Franchise opportunities compared

    Pump It Up vs Rp Illusions

    Reviewed figures from each brand's Franchise Disclosure Document (FDD), side by side. Each figure carries its FDD year and page. This is not a ranking or recommendation, and the two FDDs may cover different years and location groups.

    Initial investment · Item 7

    Pump It Up

    $104,200

    2026 FDD · Item 7 · PDF p. 22

    Rp Illusions

    $1,935,500 – $6,552,500

    2025 FDD · Item 7 · PDF p. 19

    Initial franchise fee · Item 5

    Pump It Up

    Not available

    Rp Illusions

    Not available

    Royalty · Item 6

    Pump It Up

    6%

    2026 FDD · Item 6 · PDF p. 15

    Rp Illusions

    Not available

    Before you compare

    • Pump It Up figures come from its 2026 FDD and Rp Illusions figures from its 2025 FDD, so the years differ.
    • Item 19 figures cover the location groups each FDD names (Pump It Up: 16, Rp Illusions: 23). Different groups are not directly comparable.

    Financial commitment

    Estimated initial investment (Item 7)

    Pump It Up

    $104,200
    Total initial investment — estimated investment lower endpoint
    2026 FDD · Item 7 · PDF p. 22

    Rp Illusions

    $1,935,500 – $6,552,500
    Standard Museum of Illusions — Total: $1935500–$6552500
    2025 FDD · Item 7 · PDF p. 19
    Standard initial franchise fee (Item 5)

    Pump It Up

    Not available
    No single standard fee identified

    Rp Illusions

    Not available
    No single standard fee identified
    Royalty (Item 6)

    Pump It Up

    6%
    Royalty percentage of gross revenues
    2026 FDD · Item 6 · PDF p. 15

    Rp Illusions

    Not available
    No reviewed royalty record
    Brand / advertising fund (Item 6)

    Pump It Up

    2%
    Current brand fund contribution percentage of gross revenues — 2%
    2026 FDD · Item 6 · PDF p. 15

    Rp Illusions

    Not available
    No reviewed brand or advertising fund fee

    System scale & health

    Total outlets (Item 20)

    Pump It Up

    39
    Outlets at end of 2025
    2025 FDD · Item 20 · PDF p. 55

    Rp Illusions

    9
    Outlets at end of 2024
    2025 FDD · Item 20 · PDF p. 52
    Net outlet change (Item 20)

    Pump It Up

    −9
    Calculated: 48 at end of 2022 → 39 at end of 2025

    Rp Illusions

    +8
    Calculated: 1 at end of 2022 → 9 at end of 2024
    Outlet exits (Item 20)

    Pump It Up

    Not available
    No complete exit records for a year

    Rp Illusions

    Not available
    No complete exit records for a year
    Franchising since (Item 1)

    Pump It Up

    Not available
    Not in reviewed records

    Rp Illusions

    Not available
    Not in reviewed records
    Franchisor founded (Item 1)

    Pump It Up

    Not available
    Not in reviewed records

    Rp Illusions

    Not available
    Not in reviewed records

    Financial performance (Item 19), by location group

    Pump It Up
    Franchised (40 locations) — revenue
    $630,533
    other Systemwide gross revenue 2024
    2026 FDD · Item 19 · PDF p. 50
    Franchised (42 locations) — revenue
    $1,883,523
    other Systemwide gross revenue 2023
    2026 FDD · Item 19 · PDF p. 50
    Franchised (8 locations) — revenue
    $706,184
    other Midwest gross revenue 2025
    2026 FDD · Item 19 · PDF p. 50
    +13 more groups in the full report
    Rp Illusions
    Locations counted not stated in the reviewed record — Museum #1 2018 Total Sales; Museum #1 became a corporate outlet in July 2023.
    $1,224,613
    other Museum 1 total sales
    2025 FDD · Item 19 · PDF p. 50
    Locations counted not stated in the reviewed record — Museum 2 opened 10/2018
    $198,692
    other Museum 2 total sales
    2025 FDD · Item 19 · PDF p. 50
    Locations counted not stated in the reviewed record — Museum 1 opened 9/2018
    $5,607,914
    other Museum 1 total sales
    2025 FDD · Item 19 · PDF p. 50
    +20 more groups in the full report

    Item 19 groups are shown separately and never combined. Revenue or sales figures are not profit. Net outlet change and turnover are Franopolis calculations from the disclosed counts; turnover is a count-based rate, not a measure of owner earnings.

    Pump It Up vs Rp Illusions: common questions

    Which costs less to open, Pump It Up or Rp Illusions?
    Pump It Up: $104,200 (2026 FDD · Item 7 · PDF p. 22); Rp Illusions: $1,935,500 – $6,552,500 (2025 FDD · Item 7 · PDF p. 19). These are each franchisor's Item 7 estimated initial investment. The low end of the disclosed estimate is lower for Pump It Up. Estimates are not quotes, and the FDD years may differ.
    Which has more locations, Pump It Up or Rp Illusions?
    Pump It Up: 39 (2025 FDD · Item 20 · PDF p. 55); Rp Illusions: 9 (2025 FDD · Item 20 · PDF p. 52). Total outlets from Item 20. Outlet counts do not indicate territory availability or franchisee results.
    Do Pump It Up and Rp Illusions disclose financial performance (Item 19)?
    Pump It Up has reviewed Item 19 figures for 16 location groups; Rp Illusions has reviewed Item 19 figures for 23 location groups. Different location groups are not directly comparable, and revenue is not profit.

    Answers restate the reviewed figures above. Not a ranking or recommendation.

    How Franopolis reviews FDD figures

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