Franchise opportunities compared
The StandardX Hyatt Franchising vs Trend Hotels
Reviewed figures from each brand's Franchise Disclosure Document (FDD), side by side. Each figure carries its FDD year and page. This is not a ranking or recommendation, and the two FDDs may cover different years and location groups.
Before you compare
- Both sets of figures come from 2026 FDDs.
- Only neither brand has reviewed Item 19 figures here.
| Disclosure | TSThe StandardX Hyatt Franchising | THTrend Hotels |
|---|---|---|
| Financial commitment | ||
| Estimated initial investment (Item 7) | $25,077,904 – $31,737,442 Total excluding real estate — low estimate 2026 FDD · Item 7 · PDF p. 38 | $272,500 Total initial investment 2026 FDD · Item 7 · PDF p. 24 |
| Standard initial franchise fee (Item 5) | Not available No single standard fee identified | Not available No single standard fee identified |
| Royalty (Item 6) | $5.00 Royalty monthly gross rooms revenue 2026 FDD · Item 6 · PDF p. 21 | $5.00 Royalty — after day 180 2026 FDD · Item 6 · PDF p. 14 |
| Brand / advertising fund (Item 6) | $1,027 Optional field marketing monthly range by tier 2026 FDD · Item 6 · PDF p. 27 | $2.50 Marketing and reservation fund fee 2026 FDD · Item 6 · PDF p. 14 |
| System scale & health | ||
| Total outlets (Item 20) | Not available No reviewed outlet counts | Not available No reviewed outlet counts |
| Net outlet change (Item 20) | Not available Only one year reported | Not available Only one year reported |
| Outlet exits (Item 20) | Not available No complete exit records for a year | Not available No complete exit records for a year |
| Franchising since (Item 1) | Not available Not in reviewed records | Not available Not in reviewed records |
| Franchisor founded (Item 1) | Not available Not in reviewed records | Not available Not in reviewed records |
| Performance (Item 19) | ||
| Financial performance (Item 19), by location group | Not disclosed — no Item 19 financial performance representation | Not disclosed — no Item 19 financial performance representation |
Item 19 groups are shown separately and never combined. Revenue or sales figures are not profit. Net outlet change and turnover are Franopolis calculations from the disclosed counts; turnover is a count-based rate, not a measure of owner earnings.