Franchise opportunities compared
My Favorite Muffin Bakery vs The Haagen-Dazs Shoppe Company, Inc.
Reviewed figures from each brand's Franchise Disclosure Document (FDD), side by side. Each figure carries its FDD year and page. This is not a ranking or recommendation, and the two FDDs may cover different years and location groups.
Before you compare
- Both sets of figures come from 2026 FDDs.
- The Haagen-Dazs Shoppe Company, Inc. discloses more than one business format, so the investment range spans formats; the full report breaks them out.
- Item 19 figures cover the location groups each FDD names (My Favorite Muffin Bakery: 9, The Haagen-Dazs Shoppe Company, Inc.: 1). Different groups are not directly comparable.
| Disclosure |  My Favorite Muffin Bakery |  The Haagen-Dazs Shoppe Company, Inc. |
|---|---|---|
| Financial commitment | ||
| Estimated initial investment (Item 7) | $424,000 – $670,500 Total initial investment 2026 FDD · Item 7 · PDF p. 25 | $14,500 – $591,579 2026 FDD · Item 7 |
| Standard initial franchise fee (Item 5) | Not available No single standard fee identified | Not available No single standard fee identified |
| Royalty (Item 6) | 5% Royalty fee percent of Gross Revenues 2026 FDD · Item 6 · PDF p. 21 | $2.89 Hospitality Shop continuing royalty fee at issuance: $2.89 per gallon 2026 FDD · Item 6 · PDF p. 20 |
| Brand / advertising fund (Item 6) | 5% Marketing fund maximum percent — 5% 2026 FDD · Item 6 · PDF p. 21 | $6,800 Index. Effective May 1, 202 6 , the General Marketing Contribution will increase to — 6800 2026 FDD · Item 6 · PDF p. 18 |
| System scale & health | ||
| Total outlets (Item 20) | Not available No reviewed outlet counts | 430 Outlets at end of 2025 2026 FDD · Item 20 · PDF p. 64 |
| Net outlet change (Item 20) | Not available Only one year reported | +12 Calculated: 418 at end of 2023 → 430 at end of 2025 |
| Outlet exits (Item 20) | Not available No complete exit records for a year | Not available No complete exit records for a year |
| Franchising since (Item 1) | Not available Not in reviewed records | 1976 From a verified franchisor listing |
| Franchisor founded (Item 1) | Not available Not in reviewed records | Not available Not in reviewed records |
| Performance (Item 19) | ||
| Financial performance (Item 19), by location group | Locations counted not stated in the reviewed record — MFM Cafe stores — 2024 — 4th quartile 292,568 $ other 2024 4th quartile gross revenues range · 2026 FDD · Item 19 · PDF p. 82 Locations counted not stated in the reviewed record — MFM Cafe stores — 2025 — 3rd quartile 2 units other 2025 3rd quartile count exceeding average · 2026 FDD · Item 19 · PDF p. 82 Locations counted not stated in the reviewed record — MFM Cafe stores — 2025 — 1st quartile 1,132,090 $ other 2025 1st quartile median gross revenues · 2026 FDD · Item 19 · PDF p. 82 +6 more groups in the full report | Locations counted not stated in the reviewed record $2,199,661 other Highest sales · 2026 FDD · Item 19 · PDF p. 63 |
Item 19 groups are shown separately and never combined. Revenue or sales figures are not profit. Net outlet change and turnover are Franopolis calculations from the disclosed counts; turnover is a count-based rate, not a measure of owner earnings.
My Favorite Muffin Bakery vs The Haagen-Dazs Shoppe Company, Inc.: common questions
- Which costs less to open, My Favorite Muffin Bakery or The Haagen-Dazs Shoppe Company, Inc.?
- My Favorite Muffin Bakery: $424,000 – $670,500 (2026 FDD · Item 7 · PDF p. 25); The Haagen-Dazs Shoppe Company, Inc.: $14,500 – $591,579 (2026 FDD · Item 7). These are each franchisor's Item 7 estimated initial investment. The low end of the disclosed estimate is lower for The Haagen-Dazs Shoppe Company, Inc.. At least one range spans several business formats. Estimates are not quotes, and the FDD years may differ.
- How do My Favorite Muffin Bakery and The Haagen-Dazs Shoppe Company, Inc. royalties compare?
- My Favorite Muffin Bakery: 5% (2026 FDD · Item 6 · PDF p. 21); The Haagen-Dazs Shoppe Company, Inc.: $2.89 (2026 FDD · Item 6 · PDF p. 20). Royalties as disclosed in Item 6; other recurring fees are listed separately.
- Do My Favorite Muffin Bakery and The Haagen-Dazs Shoppe Company, Inc. disclose financial performance (Item 19)?
- My Favorite Muffin Bakery has reviewed Item 19 figures for 9 location groups; The Haagen-Dazs Shoppe Company, Inc. has reviewed Item 19 figures for 1 location group. Different location groups are not directly comparable, and revenue is not profit.
Answers restate the reviewed figures above. Not a ranking or recommendation.