Franchise opportunities compared
Border Magic vs GrassRoots Tree and Turf Care, Inc.
Reviewed figures from each brand's Franchise Disclosure Document (FDD), side by side. Each figure carries its FDD year and page. This is not a ranking or recommendation, and the two FDDs may cover different years and location groups.
Before you compare
- Both sets of figures come from 2026 FDDs.
- Border Magic and GrassRoots Tree and Turf Care, Inc. disclose more than one business format, so the investment range spans formats; the full report breaks them out.
- Only GrassRoots Tree and Turf Care, Inc. has reviewed Item 19 figures here.
| Disclosure | Border Magic | GrassRoots Tree and Turf Care, Inc. |
|---|---|---|
| Financial commitment | ||
| Estimated initial investment (Item 7) | $144,715 – $207,715 2026 FDD · Item 7 | $157,300 – $495,600 2026 FDD · Item 7 |
| Standard initial franchise fee (Item 5) | $63,000 The fee is uniformly imposed, fully earned, and nonrefundable upon payment. 2026 FDD · Item 5 · PDF p. 10 | $49,500 2026 FDD · Item 5 · PDF p. 10 |
| Royalty (Item 6) | 7% or $750–$1,500/mo min Royalty Fee 2026 FDD · Item 6 · PDF p. 12 | 7% Royalty 2026 FDD · Item 6 · PDF p. 11 |
| Brand / advertising fund (Item 6) | $50,090 Trailer, marketing and other initial supplies 2026 FDD · Item 6 · PDF p. 11 | 1% Brand Fund Contribution — 1% 2026 FDD · Item 6 · PDF p. 11 |
| System scale & health | ||
| Total outlets (Item 20) | 26 Outlets at end of 2025 2026 FDD · Item 20 · PDF p. 47 | 23 Outlets at end of 2025 2026 FDD · Item 20 · PDF p. 44 |
| Net outlet change (Item 20) | −12 Calculated: 38 at end of 2023 → 26 at end of 2025 | +2 Calculated: 21 at end of 2023 → 23 at end of 2025 |
| Outlet exits (Item 20) | 10 Closures, terminations & non-renewals in 2025 · Calculated turnover 31.3% of outlets at start of year 2026 FDD · Item 20 · PDF p. 47 | Not available No complete exit records for a year |
| Franchising since (Item 1) | 2017 2026 FDD · Item 1 · PDF p. 8 | 2019 From a verified franchisor listing |
| Franchisor founded (Item 1) | Organized in Texas on September 29, 2017 2026 FDD · Item 1 · PDF p. 8 | Not available Not in reviewed records |
| Performance (Item 19) | ||
| Financial performance (Item 19), by location group | No reviewed Item 19 figures | Locations counted not stated in the reviewed record — Operational Franchisees opened 2019–2020 $1,377,809 other High annual Gross Sales · 2026 FDD · Item 19 · PDF p. 42 Locations counted not stated in the reviewed record — Operational Franchisees opened 2023–2024 $131,739 other annual Gross Sales · 2026 FDD · Item 19 · PDF p. 42 Locations counted not stated in the reviewed record — Operational Franchisees participating in the Turf Management Program $528 other Turf Management Program customer sales, 2025 · 2026 FDD · Item 19 · PDF p. 42 +3 more groups in the full report |
Item 19 groups are shown separately and never combined. Revenue or sales figures are not profit. Net outlet change and turnover are Franopolis calculations from the disclosed counts; turnover is a count-based rate, not a measure of owner earnings.

