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    Franchise opportunities compared

    Home Instead vs Home Matters Caregiving

    Reviewed figures from each brand's Franchise Disclosure Document (FDD), side by side. Each figure carries its FDD year and page. This is not a ranking or recommendation, and the two FDDs may cover different years and location groups.

    Home Instead2026 FDDHome Matters Caregiving2026 FDD

    Initial investment · Item 7

    Home Instead

    $92,640 – $350,550

    2026 FDD · Item 7

    Home Matters Caregiving

    $16,700 – $99,525

    2026 FDD · Item 7

    Initial franchise fee · Item 5

    Home Instead

    $54,000

    2026 FDD · Item 5 · PDF p. 19

    Home Matters Caregiving

    $52,000

    2026 FDD · Item 5 · PDF p. 9

    Royalty · Item 6

    Home Instead

    5%

    2026 FDD · Item 6 · PDF p. 21

    Home Matters Caregiving

    6%

    2026 FDD · Item 6 · PDF p. 11

    Before you compare

    • Both sets of figures come from 2026 FDDs.
    • Home Instead and Home Matters Caregiving disclose more than one business format, so the investment range spans formats; the full report breaks them out.
    • Only Home Instead has reviewed Item 19 figures here.

    Financial commitment

    Estimated initial investment (Item 7)

    Home Instead

    $92,640 – $350,550
    2026 FDD · Item 7

    Home Matters Caregiving

    $16,700 – $99,525
    2026 FDD · Item 7
    Standard initial franchise fee (Item 5)

    Home Instead

    $54,000
    2026 FDD · Item 5 · PDF p. 19

    Home Matters Caregiving

    $52,000
    2026 FDD · Item 5 · PDF p. 9
    Royalty (Item 6)

    Home Instead

    5%
    Royalty rate
    2026 FDD · Item 6 · PDF p. 21

    Home Matters Caregiving

    6%
    Royalty fee
    2026 FDD · Item 6 · PDF p. 11
    Brand / advertising fund (Item 6)

    Home Instead

    2%
    Marketing fund contribution — 2%
    2026 FDD · Item 6 · PDF p. 22

    Home Matters Caregiving

    1%
    Brand development fee — 1%
    2026 FDD · Item 6 · PDF p. 11

    System scale & health

    Total outlets (Item 20)

    Home Instead

    Not available
    No reviewed outlet counts

    Home Matters Caregiving

    31
    Outlets at end of 2025
    2026 FDD · Item 20 · PDF p. 43
    Net outlet change (Item 20)

    Home Instead

    Not available
    Only one year reported

    Home Matters Caregiving

    +23
    Calculated: 8 at end of 2023 → 31 at end of 2025
    Outlet exits (Item 20)

    Home Instead

    Not available
    No complete exit records for a year

    Home Matters Caregiving

    Not available
    No complete exit records for a year
    Franchising since (Item 1)

    Home Instead

    1995
    From a verified franchisor listing

    Home Matters Caregiving

    Not available
    Not in reviewed records
    Franchisor founded (Item 1)

    Home Instead

    Not available
    Not in reviewed records

    Home Matters Caregiving

    Not available
    Not in reviewed records

    Financial performance (Item 19), by location group

    Home Instead
    Locations counted not stated in the reviewed record
    $2,750,876
    other Franchised business average gross sales
    2026 FDD · Item 19 · PDF p. 65
    Home Matters Caregiving

    Not disclosed — no Item 19 financial performance representation

    Item 19 groups are shown separately and never combined. Revenue or sales figures are not profit. Net outlet change and turnover are Franopolis calculations from the disclosed counts; turnover is a count-based rate, not a measure of owner earnings.

    Home Instead vs Home Matters Caregiving: common questions

    Which costs less to open, Home Instead or Home Matters Caregiving?
    Home Instead: $92,640 – $350,550 (2026 FDD · Item 7); Home Matters Caregiving: $16,700 – $99,525 (2026 FDD · Item 7). These are each franchisor's Item 7 estimated initial investment. The low end of the disclosed estimate is lower for Home Matters Caregiving. At least one range spans several business formats. Estimates are not quotes, and the FDD years may differ.
    How do Home Instead and Home Matters Caregiving royalties compare?
    Home Instead: 5% (2026 FDD · Item 6 · PDF p. 21); Home Matters Caregiving: 6% (2026 FDD · Item 6 · PDF p. 11). Royalties as disclosed in Item 6; other recurring fees are listed separately.
    Do Home Instead and Home Matters Caregiving disclose financial performance (Item 19)?
    Home Instead has reviewed Item 19 figures for 1 location group; Home Matters Caregiving makes no Item 19 financial performance representation. Different location groups are not directly comparable, and revenue is not profit.

    Answers restate the reviewed figures above. Not a ranking or recommendation.

    How Franopolis reviews FDD figures

    Keep researching

    Full Home Instead report

    Every reviewed fee, Item 19 group, outlet table and territory disclosure

    Full Home Matters Caregiving report

    Every reviewed fee, Item 19 group, outlet table and territory disclosure

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