Franchise opportunities compared
DURACLEAN vs Stanley Steemer Carpet Cleaner
Reviewed figures from each brand's Franchise Disclosure Document (FDD), side by side. Each figure carries its FDD year and page. This is not a ranking or recommendation, and the two FDDs may cover different years and location groups.
Initial investment · Item 7
DURACLEAN
$108,705
2025 FDD · Item 7 · PDF p. 10Stanley Steemer Carpet Cleaner
$83,000 – $509,745
2026 FDD · Item 7Initial franchise fee · Item 5
DURACLEAN
$29,500
2025 FDD · Item 5 · PDF p. 8Stanley Steemer Carpet Cleaner
$10,000
2026 FDD · Item 5 · PDF p. 11Royalty · Item 6
DURACLEAN
$83 minimum for up to $500 of revenue produced plus 8% of sales over $500 and below $3000; 6% between $3000 and $6000; and 2% of all sales over $6000
2025 FDD · Item 6 · PDF p. 9Stanley Steemer Carpet Cleaner
3% · percentage of Gross Sales; 7% from Core Business and 3% from Related Business
2026 FDD · Item 6 · PDF p. 13Before you compare
- DURACLEAN figures come from its 2025 FDD and Stanley Steemer Carpet Cleaner figures from its 2026 FDD, so the years differ.
- Stanley Steemer Carpet Cleaner discloses more than one business format, so the investment range spans formats; the full report breaks them out.
- Only Stanley Steemer Carpet Cleaner has reviewed Item 19 figures here.
Financial commitment
DURACLEANDURACLEAN
Stanley Steemer Carpet Cleaner
DURACLEAN
Stanley Steemer Carpet Cleaner
DURACLEAN
Stanley Steemer Carpet Cleaner
DURACLEAN
Stanley Steemer Carpet Cleaner
System scale & health
DURACLEANDURACLEAN
Stanley Steemer Carpet Cleaner
DURACLEAN
Stanley Steemer Carpet Cleaner
DURACLEAN
Stanley Steemer Carpet Cleaner
DURACLEAN
Stanley Steemer Carpet Cleaner
DURACLEAN
Stanley Steemer Carpet Cleaner
Financial performance (Item 19), by location group
DURACLEANNot disclosed — no Item 19 financial performance representation
Item 19 groups are shown separately and never combined. Revenue or sales figures are not profit. Net outlet change and turnover are Franopolis calculations from the disclosed counts; turnover is a count-based rate, not a measure of owner earnings.
DURACLEAN vs Stanley Steemer Carpet Cleaner: common questions
- Which costs less to open, DURACLEAN or Stanley Steemer Carpet Cleaner?
- DURACLEAN: $108,705 (2025 FDD · Item 7 · PDF p. 10); Stanley Steemer Carpet Cleaner: $83,000 – $509,745 (2026 FDD · Item 7). These are each franchisor's Item 7 estimated initial investment. The low end of the disclosed estimate is lower for Stanley Steemer Carpet Cleaner. At least one range spans several business formats. Estimates are not quotes, and the FDD years may differ.
- How do DURACLEAN and Stanley Steemer Carpet Cleaner royalties compare?
- DURACLEAN: $83 minimum for up to $500 of revenue produced plus 8% of sales over $500 and below $3000; 6% between $3000 and $6000; and 2% of all sales over $6000 (2025 FDD · Item 6 · PDF p. 9); Stanley Steemer Carpet Cleaner: 3% · percentage of Gross Sales; 7% from Core Business and 3% from Related Business (2026 FDD · Item 6 · PDF p. 13). Royalties as disclosed in Item 6; other recurring fees are listed separately.
- Which has more locations, DURACLEAN or Stanley Steemer Carpet Cleaner?
- DURACLEAN: 101 (2025 FDD · Item 20 · PDF p. 28); Stanley Steemer Carpet Cleaner: 264 (2026 FDD · Item 20 · PDF p. 77). Total outlets from Item 20. Outlet counts do not indicate territory availability or franchisee results.
- Do DURACLEAN and Stanley Steemer Carpet Cleaner disclose financial performance (Item 19)?
- DURACLEAN makes no Item 19 financial performance representation; Stanley Steemer Carpet Cleaner has reviewed Item 19 figures for 2 location groups. Different location groups are not directly comparable, and revenue is not profit.
Answers restate the reviewed figures above. Not a ranking or recommendation.
Keep researching

Full DURACLEAN report
Every reviewed fee, Item 19 group, outlet table and territory disclosure
Full Stanley Steemer Carpet Cleaner report
Every reviewed fee, Item 19 group, outlet table and territory disclosure



