Franchise opportunities compared

    That 1 Painter vs WOW 1 DAY Painting

    Reviewed figures from each brand's Franchise Disclosure Document (FDD), side by side. Each figure carries its FDD year and page. This is not a ranking or recommendation, and the two FDDs may cover different years and location groups.

    Initial investment · Item 7

    That 1 Painter

    $113,000 – $189,000

    2025 FDD · Item 7

    WOW 1 DAY Painting

    $96,050 – $189,200

    2026 FDD · Item 7 · PDF p. 18

    Initial franchise fee · Item 5

    That 1 Painter

    $59,000

    2025 FDD · Item 5 · PDF p. 13

    WOW 1 DAY Painting

    $40,000

    2026 FDD · Item 5 · PDF p. 10

    Royalty · Item 6

    That 1 Painter

    16%

    2025 FDD · Item 6 · PDF p. 15

    WOW 1 DAY Painting

    6% · percent of Gross Revenue

    2026 FDD · Item 6 · PDF p. 10

    Before you compare

    • That 1 Painter figures come from its 2025 FDD and WOW 1 DAY Painting figures from its 2026 FDD, so the years differ.
    • That 1 Painter discloses more than one business format, so the investment range spans formats; the full report breaks them out.
    • Item 19 figures cover the location groups each FDD names (That 1 Painter: 13, WOW 1 DAY Painting: 2). Different groups are not directly comparable.

    Financial commitment

    Estimated initial investment (Item 7)

    That 1 Painter

    $113,000 – $189,000
    2025 FDD · Item 7

    WOW 1 DAY Painting

    $96,050 – $189,200
    TOTAL
    2026 FDD · Item 7 · PDF p. 18
    Standard initial franchise fee (Item 5)

    That 1 Painter

    $59,000
    2025 FDD · Item 5 · PDF p. 13

    WOW 1 DAY Painting

    $40,000
    2026 FDD · Item 5 · PDF p. 10
    Royalty (Item 6)

    That 1 Painter

    16%
    Continuing royalty rate
    2025 FDD · Item 6 · PDF p. 15

    WOW 1 DAY Painting

    6% · percent of Gross Revenue
    Royalty
    2026 FDD · Item 6 · PDF p. 10
    Brand / advertising fund (Item 6)

    That 1 Painter

    2%
    Brand fund contribution — 2%
    2025 FDD · Item 6 · PDF p. 16

    WOW 1 DAY Painting

    5% of gross revenue
    Sales, Marketing & Technology Fee
    2026 FDD · Item 6 · PDF p. 11

    System scale & health

    Total outlets (Item 20)

    That 1 Painter

    271
    Outlets at end of 2024
    2025 FDD · Item 20 · PDF p. 56

    WOW 1 DAY Painting

    37
    Outlets at end of 2025
    2026 FDD · Item 20 · PDF p. 46
    Net outlet change (Item 20)

    That 1 Painter

    +239
    Calculated: 32 at end of 2022 → 271 at end of 2024

    WOW 1 DAY Painting

    −9
    Calculated: 46 at end of 2023 → 37 at end of 2025
    Outlet exits (Item 20)

    That 1 Painter

    Not available
    No complete exit records for a year

    WOW 1 DAY Painting

    Not available
    No complete exit records for a year
    Franchising since (Item 1)

    That 1 Painter

    2021
    From a verified franchisor listing

    WOW 1 DAY Painting

    November 2010
    2026 FDD · Item 1 · PDF p. 6
    Franchisor founded (Item 1)

    That 1 Painter

    Not available
    Not in reviewed records

    WOW 1 DAY Painting

    2010
    2026 FDD · Item 1 · PDF p. 6

    Financial performance (Item 19), by location group

    That 1 Painter
    Locations counted not stated in the reviewed record — Franchisees in middle third, split by job size during calendar 2024
    $4,422
    other job size, franchise middle third 2024
    2025 FDD · Item 19 · PDF p. 54
    Locations counted not stated in the reviewed record — Franchisees in bottom third, split by job size during calendar 2024
    $3,542
    other job size, franchise bottom third 2024
    2025 FDD · Item 19 · PDF p. 54
    Locations counted not stated in the reviewed record — Company-owned business during calendar 2024
    $4,075,729
    other Gross revenue, company-owned business 2024
    2025 FDD · Item 19 · PDF p. 55
    +10 more groups in the full report
    WOW 1 DAY Painting
    Franchised (34 businesses) — revenue
    $2,757,391
    other Gross Revenue
    2026 FDD · Item 19 · PDF p. 42
    Franchised (48 locations) — other measures and revenue
    $3,153
    other Job Size
    2026 FDD · Item 19 · PDF p. 44

    Item 19 groups are shown separately and never combined. Revenue or sales figures are not profit. Net outlet change and turnover are Franopolis calculations from the disclosed counts; turnover is a count-based rate, not a measure of owner earnings.

    That 1 Painter vs WOW 1 DAY Painting: common questions

    Which costs less to open, That 1 Painter or WOW 1 DAY Painting?
    That 1 Painter: $113,000 – $189,000 (2025 FDD · Item 7); WOW 1 DAY Painting: $96,050 – $189,200 (2026 FDD · Item 7 · PDF p. 18). These are each franchisor's Item 7 estimated initial investment. The low end of the disclosed estimate is lower for WOW 1 DAY Painting. At least one range spans several business formats. Estimates are not quotes, and the FDD years may differ.
    How do That 1 Painter and WOW 1 DAY Painting royalties compare?
    That 1 Painter: 16% (2025 FDD · Item 6 · PDF p. 15); WOW 1 DAY Painting: 6% · percent of Gross Revenue (2026 FDD · Item 6 · PDF p. 10). Royalties as disclosed in Item 6; other recurring fees are listed separately.
    Which has more locations, That 1 Painter or WOW 1 DAY Painting?
    That 1 Painter: 271 (2025 FDD · Item 20 · PDF p. 56); WOW 1 DAY Painting: 37 (2026 FDD · Item 20 · PDF p. 46). Total outlets from Item 20. Outlet counts do not indicate territory availability or franchisee results.
    Do That 1 Painter and WOW 1 DAY Painting disclose financial performance (Item 19)?
    That 1 Painter has reviewed Item 19 figures for 13 location groups; WOW 1 DAY Painting has reviewed Item 19 figures for 2 location groups. Different location groups are not directly comparable, and revenue is not profit.

    Answers restate the reviewed figures above. Not a ranking or recommendation.

    How Franopolis reviews FDD figures

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