Franchise opportunities compared
Hand and Stone Massage and Facial Spa vs MassageLuXe
Reviewed figures from each brand's Franchise Disclosure Document (FDD), side by side. Each figure carries its FDD year and page. This is not a ranking or recommendation, and the two FDDs may cover different years and location groups.
Before you compare
- Both sets of figures come from 2026 FDDs.
- Hand and Stone Massage and Facial Spa discloses more than one business format, so the investment range spans formats; the full report breaks them out.
- Item 19 figures cover the location groups each FDD names (Hand and Stone Massage and Facial Spa: 117, MassageLuXe: 21). Different groups are not directly comparable.
| Disclosure | HAHand and Stone Massage and Facial Spa | MassageLuXe |
|---|---|---|
| Financial commitment | ||
| Estimated initial investment (Item 7) | $320,891 – $2,549,187 2026 FDD · Item 7 | $575,600 – $835,300 Total 18 — $575600 2026 FDD · Item 7 · PDF p. 19 |
| Standard initial franchise fee (Item 5) | $49,500 2026 FDD · Item 5 · PDF p. 14 | $42,500 2026 FDD · Item 5 · PDF p. 13 |
| Royalty (Item 6) | 6% · % Gross Sales Royalty fee 2026 FDD · Item 6 · PDF p. 15 | 6% Royalty You — 6% 2026 FDD · Item 6 · PDF p. 15 |
| Brand / advertising fund (Item 6) | 2% of % gross sales Maximum marketing fund contribution 2026 FDD · Item 6 · PDF p. 15 | $15,000 Start - Up Marketing — $15000 2026 FDD · Item 6 · PDF p. 14 |
| System scale & health | ||
| Total outlets (Item 20) | 15 Outlets at end of 2025 2026 FDD · Item 20 · PDF p. 68 | 104 Outlets at end of 2025 2026 FDD · Item 20 · PDF p. 58 |
| Net outlet change (Item 20) | −527 Calculated: 542 at end of 2023 → 15 at end of 2025 | +18 Calculated: 86 at end of 2023 → 104 at end of 2025 |
| Outlet exits (Item 20) | Not available No complete exit records for a year | Not available No complete exit records for a year |
| Franchising since (Item 1) | Not available Not in reviewed records | 2008 From a verified franchisor listing |
| Franchisor founded (Item 1) | Not available Not in reviewed records | Not available Not in reviewed records |
| Performance (Item 19) | ||
| Financial performance (Item 19), by location group | Locations counted not stated in the reviewed record — Corporate Spas open 12 months or more; third 25% quartile, 2025 $2,081,525 other Gross Sales · 2026 FDD · Item 19 · PDF p. 56 Locations counted not stated in the reviewed record — Franchised Outlets excluded from Table #6b in the third 25% gross-sales quartile $1,014,552 other Excluded franchise gross sales average · 2026 FDD · Item 19 · PDF p. 66 Locations counted not stated in the reviewed record — Franchised Outlets open 12 months or more; top 25% quartile, 2025 $2,277,452 other Gross Sales · 2026 FDD · Item 19 · PDF p. 56 +114 more groups in the full report | Locations counted not stated in the reviewed record — All90 full-year spas Q1 22 count other Table19.1 All90 full-year spas Q1 · 2026 FDD · Item 19 · PDF p. 40 Locations counted not stated in the reviewed record — All90 full-year spas Q2 22 count other Table19.1 All90 full-year spas Q2 · 2026 FDD · Item 19 · PDF p. 40 Locations counted not stated in the reviewed record — All90 full-year spas Q3 $774,920 other Table19.1 All90 full-year spas Q3 · 2026 FDD · Item 19 · PDF p. 40 +18 more groups in the full report |
Item 19 groups are shown separately and never combined. Revenue or sales figures are not profit. Net outlet change and turnover are Franopolis calculations from the disclosed counts; turnover is a count-based rate, not a measure of owner earnings.
Hand and Stone Massage and Facial Spa vs MassageLuXe: common questions
- Which costs less to open, Hand and Stone Massage and Facial Spa or MassageLuXe?
- Hand and Stone Massage and Facial Spa: $320,891 – $2,549,187 (2026 FDD · Item 7); MassageLuXe: $575,600 – $835,300 (2026 FDD · Item 7 · PDF p. 19). These are each franchisor's Item 7 estimated initial investment. The low end of the disclosed estimate is lower for Hand and Stone Massage and Facial Spa. At least one range spans several business formats. Estimates are not quotes, and the FDD years may differ.
- How do Hand and Stone Massage and Facial Spa and MassageLuXe royalties compare?
- Hand and Stone Massage and Facial Spa: 6% · % Gross Sales (2026 FDD · Item 6 · PDF p. 15); MassageLuXe: 6% (2026 FDD · Item 6 · PDF p. 15). Royalties as disclosed in Item 6; other recurring fees are listed separately.
- Which has more locations, Hand and Stone Massage and Facial Spa or MassageLuXe?
- Hand and Stone Massage and Facial Spa: 15 (2026 FDD · Item 20 · PDF p. 68); MassageLuXe: 104 (2026 FDD · Item 20 · PDF p. 58). Total outlets from Item 20. Outlet counts do not indicate territory availability or franchisee results.
- Do Hand and Stone Massage and Facial Spa and MassageLuXe disclose financial performance (Item 19)?
- Hand and Stone Massage and Facial Spa has reviewed Item 19 figures for 117 location groups; MassageLuXe has reviewed Item 19 figures for 21 location groups. Different location groups are not directly comparable, and revenue is not profit.
Answers restate the reviewed figures above. Not a ranking or recommendation.
