Franchise opportunities compared

    Keller Williams Realty vs Mmi Business Brokers

    Reviewed figures from each brand's Franchise Disclosure Document (FDD), side by side. Each figure carries its FDD year and page. This is not a ranking or recommendation, and the two FDDs may cover different years and location groups.

    Initial investment · Item 7

    Keller Williams Realty

    $29,600 – $424,645

    2026 FDD · Item 7

    Mmi Business Brokers

    $61,400 – $114,500

    2026 FDD · Item 7 · PDF p. 19

    Initial franchise fee · Item 5

    Keller Williams Realty

    $35,000

    2026 FDD · Item 5 · PDF p. 26

    Mmi Business Brokers

    Not available

    Royalty · Item 6

    Keller Williams Realty

    2%

    2026 FDD · Item 6 · PDF p. 29

    Mmi Business Brokers

    Not available

    Before you compare

    • Both sets of figures come from 2026 FDDs.
    • Keller Williams Realty discloses more than one business format, so the investment range spans formats; the full report breaks them out.
    • Only neither brand has reviewed Item 19 figures here.

    Financial commitment

    Estimated initial investment (Item 7)

    Keller Williams Realty

    $29,600 – $424,645
    2026 FDD · Item 7

    Mmi Business Brokers

    $61,400 – $114,500
    Sunbelt franchise — Total initial investment: $61,400 $114,500
    2026 FDD · Item 7 · PDF p. 19
    Standard initial franchise fee (Item 5)

    Keller Williams Realty

    $35,000
    2026 FDD · Item 5 · PDF p. 26

    Mmi Business Brokers

    Not available
    No single standard fee identified
    Royalty (Item 6)

    Keller Williams Realty

    2%
    Holdover Fee additional royalty rate
    2026 FDD · Item 6 · PDF p. 29

    Mmi Business Brokers

    Not available
    No reviewed royalty record
    Brand / advertising fund (Item 6)

    Keller Williams Realty

    Not available
    No reviewed brand or advertising fund fee

    Mmi Business Brokers

    4%
    Fourth year and thereafter marketing rate — 4% — 4%
    2026 FDD · Item 6 · PDF p. 15

    System scale & health

    Total outlets (Item 20)

    Keller Williams Realty

    482
    Outlets at end of 2025
    2026 FDD · Item 20 · PDF p. 93

    Mmi Business Brokers

    123
    Outlets at end of 2026
    2026 FDD · Item 20 · PDF p. 39
    Net outlet change (Item 20)

    Keller Williams Realty

    +482
    Calculated: 0 at end of 2022 → 482 at end of 2025

    Mmi Business Brokers

    +6
    Calculated: 117 at end of 2024 → 123 at end of 2026
    Outlet exits (Item 20)

    Keller Williams Realty

    Not available
    No complete exit records for a year

    Mmi Business Brokers

    Not available
    No complete exit records for a year
    Franchising since (Item 1)

    Keller Williams Realty

    Not available
    Not in reviewed records

    Mmi Business Brokers

    Not available
    Not in reviewed records
    Franchisor founded (Item 1)

    Keller Williams Realty

    Not available
    Not in reviewed records

    Mmi Business Brokers

    Not available
    Not in reviewed records

    Financial performance (Item 19), by location group

    Keller Williams Realty

    Not disclosed — no Item 19 financial performance representation

    MBMmi Business Brokers

    Not disclosed — no Item 19 financial performance representation

    Item 19 groups are shown separately and never combined. Revenue or sales figures are not profit. Net outlet change and turnover are Franopolis calculations from the disclosed counts; turnover is a count-based rate, not a measure of owner earnings.

    Keller Williams Realty vs Mmi Business Brokers: common questions

    Which costs less to open, Keller Williams Realty or Mmi Business Brokers?
    Keller Williams Realty: $29,600 – $424,645 (2026 FDD · Item 7); Mmi Business Brokers: $61,400 – $114,500 (2026 FDD · Item 7 · PDF p. 19). These are each franchisor's Item 7 estimated initial investment. The low end of the disclosed estimate is lower for Keller Williams Realty. At least one range spans several business formats. Estimates are not quotes, and the FDD years may differ.
    Which has more locations, Keller Williams Realty or Mmi Business Brokers?
    Keller Williams Realty: 482 (2026 FDD · Item 20 · PDF p. 93); Mmi Business Brokers: 123 (2026 FDD · Item 20 · PDF p. 39). Total outlets from Item 20. Outlet counts do not indicate territory availability or franchisee results.
    Do Keller Williams Realty and Mmi Business Brokers disclose financial performance (Item 19)?
    Keller Williams Realty makes no Item 19 financial performance representation; Mmi Business Brokers makes no Item 19 financial performance representation. Different location groups are not directly comparable, and revenue is not profit.

    Answers restate the reviewed figures above. Not a ranking or recommendation.

    How Franopolis reviews FDD figures

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