed figures from each brand's Franchise Disclosure Document (FDD), side by side. Each figure carries its FDD year and page. This is not a ranking or recommendation, and the two FDDs may cover different years and location groups.

    Before you compare

    • Both sets of figures come from 2026 FDDs.
    • Hurts Donut Company discloses more than one business format, so the investment range spans formats; the full report breaks them out.
    • Only My Favorite Muffin Bakery has reviewed Item 19 figures here.
    DisclosureHDHurts Donut CompanyMy Favorite Muffin Bakery
    Financial commitment
    Estimated initial investment (Item 7)
    $504,000 – $915,000
    2026 FDD · Item 7
    $424,000 – $670,500
    Total initial investment
    2026 FDD · Item 7 · PDF p. 25
    Standard initial franchise fee (Item 5)
    $35,000
    2026 FDD · Item 5 · PDF p. 11
    Not available
    No single standard fee identified
    Royalty (Item 6)
    $7.00 — 7%
    Royalty
    2026 FDD · Item 6 · PDF p. 13
    5%
    Royalty fee percent of Gross Revenues
    2026 FDD · Item 6 · PDF p. 21
    Brand / advertising fund (Item 6)
    $2.00
    Marketing Royalty — 2%
    2026 FDD · Item 6 · PDF p. 13
    5%
    Marketing fund maximum percent — 5%
    2026 FDD · Item 6 · PDF p. 21
    System scale & health
    Total outlets (Item 20)
    18
    Outlets at end of 2025
    2026 FDD · Item 20 · PDF p. 44
    Not available
    No reviewed outlet counts
    Net outlet change (Item 20)
    −2
    Calculated: 20 at end of 2023 → 18 at end of 2025
    Not available
    Only one year reported
    Outlet exits (Item 20)
    Not available
    No complete exit records for a year
    Not available
    No complete exit records for a year
    Franchising since (Item 1)
    Not available
    Not in reviewed records
    Not available
    Not in reviewed records
    Franchisor founded (Item 1)
    Not available
    Not in reviewed records
    Not available
    Not in reviewed records
    Performance (Item 19)
    Financial performance (Item 19), by location group
    Not disclosed — no Item 19 financial performance representation
    Locations counted not stated in the reviewed record — MFM Cafe stores — 2024 — 4th quartile
    292,568 $
    other 2024 4th quartile gross revenues range · 2026 FDD · Item 19 · PDF p. 82
    Locations counted not stated in the reviewed record — MFM Cafe stores — 2025 — 3rd quartile
    2 units
    other 2025 3rd quartile count exceeding average · 2026 FDD · Item 19 · PDF p. 82
    Locations counted not stated in the reviewed record — MFM Cafe stores — 2025 — 1st quartile
    1,132,090 $
    other 2025 1st quartile median gross revenues · 2026 FDD · Item 19 · PDF p. 82
    +6 more groups in the full report

    Item 19 groups are shown separately and never combined. Revenue or sales figures are not profit. Net outlet change and turnover are Franopolis calculations from the disclosed counts; turnover is a count-based rate, not a measure of owner earnings.