Franchise opportunities compared
Rusty Taco vs Taco Bell Corp.
Reviewed figures from each brand's Franchise Disclosure Document (FDD), side by side. Each figure carries its FDD year and page. This is not a ranking or recommendation, and the two FDDs may cover different years and location groups.
Initial investment · Item 7
Rusty Taco
$529,400 – $1,129,950
2026 FDD · Item 7Taco Bell Corp.
$152,250 – $1,766,250
2026 FDD · Item 7Initial franchise fee · Item 5
Rusty Taco
$30,000
2026 FDD · Item 5 · PDF p. 11Taco Bell Corp.
Not available
Royalty · Item 6
Rusty Taco
5%
2026 FDD · Item 6 · PDF p. 12Taco Bell Corp.
Not available
Before you compare
- Both sets of figures come from 2026 FDDs.
- Rusty Taco and Taco Bell Corp. disclose more than one business format, so the investment range spans formats; the full report breaks them out.
- Only Rusty Taco has reviewed Item 19 figures here.
Financial commitment
Rusty Taco
Taco Bell Corp.Rusty Taco
Taco Bell Corp.
Rusty Taco
Taco Bell Corp.
Rusty Taco
Taco Bell Corp.
Rusty Taco
Taco Bell Corp.
System scale & health
Rusty TacoTaco Bell Corp.Rusty Taco
Taco Bell Corp.
Rusty Taco
Taco Bell Corp.
Rusty Taco
Taco Bell Corp.
Rusty Taco
Taco Bell Corp.
Rusty Taco
Taco Bell Corp.
Financial performance (Item 19), by location group
Rusty TacoTaco Bell Corp.Not disclosed — no Item 19 financial performance representation
Item 19 groups are shown separately and never combined. Revenue or sales figures are not profit. Net outlet change and turnover are Franopolis calculations from the disclosed counts; turnover is a count-based rate, not a measure of owner earnings.
Rusty Taco vs Taco Bell Corp.: common questions
- Which costs less to open, Rusty Taco or Taco Bell Corp.?
- Rusty Taco: $529,400 – $1,129,950 (2026 FDD · Item 7); Taco Bell Corp.: $152,250 – $1,766,250 (2026 FDD · Item 7). These are each franchisor's Item 7 estimated initial investment. The low end of the disclosed estimate is lower for Taco Bell Corp.. At least one range spans several business formats. Estimates are not quotes, and the FDD years may differ.
- Do Rusty Taco and Taco Bell Corp. disclose financial performance (Item 19)?
- Rusty Taco has reviewed Item 19 figures for 5 location groups; Taco Bell Corp. makes no Item 19 financial performance representation. Different location groups are not directly comparable, and revenue is not profit.
Answers restate the reviewed figures above. Not a ranking or recommendation.
Keep researching
Full Rusty Taco report
Every reviewed fee, Item 19 group, outlet table and territory disclosure
Full Taco Bell Corp. report
Every reviewed fee, Item 19 group, outlet table and territory disclosure
