Franchise opportunities compared
HomeVestors vs Keyrenter
Reviewed figures from each brand's Franchise Disclosure Document (FDD), side by side. Each figure carries its FDD year and page. This is not a ranking or recommendation, and the two FDDs may cover different years and location groups.
Before you compare
- Both sets of figures come from 2026 FDDs.
- HomeVestors and Keyrenter disclose more than one business format, so the investment range spans formats; the full report breaks them out.
- Item 19 figures cover the location groups each FDD names (HomeVestors: 12, Keyrenter: 3). Different groups are not directly comparable.
| Disclosure | HHomeVestors |  Keyrenter |
|---|---|---|
| Financial commitment | ||
| Estimated initial investment (Item 7) | $107,500 – $477,250 2026 FDD · Item 7 | $97,250 – $174,800 2026 FDD · Item 7 |
| Standard initial franchise fee (Item 5) | Not available No single standard fee identified | Not available No single standard fee identified |
| Royalty (Item 6) | 10% The Associate Royalty Fee's percentage component may not exceed 10%. 2026 FDD · Item 6 · PDF p. 15 | 7% Royalty rate 2026 FDD · Item 6 · PDF p. 13 |
| Brand / advertising fund (Item 6) | $200 Marketing Fund Contributions — $200 2026 FDD · Item 6 · PDF p. 17 | 1% Brand Development Fund contribution rate — 1% 2026 FDD · Item 6 · PDF p. 16 |
| System scale & health | ||
| Total outlets (Item 20) | Not available No reviewed outlet counts | 76 Outlets at end of 2025 2026 FDD · Item 20 · PDF p. 58 |
| Net outlet change (Item 20) | Not available Only one year reported | +21 Calculated: 55 at end of 2023 → 76 at end of 2025 |
| Outlet exits (Item 20) | Not available No complete exit records for a year | Not available No complete exit records for a year |
| Franchising since (Item 1) | Not available Not in reviewed records | 2014 From a verified franchisor listing |
| Franchisor founded (Item 1) | Not available Not in reviewed records | Not available Not in reviewed records |
| Performance (Item 19) | ||
| Financial performance (Item 19), by location group | Locations counted not stated in the reviewed record — 3rdquartile 49 percent other 3rdquartile ExceededaverageGPDshare · 2026 FDD · Item 19 · PDF p. 62 Locations counted not stated in the reviewed record — Topquartile $1,654,823 other Topquartile AverageGPD · 2026 FDD · Item 19 · PDF p. 62 Locations counted not stated in the reviewed record — Allcovered $574,215 other Allcovered AverageGPD · 2026 FDD · Item 19 · PDF p. 62 +9 more groups in the full report | Locations counted not stated in the reviewed record — Keyrenter Reporting Group: all locations open and operating for all 12 months o… $660,949 other 2025 average gross revenue · 2026 FDD · Item 19 · PDF p. 51 Locations counted not stated in the reviewed record — Franchised locations in the Keyrenter Reporting Group $171,754 other 2025 average NOB · 2026 FDD · Item 19 · PDF p. 52 Locations counted not stated in the reviewed record — Keyrenter franchised locations in the Reporting Group $650,633 other 2025 average gross revenue · 2026 FDD · Item 19 · PDF p. 51 |
Item 19 groups are shown separately and never combined. Revenue or sales figures are not profit. Net outlet change and turnover are Franopolis calculations from the disclosed counts; turnover is a count-based rate, not a measure of owner earnings.
HomeVestors vs Keyrenter: common questions
- Which costs less to open, HomeVestors or Keyrenter?
- HomeVestors: $107,500 – $477,250 (2026 FDD · Item 7); Keyrenter: $97,250 – $174,800 (2026 FDD · Item 7). These are each franchisor's Item 7 estimated initial investment. The low end of the disclosed estimate is lower for Keyrenter. At least one range spans several business formats. Estimates are not quotes, and the FDD years may differ.
- How do HomeVestors and Keyrenter royalties compare?
- HomeVestors: 10% (2026 FDD · Item 6 · PDF p. 15); Keyrenter: 7% (2026 FDD · Item 6 · PDF p. 13). Royalties as disclosed in Item 6; other recurring fees are listed separately.
- Do HomeVestors and Keyrenter disclose financial performance (Item 19)?
- HomeVestors has reviewed Item 19 figures for 12 location groups; Keyrenter has reviewed Item 19 figures for 3 location groups. Different location groups are not directly comparable, and revenue is not profit.
Answers restate the reviewed figures above. Not a ranking or recommendation.