Franchise opportunities compared
A Place At Home vs Senior Helpers
Reviewed figures from each brand's Franchise Disclosure Document (FDD), side by side. Each figure carries its FDD year and page. This is not a ranking or recommendation, and the two FDDs may cover different years and location groups.
Before you compare
- Both sets of figures come from 2026 FDDs.
- Item 19 figures cover the location groups each FDD names (A Place At Home: 4, Senior Helpers: 7). Different groups are not directly comparable.
| Disclosure | A Place At Home | Senior Helpers |
|---|---|---|
| Financial commitment | ||
| Estimated initial investment (Item 7) | $88,995 – $167,512 Total Estimate - Single Territory 2026 FDD · Item 7 · PDF p. 26 | $176,500 Total initial investment 2026 FDD · Item 7 · PDF p. 23 |
| Standard initial franchise fee (Item 5) | $49,500 2026 FDD · Item 5 · PDF p. 12 | $25,000 2026 FDD · Item 5 · PDF p. 16 |
| Royalty (Item 6) | 5%–5.5% or $400–$600/mo min Royalty 2026 FDD · Item 6 · PDF p. 15 | 2.5% Royalty reduced introductory rate 2026 FDD · Item 6 · PDF p. 17 |
| Brand / advertising fund (Item 6) | 1% of percentage of gross sales; currently greater of 1% of gross sales or $150 per territory per month Brand Development Fund 2026 FDD · Item 6 · PDF p. 15 | 1.5% Marketing fund current rate through first $2M — 1.5% 2026 FDD · Item 6 · PDF p. 17 |
| System scale & health | ||
| Total outlets (Item 20) | 51 Outlets at end of 2025 2026 FDD · Item 20 · PDF p. 67 | Not available No reviewed outlet counts |
| Net outlet change (Item 20) | +17 Calculated: 34 at end of 2023 → 51 at end of 2025 | Not available Only one year reported |
| Outlet exits (Item 20) | Not available No complete exit records for a year | Not available No complete exit records for a year |
| Franchising since (Item 1) | 2017 2026 FDD · Item 1 · PDF p. 8 | 2005 From a verified franchisor listing |
| Franchisor founded (Item 1) | 2016 2026 FDD · Item 1 · PDF p. 8 | Not available Not in reviewed records |
| Performance (Item 19) | ||
| Financial performance (Item 19), by location group | Franchised (32 locations) — profit and other measures $518,809 mean Gross Profit · 2026 FDD · Item 19 · PDF p. 64 Franchised (32 locations) — revenue $1,035,083 mean Gross Sales · 2026 FDD · Item 19 · PDF p. 64 Franchised (10 locations) — revenue $507,781 mean Gross Sales · 2026 FDD · Item 19 · PDF p. 61 +1 more groups in the full report | Locations counted not stated in the reviewed record — Franchised Senior Helpers Care Businesses operating 24–35 months as of Dec. 31,… 30 units other 24–35 months group sample size · 2026 FDD · Item 19 · PDF p. 58 Locations counted not stated in the reviewed record — Franchised Senior Helpers Care Businesses operating 48–59 months as of Dec. 31,… $1,524,138 other 48–59 months median annual gross revenue · 2026 FDD · Item 19 · PDF p. 58 Locations counted not stated in the reviewed record — Franchised Senior Helpers Care Businesses operating 12–23 months as of Dec. 31,… 36 percent other 12–23 months businesses above average percentage · 2026 FDD · Item 19 · PDF p. 58 +4 more groups in the full report |
Item 19 groups are shown separately and never combined. Revenue or sales figures are not profit. Net outlet change and turnover are Franopolis calculations from the disclosed counts; turnover is a count-based rate, not a measure of owner earnings.
A Place At Home vs Senior Helpers: common questions
- Which costs less to open, A Place At Home or Senior Helpers?
- A Place At Home: $88,995 – $167,512 (2026 FDD · Item 7 · PDF p. 26); Senior Helpers: $176,500 (2026 FDD · Item 7 · PDF p. 23). These are each franchisor's Item 7 estimated initial investment. The low end of the disclosed estimate is lower for A Place At Home. Estimates are not quotes, and the FDD years may differ.
- How do A Place At Home and Senior Helpers royalties compare?
- A Place At Home: 5%–5.5% or $400–$600/mo min (2026 FDD · Item 6 · PDF p. 15); Senior Helpers: 2.5% (2026 FDD · Item 6 · PDF p. 17). Royalties as disclosed in Item 6; other recurring fees are listed separately.
- Do A Place At Home and Senior Helpers disclose financial performance (Item 19)?
- A Place At Home has reviewed Item 19 figures for 4 location groups; Senior Helpers has reviewed Item 19 figures for 7 location groups. Different location groups are not directly comparable, and revenue is not profit.
Answers restate the reviewed figures above. Not a ranking or recommendation.

