Franchise opportunities compared
Thai Express vs The Halal Guys
Reviewed figures from each brand's Franchise Disclosure Document (FDD), side by side. Each figure carries its FDD year and page. This is not a ranking or recommendation, and the two FDDs may cover different years and location groups.
Before you compare
- Both sets of figures come from 2026 FDDs.
- Thai Express and The Halal Guys disclose more than one business format, so the investment range spans formats; the full report breaks them out.
- Only The Halal Guys has reviewed Item 19 figures here.
| Disclosure | TEThai Express |  The Halal Guys |
|---|---|---|
| Financial commitment | ||
| Estimated initial investment (Item 7) | $8.00 – $532,400 2026 FDD · Item 7 | $417,600 – $509,600 2026 FDD · Item 7 |
| Standard initial franchise fee (Item 5) | $30,000 2026 FDD · Item 5 · PDF p. 30 | $40,000 2026 FDD · Item 5 · PDF p. 14 |
| Royalty (Item 6) | 18% Breaching Royalties: for percentage-based royalties, up to 18% of Gross Sales during any period of franchisee breach or default, without advance notice or right to cure; franchisor may instead charge the greater of three times the fixed Royalty fee. Breaching Royalties apply for at least 14 days. 2026 FDD · Item 6 · PDF p. 38 | Not available No reviewed royalty record |
| Brand / advertising fund (Item 6) | 4% Marketing Fund Contributions may be increased to 4% of Gross Sales only if at least 75% of franchisees in the system at the time vote in favor. — 4% 2026 FDD · Item 6 · PDF p. 36 | 2% able in your account for withdrawal. S ee N ote 2 . Worldwide Creative Marketing Fee — 2% — 2% 2026 FDD · Item 6 · PDF p. 16 |
| System scale & health | ||
| Total outlets (Item 20) | Not available No reviewed outlet counts | 85 Outlets at end of 2025 2026 FDD · Item 20 · PDF p. 69 |
| Net outlet change (Item 20) | Not available Only one year reported | −91 Calculated: 176 at end of 2023 → 85 at end of 2025 |
| Outlet exits (Item 20) | Not available No complete exit records for a year | Not available No complete exit records for a year |
| Franchising since (Item 1) | Not available Not in reviewed records | Not available Not in reviewed records |
| Franchisor founded (Item 1) | Not available Not in reviewed records | Not available Not in reviewed records |
| Performance (Item 19) | ||
| Financial performance (Item 19), by location group | Not disclosed — no Item 19 financial performance representation | Locations counted not stated in the reviewed record — The Halal Guys Reporting Franchised Restaurants; open full 12 months as of Dece… $2,754,772 other Highest gross revenue: $2,754,771.72 · 2026 FDD · Item 19 · PDF p. 69 Locations counted not stated in the reviewed record — The Halal Guys Reporting Corporate Restaurants; open full 12 months as of Decem… $925,595 other Lowest gross revenue: $925,595.43 · 2026 FDD · Item 19 · PDF p. 69 |
Item 19 groups are shown separately and never combined. Revenue or sales figures are not profit. Net outlet change and turnover are Franopolis calculations from the disclosed counts; turnover is a count-based rate, not a measure of owner earnings.
Thai Express vs The Halal Guys: common questions
- Which costs less to open, Thai Express or The Halal Guys?
- Thai Express: $8.00 – $532,400 (2026 FDD · Item 7); The Halal Guys: $417,600 – $509,600 (2026 FDD · Item 7). These are each franchisor's Item 7 estimated initial investment. The low end of the disclosed estimate is lower for Thai Express. At least one range spans several business formats. Estimates are not quotes, and the FDD years may differ.
- Do Thai Express and The Halal Guys disclose financial performance (Item 19)?
- Thai Express makes no Item 19 financial performance representation; The Halal Guys has reviewed Item 19 figures for 2 location groups. Different location groups are not directly comparable, and revenue is not profit.
Answers restate the reviewed figures above. Not a ranking or recommendation.