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    Franchise opportunities compared

    Ace Hardware vs Magnolia Soap and Bath Co

    Reviewed figures from each brand's Franchise Disclosure Document (FDD), side by side. Each figure carries its FDD year and page. This is not a ranking or recommendation, and the two FDDs may cover different years and location groups.

    Ace Hardware2025 FDDMagnolia Soap and Bath Co2026 FDD

    Initial investment · Item 7

    Ace Hardware

    $134,600 – $2,001,550

    2025 FDD · Item 7

    Magnolia Soap and Bath Co

    $263,900 – $490,500

    2026 FDD · Item 7

    Initial franchise fee · Item 5

    Ace Hardware

    Not available

    Magnolia Soap and Bath Co

    Not available

    Royalty · Item 6

    Ace Hardware

    Not available

    Magnolia Soap and Bath Co

    $1,250

    2026 FDD · Item 6 · PDF p. 14

    Before you compare

    • Ace Hardware figures come from its 2025 FDD and Magnolia Soap and Bath Co figures from its 2026 FDD, so the years differ.
    • Ace Hardware and Magnolia Soap and Bath Co disclose more than one business format, so the investment range spans formats; the full report breaks them out.
    • Item 19 figures cover the location groups each FDD names (Ace Hardware: 8, Magnolia Soap and Bath Co: 2). Different groups are not directly comparable.

    Financial commitment

    Estimated initial investment (Item 7)

    Ace Hardware

    $134,600 – $2,001,550
    2025 FDD · Item 7

    Magnolia Soap and Bath Co

    $263,900 – $490,500
    2026 FDD · Item 7
    Standard initial franchise fee (Item 5)

    Ace Hardware

    Not available
    No single standard fee identified

    Magnolia Soap and Bath Co

    Not available
    No single standard fee identified
    Royalty (Item 6)

    Ace Hardware

    Not available
    No reviewed royalty record

    Magnolia Soap and Bath Co

    $1,250
    Royalty Fee — $1,250
    2026 FDD · Item 6 · PDF p. 14
    Brand / advertising fund (Item 6)

    Ace Hardware

    $65
    Digital Circular: $65/month; advertising placement $425/month per store
    2025 FDD · Item 6 · PDF p. 22

    Magnolia Soap and Bath Co

    2%
    Brand Fund Contribution — 2% — 2%
    2026 FDD · Item 6 · PDF p. 14

    System scale & health

    Total outlets (Item 20)

    Ace Hardware

    5,144
    Outlets at end of 2024
    2025 FDD · Item 20 · PDF p. 74

    Magnolia Soap and Bath Co

    52
    Outlets at end of 2025
    2023 FDD · Item 20 · PDF p. 47
    Net outlet change (Item 20)

    Ace Hardware

    +277
    Calculated: 4,867 at end of 2022 → 5,144 at end of 2024

    Magnolia Soap and Bath Co

    +47
    Calculated: 5 at end of 2020 → 52 at end of 2025
    Outlet exits (Item 20)

    Ace Hardware

    Not available
    No complete exit records for a year

    Magnolia Soap and Bath Co

    Not available
    No complete exit records for a year
    Franchising since (Item 1)

    Ace Hardware

    Not available
    Not in reviewed records

    Magnolia Soap and Bath Co

    Not available
    Not in reviewed records
    Franchisor founded (Item 1)

    Ace Hardware

    Not available
    Not in reviewed records

    Magnolia Soap and Bath Co

    Not available
    Not in reviewed records

    Financial performance (Item 19), by location group

    Ace Hardware
    Locations counted not stated in the reviewed record — 2023 RFR participating Ace branded single-store Reporting Stores in the Super H…
    $5,308,506
    other Super Hardware Format average annual sales volume
    2025 FDD · Item 19 · PDF p. 73
    Locations counted not stated in the reviewed record — Participating Ace branded single-store Reporting Stores in the 2023 RFR
    689 stores
    other Number of participating Ace branded Reporting Stores in 2023 RFR
    2025 FDD · Item 19 · PDF p. 72
    Locations counted not stated in the reviewed record — 2023 RFR Reporting Stores in the Super Hardware Format
    $1,301,349
    other Super Hardware Format low annual sales
    2025 FDD · Item 19 · PDF p. 73
    +5 more groups in the full report
    Magnolia Soap and Bath Co
    Locations counted not stated in the reviewed record — 26 franchised outlets plus 1 existing licensee, open entire 2025
    $12,364,970
    other Total gross revenue
    2026 FDD · Item 19 · PDF p. 51
    Locations counted not stated in the reviewed record — 10 affiliate-owned outlets, entire 2025
    19 percent
    other COGS ratio range
    2026 FDD · Item 19 · PDF p. 51

    Item 19 groups are shown separately and never combined. Revenue or sales figures are not profit. Net outlet change and turnover are Franopolis calculations from the disclosed counts; turnover is a count-based rate, not a measure of owner earnings.

    Ace Hardware vs Magnolia Soap and Bath Co: common questions

    Which costs less to open, Ace Hardware or Magnolia Soap and Bath Co?
    Ace Hardware: $134,600 – $2,001,550 (2025 FDD · Item 7); Magnolia Soap and Bath Co: $263,900 – $490,500 (2026 FDD · Item 7). These are each franchisor's Item 7 estimated initial investment. The low end of the disclosed estimate is lower for Ace Hardware. At least one range spans several business formats. Estimates are not quotes, and the FDD years may differ.
    Which has more locations, Ace Hardware or Magnolia Soap and Bath Co?
    Ace Hardware: 5,144 (2025 FDD · Item 20 · PDF p. 74); Magnolia Soap and Bath Co: 52 (2023 FDD · Item 20 · PDF p. 47). Total outlets from Item 20. Outlet counts do not indicate territory availability or franchisee results.
    Do Ace Hardware and Magnolia Soap and Bath Co disclose financial performance (Item 19)?
    Ace Hardware has reviewed Item 19 figures for 8 location groups; Magnolia Soap and Bath Co has reviewed Item 19 figures for 2 location groups. Different location groups are not directly comparable, and revenue is not profit.

    Answers restate the reviewed figures above. Not a ranking or recommendation.

    How Franopolis reviews FDD figures

    Keep researching

    Full Ace Hardware report

    Every reviewed fee, Item 19 group, outlet table and territory disclosure

    Full Magnolia Soap and Bath Co report

    Every reviewed fee, Item 19 group, outlet table and territory disclosure

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    Plain-language meaning of each Item