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    Franchise opportunities compared

    Fresh Coat vs HOMEstretch

    Reviewed figures from each brand's Franchise Disclosure Document (FDD), side by side. Each figure carries its FDD year and page. This is not a ranking or recommendation, and the two FDDs may cover different years and location groups.

    Fresh Coat2026 FDDHOMEstretch2026 FDD

    Initial investment · Item 7

    Fresh Coat

    $86,150 – $125,250

    2026 FDD · Item 7 · PDF p. 16

    HOMEstretch

    $104,000 – $216,850

    2026 FDD · Item 7 · PDF p. 19

    Initial franchise fee · Item 5

    Fresh Coat

    $54,900

    2026 FDD · Item 5 · PDF p. 11

    HOMEstretch

    $60,000

    2026 FDD · Item 5 · PDF p. 12

    Royalty · Item 6

    Fresh Coat

    4% · Percentage of Gross Revenues; $500 monthly minimum for first 12 months and $1,000 monthly minimum thereafter

    2026 FDD · Item 6 · PDF p. 12

    HOMEstretch

    7.25% gross revenue or min

    2026 FDD · Item 6 · PDF p. 13

    Before you compare

    • Both sets of figures come from 2026 FDDs.
    • Item 19 figures cover the location groups each FDD names (Fresh Coat: 1, HOMEstretch: 4). Different groups are not directly comparable.

    Financial commitment

    Estimated initial investment (Item 7)

    Fresh Coat

    $86,150 – $125,250
    Total
    2026 FDD · Item 7 · PDF p. 16

    HOMEstretch

    $104,000 – $216,850
    TOTAL
    2026 FDD · Item 7 · PDF p. 19
    Standard initial franchise fee (Item 5)

    Fresh Coat

    $54,900
    2026 FDD · Item 5 · PDF p. 11

    HOMEstretch

    $60,000
    Qualified honorably discharged veterans receive a $5,000 discount on their first Franchised Business/Designated Territory.
    2026 FDD · Item 5 · PDF p. 12
    Royalty (Item 6)

    Fresh Coat

    4% · Percentage of Gross Revenues; $500 monthly minimum for first 12 months and $1,000 monthly minimum thereafter
    Royalty fee
    2026 FDD · Item 6 · PDF p. 12

    HOMEstretch

    7.25% gross revenue or min
    Royalty Fee
    2026 FDD · Item 6 · PDF p. 13
    Brand / advertising fund (Item 6)

    Fresh Coat

    2% of percentage of gross revenues; $350 monthly minimum
    National Branding Fund
    2026 FDD · Item 6 · PDF p. 13

    HOMEstretch

    1% of percentage of gross revenue
    Brand Fund
    2026 FDD · Item 6 · PDF p. 13

    System scale & health

    Total outlets (Item 20)

    Fresh Coat

    182
    Outlets at end of 2025
    2026 FDD · Item 20 · PDF p. 37

    HOMEstretch

    167
    Outlets at end of 2025
    2026 FDD · Item 20 · PDF p. 73
    Net outlet change (Item 20)

    Fresh Coat

    +8
    Calculated: 174 at end of 2023 → 182 at end of 2025

    HOMEstretch

    +161
    Calculated: 6 at end of 2023 → 167 at end of 2025
    Outlet exits (Item 20)

    Fresh Coat

    Not available
    No complete exit records for a year

    HOMEstretch

    Not available
    No complete exit records for a year
    Franchising since (Item 1)

    Fresh Coat

    2005
    2026 FDD · Item 1 · PDF p. 8

    HOMEstretch

    2022
    2026 FDD · Item 1 · PDF p. 9
    Franchisor founded (Item 1)

    Fresh Coat

    2005
    2026 FDD · Item 1 · PDF p. 8

    HOMEstretch

    2022
    2026 FDD · Item 1 · PDF p. 9

    Financial performance (Item 19), by location group

    Fresh Coat
    Locations counted not stated in the reviewed record
    $751,964
    other Gross Revenues
    2026 FDD · Item 19 · PDF p. 35
    HOMEstretch
    Franchised (69 locations) — other measures — 69 franchised locations (each, a “Franchised Location”) operating in a total of…
    69 locations
    other Franchised locations
    2026 FDD · Item 19 · PDF p. 55
    Franchised (69 locations) — other measures — 69 franchised locations operating in a total of 164 Territories
    164 Territories
    other Franchised territories
    2026 FDD · Item 19 · PDF p. 55
    Franchised and company-owned (66 locations) — other measures
    64 locations
    other Included franchised locations in financial performance representation
    2026 FDD · Item 19 · PDF p. 55
    +1 more groups in the full report

    Item 19 groups are shown separately and never combined. Revenue or sales figures are not profit. Net outlet change and turnover are Franopolis calculations from the disclosed counts; turnover is a count-based rate, not a measure of owner earnings.

    Fresh Coat vs HOMEstretch: common questions

    Which costs less to open, Fresh Coat or HOMEstretch?
    Fresh Coat: $86,150 – $125,250 (2026 FDD · Item 7 · PDF p. 16); HOMEstretch: $104,000 – $216,850 (2026 FDD · Item 7 · PDF p. 19). These are each franchisor's Item 7 estimated initial investment. The low end of the disclosed estimate is lower for Fresh Coat. Estimates are not quotes, and the FDD years may differ.
    How do Fresh Coat and HOMEstretch royalties compare?
    Fresh Coat: 4% · Percentage of Gross Revenues; $500 monthly minimum for first 12 months and $1,000 monthly minimum thereafter (2026 FDD · Item 6 · PDF p. 12); HOMEstretch: 7.25% gross revenue or min (2026 FDD · Item 6 · PDF p. 13). Royalties as disclosed in Item 6; other recurring fees are listed separately.
    Which has more locations, Fresh Coat or HOMEstretch?
    Fresh Coat: 182 (2026 FDD · Item 20 · PDF p. 37); HOMEstretch: 167 (2026 FDD · Item 20 · PDF p. 73). Total outlets from Item 20. Outlet counts do not indicate territory availability or franchisee results.
    Do Fresh Coat and HOMEstretch disclose financial performance (Item 19)?
    Fresh Coat has reviewed Item 19 figures for 1 location group; HOMEstretch has reviewed Item 19 figures for 4 location groups. Different location groups are not directly comparable, and revenue is not profit.

    Answers restate the reviewed figures above. Not a ranking or recommendation.

    How Franopolis reviews FDD figures

    Keep researching

    Full Fresh Coat report

    Every reviewed fee, Item 19 group, outlet table and territory disclosure

    Full HOMEstretch report

    Every reviewed fee, Item 19 group, outlet table and territory disclosure

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    Plain-language meaning of each Item