Franchise opportunities compared

    Streamline Brands vs Water Babies

    Reviewed figures from each brand's Franchise Disclosure Document (FDD), side by side. Each figure carries its FDD year and page. This is not a ranking or recommendation, and the two FDDs may cover different years and location groups.

    Initial investment · Item 7

    Streamline Brands

    $36,500 – $704,800

    2025 FDD · Item 7

    Water Babies

    $102,650 – $164,217

    2026 FDD · Item 7 · PDF p. 16

    Initial franchise fee · Item 5

    Streamline Brands

    $59,900

    2025 FDD · Item 5 · PDF p. 19

    Water Babies

    $55,000

    2026 FDD · Item 5 · PDF p. 9

    Royalty · Item 6

    Streamline Brands

    7.5%

    2025 FDD · Item 6 · PDF p. 21

    Water Babies

    10%

    2026 FDD · Item 6 · PDF p. 10

    Before you compare

    • Streamline Brands figures come from its 2025 FDD and Water Babies figures from its 2026 FDD, so the years differ.
    • Streamline Brands discloses more than one business format, so the investment range spans formats; the full report breaks them out.
    • Item 19 figures cover the location groups each FDD names (Streamline Brands: 21, Water Babies: 1). Different groups are not directly comparable.

    Financial commitment

    Estimated initial investment (Item 7)

    Streamline Brands

    $36,500 – $704,800
    2025 FDD · Item 7

    Water Babies

    $102,650 – $164,217
    Single-unit initial investment total
    2026 FDD · Item 7 · PDF p. 16
    Standard initial franchise fee (Item 5)

    Streamline Brands

    $59,900
    2025 FDD · Item 5 · PDF p. 19

    Water Babies

    $55,000
    2026 FDD · Item 5 · PDF p. 9
    Royalty (Item 6)

    Streamline Brands

    7.5%
    Royalty rate for territories under 80,000 children
    2025 FDD · Item 6 · PDF p. 21

    Water Babies

    10%
    Royalty rate up to $400,000 gross revenue
    2026 FDD · Item 6 · PDF p. 10
    Brand / advertising fund (Item 6)

    Streamline Brands

    2%
    National Brand Fund contribution current percentage — 2%
    2025 FDD · Item 6 · PDF p. 21

    Water Babies

    2%
    Brand fund contribution — 2%
    2026 FDD · Item 6 · PDF p. 10

    System scale & health

    Total outlets (Item 20)

    Streamline Brands

    831
    Outlets at end of 2024
    2025 FDD · Item 20 · PDF p. 62

    Water Babies

    2
    Outlets at end of 2025
    2026 FDD · Item 20 · PDF p. 49
    Net outlet change (Item 20)

    Streamline Brands

    +135
    Calculated: 696 at end of 2022 → 831 at end of 2024

    Water Babies

    +0
    Calculated: 2 at end of 2023 → 2 at end of 2025
    Outlet exits (Item 20)

    Streamline Brands

    Not available
    No complete exit records for a year

    Water Babies

    Not available
    No complete exit records for a year
    Franchising since (Item 1)

    Streamline Brands

    2014
    From a verified franchisor listing

    Water Babies

    Not available
    Not in reviewed records
    Franchisor founded (Item 1)

    Streamline Brands

    Not available
    Not in reviewed records

    Water Babies

    Not available
    Not in reviewed records

    Financial performance (Item 19), by location group

    Streamline Brands
    Locations counted not stated in the reviewed record — Company-Owned Designated Schools
    $925,351
    other annual total sales
    2025 FDD · Item 19 · PDF p. 60
    Locations counted not stated in the reviewed record — Franchised Designated Schools
    $672,488
    other annual total sales
    2025 FDD · Item 19 · PDF p. 60
    Locations counted not stated in the reviewed record — 46 Company-Owned Designated Schools
    $925,351
    other Average
    2025 FDD · Item 19 · PDF p. 61
    +18 more groups in the full report
    Water Babies
    Locations counted not stated in the reviewed record
    $1,989,969
    other Gross revenue 2024
    2026 FDD · Item 19 · PDF p. 47

    Item 19 groups are shown separately and never combined. Revenue or sales figures are not profit. Net outlet change and turnover are Franopolis calculations from the disclosed counts; turnover is a count-based rate, not a measure of owner earnings.

    Streamline Brands vs Water Babies: common questions

    Which costs less to open, Streamline Brands or Water Babies?
    Streamline Brands: $36,500 – $704,800 (2025 FDD · Item 7); Water Babies: $102,650 – $164,217 (2026 FDD · Item 7 · PDF p. 16). These are each franchisor's Item 7 estimated initial investment. The low end of the disclosed estimate is lower for Streamline Brands. At least one range spans several business formats. Estimates are not quotes, and the FDD years may differ.
    How do Streamline Brands and Water Babies royalties compare?
    Streamline Brands: 7.5% (2025 FDD · Item 6 · PDF p. 21); Water Babies: 10% (2026 FDD · Item 6 · PDF p. 10). Royalties as disclosed in Item 6; other recurring fees are listed separately.
    Which has more locations, Streamline Brands or Water Babies?
    Streamline Brands: 831 (2025 FDD · Item 20 · PDF p. 62); Water Babies: 2 (2026 FDD · Item 20 · PDF p. 49). Total outlets from Item 20. Outlet counts do not indicate territory availability or franchisee results.
    Do Streamline Brands and Water Babies disclose financial performance (Item 19)?
    Streamline Brands has reviewed Item 19 figures for 21 location groups; Water Babies has reviewed Item 19 figures for 1 location group. Different location groups are not directly comparable, and revenue is not profit.

    Answers restate the reviewed figures above. Not a ranking or recommendation.

    How Franopolis reviews FDD figures

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