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    Franchise opportunities compared

    Applebee's Neighborhood Grill + Bar vs Crave

    Reviewed figures from each brand's Franchise Disclosure Document (FDD), side by side. Each figure carries its FDD year and page. This is not a ranking or recommendation, and the two FDDs may cover different years and location groups.

    Applebee's Neighborhood Grill + Bar2026 FDDCrave2025 FDD

    Initial investment · Item 7

    Applebee's Neighborhood Grill + Bar

    $616,682 – $5,822,933

    2026 FDD · Item 7

    Crave

    $237,500 – $275,600

    2025 FDD · Item 7

    Initial franchise fee · Item 5

    Applebee's Neighborhood Grill + Bar

    Not available

    Crave

    $45,000

    2025 FDD · Item 5 · PDF p. 11

    Royalty · Item 6

    Applebee's Neighborhood Grill + Bar

    4%

    2026 FDD · Item 6 · PDF p. 15

    Crave

    8% · 2) — 8%

    2025 FDD · Item 6 · PDF p. 12

    Before you compare

    • Applebee's Neighborhood Grill + Bar figures come from its 2026 FDD and Crave figures from its 2025 FDD, so the years differ.
    • Applebee's Neighborhood Grill + Bar and Crave disclose more than one business format, so the investment range spans formats; the full report breaks them out.
    • Only Applebee's Neighborhood Grill + Bar has reviewed Item 19 figures here.

    Financial commitment

    Estimated initial investment (Item 7)

    Applebee's Neighborhood Grill + Bar

    $616,682 – $5,822,933
    2026 FDD · Item 7

    Crave

    $237,500 – $275,600
    2025 FDD · Item 7
    Standard initial franchise fee (Item 5)

    Applebee's Neighborhood Grill + Bar

    Not available
    No single standard fee identified

    Crave

    $45,000
    2025 FDD · Item 5 · PDF p. 11
    Royalty (Item 6)

    Applebee's Neighborhood Grill + Bar

    4%
    Royalty rate
    2026 FDD · Item 6 · PDF p. 15

    Crave

    8% · 2) — 8%
    Royalty Fee
    2025 FDD · Item 6 · PDF p. 12
    Brand / advertising fund (Item 6)

    Applebee's Neighborhood Grill + Bar

    4.25%
    National Advertising Fund rate through December 31, 2026 — 4.25%
    2026 FDD · Item 6 · PDF p. 15

    Crave

    2%
    Brand Development Fee — 2% — 2%
    2025 FDD · Item 6 · PDF p. 12

    System scale & health

    Total outlets (Item 20)

    Applebee's Neighborhood Grill + Bar

    1,480
    Outlets at end of 2025
    2026 FDD · Item 20 · PDF p. 54

    Crave

    22
    Outlets at end of 2024
    2025 FDD · Item 20 · PDF p. 57
    Net outlet change (Item 20)

    Applebee's Neighborhood Grill + Bar

    −65
    Calculated: 1,545 at end of 2023 → 1,480 at end of 2025

    Crave

    +5
    Calculated: 17 at end of 2022 → 22 at end of 2024
    Outlet exits (Item 20)

    Applebee's Neighborhood Grill + Bar

    Not available
    No complete exit records for a year

    Crave

    Not available
    No complete exit records for a year
    Franchising since (Item 1)

    Applebee's Neighborhood Grill + Bar

    Not available
    Not in reviewed records

    Crave

    Not available
    Not in reviewed records
    Franchisor founded (Item 1)

    Applebee's Neighborhood Grill + Bar

    Not available
    Not in reviewed records

    Crave

    Not available
    Not in reviewed records

    Financial performance (Item 19), by location group

    Applebee's Neighborhood Grill + Bar
    Locations counted not stated in the reviewed record — Traditional franchised Applebee's Restaurants — South
    $2,450,367
    other Annualized average gross sales
    2026 FDD · Item 19 · PDF p. 53
    Locations counted not stated in the reviewed record — Traditional franchised Applebee's Restaurants — West
    $3,292,418
    other Annualized average gross sales
    2026 FDD · Item 19 · PDF p. 53
    Locations counted not stated in the reviewed record — Traditional franchised Applebee's Restaurants — Midwest
    $2,662,918
    other Annualized average gross sales
    2026 FDD · Item 19 · PDF p. 53
    +2 more groups in the full report
    Crave

    Not disclosed — no Item 19 financial performance representation

    Item 19 groups are shown separately and never combined. Revenue or sales figures are not profit. Net outlet change and turnover are Franopolis calculations from the disclosed counts; turnover is a count-based rate, not a measure of owner earnings.

    Applebee's Neighborhood Grill + Bar vs Crave: common questions

    Which costs less to open, Applebee's Neighborhood Grill + Bar or Crave?
    Applebee's Neighborhood Grill + Bar: $616,682 – $5,822,933 (2026 FDD · Item 7); Crave: $237,500 – $275,600 (2025 FDD · Item 7). These are each franchisor's Item 7 estimated initial investment. The low end of the disclosed estimate is lower for Crave. At least one range spans several business formats. Estimates are not quotes, and the FDD years may differ.
    How do Applebee's Neighborhood Grill + Bar and Crave royalties compare?
    Applebee's Neighborhood Grill + Bar: 4% (2026 FDD · Item 6 · PDF p. 15); Crave: 8% · 2) — 8% (2025 FDD · Item 6 · PDF p. 12). Royalties as disclosed in Item 6; other recurring fees are listed separately.
    Which has more locations, Applebee's Neighborhood Grill + Bar or Crave?
    Applebee's Neighborhood Grill + Bar: 1,480 (2026 FDD · Item 20 · PDF p. 54); Crave: 22 (2025 FDD · Item 20 · PDF p. 57). Total outlets from Item 20. Outlet counts do not indicate territory availability or franchisee results.
    Do Applebee's Neighborhood Grill + Bar and Crave disclose financial performance (Item 19)?
    Applebee's Neighborhood Grill + Bar has reviewed Item 19 figures for 5 location groups; Crave makes no Item 19 financial performance representation. Different location groups are not directly comparable, and revenue is not profit.

    Answers restate the reviewed figures above. Not a ranking or recommendation.

    How Franopolis reviews FDD figures

    Keep researching

    Full Applebee's Neighborhood Grill + Bar report

    Every reviewed fee, Item 19 group, outlet table and territory disclosure

    Full Crave report

    Every reviewed fee, Item 19 group, outlet table and territory disclosure

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