Franchise opportunities compared
Heroes Lawn Care vs Lawn Pride
Reviewed figures from each brand's Franchise Disclosure Document (FDD), side by side. Each figure carries its FDD year and page. This is not a ranking or recommendation, and the two FDDs may cover different years and location groups.
Before you compare
- Both sets of figures come from 2026 FDDs.
- Item 19 figures cover the location groups each FDD names (Heroes Lawn Care: 1, Lawn Pride: 2). Different groups are not directly comparable.
| Disclosure | Heroes Lawn Care | Lawn Pride |
|---|---|---|
| Financial commitment | ||
| Estimated initial investment (Item 7) | $96,290 – $176,686 Total 2026 FDD · Item 7 · PDF p. 24 | $141,215 – $243,890 Total Investment 2026 FDD · Item 7 · PDF p. 27 |
| Standard initial franchise fee (Item 5) | $15,000 The fee is the greater of $15,000 or $100 per 1,000 general population in the Protected Territories. 2026 FDD · Item 5 · PDF p. 16 | Not available No single standard fee identified |
| Royalty (Item 6) | $1,800 Monthly (Year 1 $1,800, Year 2 $2,100, Years 3-5 $2,400) Monthly Franchise Fee 2026 FDD · Item 6 · PDF p. 17 | Not available No reviewed royalty record |
| Brand / advertising fund (Item 6) | $2,500 Brand Marketing Fee 2026 FDD · Item 6 · PDF p. 16 | Not available No reviewed brand or advertising fund fee |
| System scale & health | ||
| Total outlets (Item 20) | 62 Outlets at end of 2025 2026 FDD · Item 20 · PDF p. 76 | 44 Outlets at end of 2025 2026 FDD · Item 20 · PDF p. 67 |
| Net outlet change (Item 20) | −3 Calculated: 65 at end of 2023 → 62 at end of 2025 | +38 Calculated: 6 at end of 2023 → 44 at end of 2025 |
| Outlet exits (Item 20) | 24 Closures, terminations & non-renewals in 2025 · Calculated turnover 36.4% of outlets at start of year 2026 FDD · Item 20 · PDF p. 77 | Not available No complete exit records for a year |
| Franchising since (Item 1) | March 2022 2026 FDD · Item 1 · PDF p. 10 | January 2023 2026 FDD · Item 1 · PDF p. 10 |
| Franchisor founded (Item 1) | Organized on October 1, 2021 2026 FDD · Item 1 · PDF p. 10 | 2022 2026 FDD · Item 1 · PDF p. 10 |
| Performance (Item 19) | ||
| Financial performance (Item 19), by location group | Franchised (11 businesses) — revenue $241,895 other Gross Sales · 2026 FDD · Item 19 · PDF p. 73 | Franchised (35 businesses) — revenue $684 per customer mean Gross Sales per Residential Customer · 2026 FDD · Item 19 · PDF p. 65 Locations counted not stated in the reviewed record $75 per customer other Gross Sales per Commercial Customer · 2026 FDD · Item 19 · PDF p. 66 |
Item 19 groups are shown separately and never combined. Revenue or sales figures are not profit. Net outlet change and turnover are Franopolis calculations from the disclosed counts; turnover is a count-based rate, not a measure of owner earnings.

