Franchise opportunities compared
1 Percent Lists vs Counselor Realty
Reviewed figures from each brand's Franchise Disclosure Document (FDD), side by side. Each figure carries its FDD year and page. This is not a ranking or recommendation, and the two FDDs may cover different years and location groups.
Initial investment · Item 7
1 Percent Lists
$10,370
2026 FDD · Item 7 · PDF p. 18Counselor Realty
$22,850 – $105,700
2025 FDD · Item 7 · PDF p. 14Initial franchise fee · Item 5
1 Percent Lists
$4,000
2026 FDD · Item 5 · PDF p. 13Counselor Realty
Not available
Royalty · Item 6
1 Percent Lists
5%
2026 FDD · Item 6 · PDF p. 14Counselor Realty
Not available
Before you compare
- 1 Percent Lists figures come from its 2026 FDD and Counselor Realty figures from its 2025 FDD, so the years differ.
- Only neither brand has reviewed Item 19 figures here.
Financial commitment
1 Percent Lists
Counselor Realty1 Percent Lists
Counselor Realty
1 Percent Lists
Counselor Realty
1 Percent Lists
Counselor Realty
1 Percent Lists
Counselor Realty
System scale & health
1 Percent Lists
Counselor Realty1 Percent Lists
Counselor Realty
1 Percent Lists
Counselor Realty
1 Percent Lists
Counselor Realty
1 Percent Lists
Counselor Realty
1 Percent Lists
Counselor Realty
Financial performance (Item 19), by location group
1 Percent ListsNot disclosed — no Item 19 financial performance representation
Counselor RealtyNot disclosed — no Item 19 financial performance representation
Item 19 groups are shown separately and never combined. Revenue or sales figures are not profit. Net outlet change and turnover are Franopolis calculations from the disclosed counts; turnover is a count-based rate, not a measure of owner earnings.
1 Percent Lists vs Counselor Realty: common questions
- Which costs less to open, 1 Percent Lists or Counselor Realty?
- 1 Percent Lists: $10,370 (2026 FDD · Item 7 · PDF p. 18); Counselor Realty: $22,850 – $105,700 (2025 FDD · Item 7 · PDF p. 14). These are each franchisor's Item 7 estimated initial investment. The low end of the disclosed estimate is lower for 1 Percent Lists. Estimates are not quotes, and the FDD years may differ.
- Which has more locations, 1 Percent Lists or Counselor Realty?
- 1 Percent Lists: 51 (2026 FDD · Item 20 · PDF p. 48); Counselor Realty: 11 (2025 FDD · Item 20 · PDF p. 31). Total outlets from Item 20. Outlet counts do not indicate territory availability or franchisee results.
- Do 1 Percent Lists and Counselor Realty disclose financial performance (Item 19)?
- 1 Percent Lists makes no Item 19 financial performance representation; Counselor Realty makes no Item 19 financial performance representation. Different location groups are not directly comparable, and revenue is not profit.
Answers restate the reviewed figures above. Not a ranking or recommendation.
Keep researching

Full 1 Percent Lists report
Every reviewed fee, Item 19 group, outlet table and territory disclosure

Full Counselor Realty report
Every reviewed fee, Item 19 group, outlet table and territory disclosure
