Magnolia Soap and Bath Co
Franchise research report · reviewed 2026 disclosure data
Researching Magnolia Soap and Bath Co franchise opportunities? Every figure below is cited to the FDD.
Magnolia Soap and Bath Co franchise specializes in handcrafted soaps, bath products, and personal care items through a boutique retail concept.
Headline figures
Magnolia Soap and Bath Co quick facts
- Is Magnolia Soap and Bath Co a franchise?
- Yes. Magnolia Soap and Bath Co offers franchises through a Franchise Disclosure Document. At the end of 2025, it reported 52 outlets in total (2026 FDD, Item 20, PDF p. 53).
- How much does it cost to open a Magnolia Soap and Bath Co franchise?
- The Magnolia Soap and Bath Co Franchise Disclosure Document reports separate estimated initial investments by format: $413,900 for total — $413,900 (2026 FDD, Item 7, PDF p. 24); $263,900–$490,500 for totals: — $263,900 (2026 FDD, Item 7, PDF p. 21); $239,050–$331,000 for total estimated initial investment: $239,050–$331,000 (2023 FDD, Item 7, PDF p. 19). These formats are not combined. Each is the franchisor's disclosed estimate, not a quote. Details
- What is the Magnolia Soap and Bath Co initial franchise fee?
- The disclosed initial franchise fee for a standard single unit is $60,000 (2023 FDD, Item 5, PDF p. 12). Other fee options (for example multi-unit or conversion) are listed separately in the report. Details
- What ongoing fees does Magnolia Soap and Bath Co charge?
- The disclosed ongoing royalty is $1,250 (2026 FDD, Item 6, PDF p. 14). The brand or advertising fund contribution is 2% (2026 FDD, Item 6, PDF p. 14). Other recurring fees are listed in Item 6. Details
- Does Magnolia Soap and Bath Co disclose financial performance (Item 19)?
- Yes. The Magnolia Soap and Bath Co FDD includes an Item 19 financial performance representation (2026 FDD, Item 19, PDF p. 51). Figures apply only to the locations and period each one covers. Details
- How many Magnolia Soap and Bath Co locations are there?
- The FDD reports 52 outlets at the end of 2025 (2026 FDD, Item 20, PDF p. 53). Existing locations do not indicate territory availability. Details
- Is Magnolia Soap and Bath Co a good franchise to buy?
- Franopolis does not rate or recommend franchises. From the reviewed FDD: Item 19 includes financial performance figures; check which locations and period they cover; Item 20 lists outlet openings, closures and transfers; Item 6 includes a brand or advertising fund contribution on top of royalty; Item 20 also lists current and former franchisees you can contact. Review the full FDD with a franchise attorney and accountant before deciding.
From reviewed FDD figures only. Not a recommendation or projection.
What the disclosures show
- 1The 2026 FDD (Item 7) estimates opening costs separately by format: $413,900 (TOTAL — $413,900); $263,900 – $490,500 (TOTALS: — $263,900); several initial fee options apply.
- 2Item 19 covers 2 separate groups: revenue and other measures for 27 Franchised and licensed locations; other measures for 10 Affiliate-owned locations. They are not combined.
- 3Outlets grew by 2 in 2025, to 52 (United States, as labeled in the FDD, Item 20).
From reviewed FDD figures only. Not a recommendation or projection.
Magnolia Soap and Bath Co head-to-head
Closest peers in the same subcategory, side by side from reviewed FDD figures. Not a ranking or recommendation.
Costs · Items 5–7
What does it cost to open?
Estimated opening costs and the fees payable to the franchisor.
Startup Investment — Item 7
Range across 2 single-unit formats
2026 FDD · Item 7
Formats disclosed in Item 7 (2)
Each format has its own total. The total depends on the format you choose.
- TOTALS: — $263,900PDF p. 21$263,900 – $490,500
- $413,900PDF p. 24$413,900
Ongoing Fees — Item 6
Selected recurring charges; payment bases and conditions remain attached to each fee.
- Royalty Fee — $1,250Main ongoing fee
42 reported fees, each with its payment basis, are listed below; they haven't been sorted into recurring, initial and occasional groups yet.
Financial Performance — Item 19
What results are disclosed—and for which locations?
Two separate populations, not a revenue-and-profit comparison. Revenue is not owner income.
27 locations
Revenue and other measures · 27 locations
- Who is counted
- 26 franchised outlets plus 1 existing licensee, open entire 2025
- Period
- 2025
- Excluded
- 16 franchised outlets not open entire period excluded, including 4 temporary closures for relocation/resale; tax liabilities excluded.
- Method
- Reported by owners, unaudited/unverified; source aggregate/average/count percentage preserved without reconciliation. Gross revenue includes gift cards and interruption insurance.
These groups are never combined.
Outlet Changes — Item 20
How has the outlet count changed?
United States, as labeled in the FDD · counts as of 2025 of each year.
2026 FDD · Item 20 · PDF p. 53
Net +47 outlets, 2020–2025
Year-end counts reported in Item 20. The scale starts at zero; the labels between the dots show each year's change. Openings and closures for 2025 haven't been pulled from the Item 20 tables yet, so no turnover or churn is shown.
Questions to investigate
Prompts based on what this brand's reviewed disclosures do and don't show — not conclusions. Join free as a member to save questions to your research.
For the franchisor
Which line items in the 2026 Item 7 estimate ($263,900 – $490,500) vary most by market, and why?
Which initial fee option would apply to my situation, and what conditions or discounts affect it?
Which locations are included in the Item 19 figures, and which were excluded?
Reported units went from 50 to 52 in 2025. How many new units opened, closed or changed hands?
Is a territory available in my area, and how is it defined in my agreement?
For current and former owners
How did your actual startup costs and timeline compare with the Item 7 estimate?
How many hours a week do you work in the business, and in what role?
How do your results compare with the Item 19 figures, and what explains the difference?
What support from the franchisor has been most and least useful?
For your advisors
Ask a franchise attorney to review the territory, renewal, transfer and termination terms.
Ask an accountant to build a cash-flow plan using your own assumptions, not the franchisor's.
Sources & vintage history
Every displayed fact is retained with its disclosure vintage, item, page, and reviewed status. Prior vintages remain on file rather than being overwritten.
Citations (2026 FDD)
- [1]Item 19 — Locations counted not stated in the reviewed record — 26 franchised outlets plus 1 existing licensee, open entire 2025 · PDF p. 51
- [2]Item 19 — Locations counted not stated in the reviewed record — 10 affiliate-owned outlets, entire 2025 · PDF p. 51
- [3]Outlet counts — Item 20, Table 1 · PDF p. 53
"PDF p." is the page in the PDF file; "printed p." is the number printed on the FDD page. Source document: FDD
Territory & operations
These are contract disclosures, not confirmation that any territory is currently available.
Legal & agreement
Franchisor financial statements
| Fiscal year | Measure | Reported value |
|---|---|---|
| 2025 | cash and cash equivalents | $101,851 |
| 2025 | franchise fees receivable | $12,910 |
| 2025 | deferred commissions - current portion | $153,225 |
| 2025 | property, plant and equipment | $6,033 |
| 2025 | deferred commissions, net of current portion | $895,316 |
| 2025 | total assets | $2,666,842 |
| 2025 | liabilities and member's equity current liabilities note payable | $275,000 |
| 2025 | accrued liabilities | $1,820 |
| 2025 | deferred revenue - training fees | $10,000 |
| 2025 | total current liabilities | $599,107 |
| 2025 | long-term liabilities note payable, net of current portion | $75,000 |
| 2025 | total long-term liabilities | $2,065,073 |
These figures describe the franchisor company, not individual franchise locations.
What changed from 2023 to 2026
- Franchise fee: $60,000 → $500
- System size: 50 → 52 units
SBA-backed loans to franchisees
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Source: U.S. Small Business Administration 7(a) & 504 FOIA data. Loan volume is not a measure of franchisee success.
Related research
Brands in the same subcategory first, then the wider industry, ordered by shared business format, overlapping investment range, Item 20 outlet count and search interest. This is not a ranking or recommendation.
Head-to-head comparisons
At a glance
Business history
Not reviewed
Owner participation
Not reviewed
Territory language
Litigation disclosure
Not reviewed
Bankruptcy disclosure
Not reviewed
Agreement term
Not reviewed
Reader notes on wording
Our automated check found that these summaries may not match the FDD's exact wording. Read the FDD excerpt itself; it is the authoritative text. Core cost, fee, Item 19 and outlet figures are not affected.
Item 12 · PDF p. 32 · 2023 FDD
Our summary: Multi-unit development area is not exclusive
“If you sign a Multi - Unit Development Agreement, you will not receive an exclusive development area.”
Note: Supplied quote could not be confirmed on the cited PDF page excerpt.
Independent analysis of franchisor-provided data. Not investment advice. Franopolis does not distribute FDDs.
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