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    Franchise opportunities compared

    ISG Franchise vs Mister Softee

    Reviewed figures from each brand's Franchise Disclosure Document (FDD), side by side. Each figure carries its FDD year and page. This is not a ranking or recommendation, and the two FDDs may cover different years and location groups.

    ISG Franchise2025 FDDMister Softee2026 FDD

    Initial investment · Item 7

    ISG Franchise

    $223,917 – $451,800

    2025 FDD · Item 7 · PDF p. 17

    Mister Softee

    $297,000

    2026 FDD · Item 7 · PDF p. 10

    Initial franchise fee · Item 5

    ISG Franchise

    $30,000

    2025 FDD · Item 5 · PDF p. 11

    Mister Softee

    $7,500

    2026 FDD · Item 5 · PDF p. 8

    Royalty · Item 6

    ISG Franchise

    6%

    2025 FDD · Item 6 · PDF p. 12

    Mister Softee

    $4,045

    2026 FDD · Item 6 · PDF p. 9

    Before you compare

    • ISG Franchise figures come from its 2025 FDD and Mister Softee figures from its 2026 FDD, so the years differ.
    • Only ISG Franchise has reviewed Item 19 figures here.

    Financial commitment

    Estimated initial investment (Item 7)

    ISG Franchise

    $223,917 – $451,800
    Franchise agreement total investment: $223,917 - $451,800
    2025 FDD · Item 7 · PDF p. 17

    Mister Softee

    $297,000
    Total $ — $297000
    2026 FDD · Item 7 · PDF p. 10
    Standard initial franchise fee (Item 5)

    ISG Franchise

    $30,000
    2025 FDD · Item 5 · PDF p. 11

    Mister Softee

    $7,500
    2026 FDD · Item 5 · PDF p. 8
    Royalty (Item 6)

    ISG Franchise

    6%
    Royalty
    2025 FDD · Item 6 · PDF p. 12

    Mister Softee

    $4,045
    Annual royalty, paid monthly under approved payment plan
    2026 FDD · Item 6 · PDF p. 9
    Brand / advertising fund (Item 6)

    ISG Franchise

    1%
    Marketing Fund Contribution — 1%
    2025 FDD · Item 6 · PDF p. 12

    Mister Softee

    Not available
    No reviewed brand or advertising fund fee

    System scale & health

    Total outlets (Item 20)

    ISG Franchise

    5
    Outlets at end of 2023
    2025 FDD · Item 20 · PDF p. 43

    Mister Softee

    617
    Outlets at end of 2025
    2026 FDD · Item 20 · PDF p. 26
    Net outlet change (Item 20)

    ISG Franchise

    +2
    Calculated: 3 at end of 2021 → 5 at end of 2023

    Mister Softee

    +23
    Calculated: 594 at end of 2023 → 617 at end of 2025
    Outlet exits (Item 20)

    ISG Franchise

    Not available
    No complete exit records for a year

    Mister Softee

    Not available
    No complete exit records for a year
    Franchising since (Item 1)

    ISG Franchise

    Not available
    Not in reviewed records

    Mister Softee

    Not available
    Not in reviewed records
    Franchisor founded (Item 1)

    ISG Franchise

    Not available
    Not in reviewed records

    Mister Softee

    Not available
    Not in reviewed records

    Financial performance (Item 19), by location group

    ISG Franchise
    Locations counted not stated in the reviewed record — Pick A Scoop, Inc.; one of four affiliate-owned stores
    $607,386
    other Pick A Scoop, Inc.
    2025 FDD · Item 19 · PDF p. 41
    Locations counted not stated in the reviewed record — Pick a Scoop F, Inc.; one of four affiliate-owned stores
    $21,423
    other Pick a Scoop F, Inc.
    2025 FDD · Item 19 · PDF p. 41
    Locations counted not stated in the reviewed record — I Scream Gelato Miami, LLC; one of four affiliate-owned stores
    $894,351
    other I Scream Gelato Miami, LLC
    2025 FDD · Item 19 · PDF p. 41
    +2 more groups in the full report
    Mister Softee

    Not disclosed — no Item 19 financial performance representation

    Item 19 groups are shown separately and never combined. Revenue or sales figures are not profit. Net outlet change and turnover are Franopolis calculations from the disclosed counts; turnover is a count-based rate, not a measure of owner earnings.

    ISG Franchise vs Mister Softee: common questions

    Which costs less to open, ISG Franchise or Mister Softee?
    ISG Franchise: $223,917 – $451,800 (2025 FDD · Item 7 · PDF p. 17); Mister Softee: $297,000 (2026 FDD · Item 7 · PDF p. 10). These are each franchisor's Item 7 estimated initial investment. The low end of the disclosed estimate is lower for ISG Franchise. Estimates are not quotes, and the FDD years may differ.
    How do ISG Franchise and Mister Softee royalties compare?
    ISG Franchise: 6% (2025 FDD · Item 6 · PDF p. 12); Mister Softee: $4,045 (2026 FDD · Item 6 · PDF p. 9). Royalties as disclosed in Item 6; other recurring fees are listed separately.
    Which has more locations, ISG Franchise or Mister Softee?
    ISG Franchise: 5 (2025 FDD · Item 20 · PDF p. 43); Mister Softee: 617 (2026 FDD · Item 20 · PDF p. 26). Total outlets from Item 20. Outlet counts do not indicate territory availability or franchisee results.
    Do ISG Franchise and Mister Softee disclose financial performance (Item 19)?
    ISG Franchise has reviewed Item 19 figures for 5 location groups; Mister Softee makes no Item 19 financial performance representation. Different location groups are not directly comparable, and revenue is not profit.

    Answers restate the reviewed figures above. Not a ranking or recommendation.

    How Franopolis reviews FDD figures

    Keep researching

    Full ISG Franchise report

    Every reviewed fee, Item 19 group, outlet table and territory disclosure

    Full Mister Softee report

    Every reviewed fee, Item 19 group, outlet table and territory disclosure

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    Plain-language meaning of each Item