Franchise opportunities compared

    Franchisor vs Set the Stage

    Reviewed figures from each brand's Franchise Disclosure Document (FDD), side by side. Each figure carries its FDD year and page. This is not a ranking or recommendation, and the two FDDs may cover different years and location groups.

    Initial investment · Item 7

    Franchisor

    $102,690

    2026 FDD · Item 7 · PDF p. 26

    Set the Stage

    $204,150 – $261,345

    2026 FDD · Item 7 · PDF p. 19

    Initial franchise fee · Item 5

    Franchisor

    $58,500

    2026 FDD · Item 5 · PDF p. 14

    Set the Stage

    Not available

    Royalty · Item 6

    Franchisor

    7%

    2026 FDD · Item 6 · PDF p. 14

    Set the Stage

    6%

    2026 FDD · Item 6 · PDF p. 14

    Before you compare

    • Both sets of figures come from 2026 FDDs.
    • Item 19 figures cover the location groups each FDD names (Franchisor: 15, Set the Stage: 3). Different groups are not directly comparable.

    Financial commitment

    Estimated initial investment (Item 7)

    Franchisor

    $102,690
    Total estimated initial investment
    2026 FDD · Item 7 · PDF p. 26

    Set the Stage

    $204,150 – $261,345
    Total Estimated Initial Investment
    2026 FDD · Item 7 · PDF p. 19
    Standard initial franchise fee (Item 5)

    Franchisor

    $58,500
    2026 FDD · Item 5 · PDF p. 14

    Set the Stage

    Not available
    No single standard fee identified
    Royalty (Item 6)

    Franchisor

    7%
    Royalty rate
    2026 FDD · Item 6 · PDF p. 14

    Set the Stage

    6%
    Royalty rate
    2026 FDD · Item 6 · PDF p. 14
    Brand / advertising fund (Item 6)

    Franchisor

    4%
    Brand fee — 4%
    2026 FDD · Item 6 · PDF p. 14

    Set the Stage

    2%
    Advertising and Promotion Fee maximum — 2%
    2026 FDD · Item 6 · PDF p. 14

    System scale & health

    Total outlets (Item 20)

    Franchisor

    350
    Outlets at end of 2025
    2026 FDD · Item 20 · PDF p. 64

    Set the Stage

    114
    Outlets at end of 2025
    2026 FDD · Item 20 · PDF p. 43
    Net outlet change (Item 20)

    Franchisor

    −58
    Calculated: 408 at end of 2023 → 350 at end of 2025

    Set the Stage

    +102
    Calculated: 12 at end of 2023 → 114 at end of 2025
    Outlet exits (Item 20)

    Franchisor

    Not available
    No complete exit records for a year

    Set the Stage

    Not available
    No complete exit records for a year
    Franchising since (Item 1)

    Franchisor

    Not available
    Not in reviewed records

    Set the Stage

    Not available
    Not in reviewed records
    Franchisor founded (Item 1)

    Franchisor

    Not available
    Not in reviewed records

    Set the Stage

    Not available
    Not in reviewed records

    Financial performance (Item 19), by location group

    FFranchisor
    Locations counted not stated in the reviewed record — Pillar To Post franchises sold during 2024
    119 percent
    other 2024 Highest selling price as percentage of prior year's annual sales
    2026 FDD · Item 19 · PDF p. 58
    Locations counted not stated in the reviewed record — Pillar To Post franchises sold during 2025
    10 percent
    other 2025 Lowest selling price as percentage of prior year's annual sales
    2026 FDD · Item 19 · PDF p. 58
    Locations counted not stated in the reviewed record — Pillar To Post franchisee-owned units in exclusive or non-exclusive territories…
    22 percent
    other 2025 total systemwide sales
    2026 FDD · Item 19 · PDF p. 59
    +12 more groups in the full report
    Set the Stage
    Locations counted not stated in the reviewed record — Reporting Franchisees
    $566,850
    other Gross Revenue
    2026 FDD · Item 19 · PDF p. 42
    Locations counted not stated in the reviewed record — Franchised outlets
    65 locations
    other Excluded locations opened during 2025
    2026 FDD · Item 19 · PDF p. 42
    Locations counted not stated in the reviewed record — One company-owned location
    $654,269
    other Affiliate-owned company outlet 2025 Gross Revenue
    2026 FDD · Item 19 · PDF p. 42

    Item 19 groups are shown separately and never combined. Revenue or sales figures are not profit. Net outlet change and turnover are Franopolis calculations from the disclosed counts; turnover is a count-based rate, not a measure of owner earnings.

    Franchisor vs Set the Stage: common questions

    Which costs less to open, Franchisor or Set the Stage?
    Franchisor: $102,690 (2026 FDD · Item 7 · PDF p. 26); Set the Stage: $204,150 – $261,345 (2026 FDD · Item 7 · PDF p. 19). These are each franchisor's Item 7 estimated initial investment. The low end of the disclosed estimate is lower for Franchisor. Estimates are not quotes, and the FDD years may differ.
    How do Franchisor and Set the Stage royalties compare?
    Franchisor: 7% (2026 FDD · Item 6 · PDF p. 14); Set the Stage: 6% (2026 FDD · Item 6 · PDF p. 14). Royalties as disclosed in Item 6; other recurring fees are listed separately.
    Which has more locations, Franchisor or Set the Stage?
    Franchisor: 350 (2026 FDD · Item 20 · PDF p. 64); Set the Stage: 114 (2026 FDD · Item 20 · PDF p. 43). Total outlets from Item 20. Outlet counts do not indicate territory availability or franchisee results.
    Do Franchisor and Set the Stage disclose financial performance (Item 19)?
    Franchisor has reviewed Item 19 figures for 15 location groups; Set the Stage has reviewed Item 19 figures for 3 location groups. Different location groups are not directly comparable, and revenue is not profit.

    Answers restate the reviewed figures above. Not a ranking or recommendation.

    How Franopolis reviews FDD figures

    Keep researching