Franchise opportunities compared
Scenthound vs Wag N Wash
Reviewed figures from each brand's Franchise Disclosure Document (FDD), side by side. Each figure carries its FDD year and page. This is not a ranking or recommendation, and the two FDDs may cover different years and location groups.
Before you compare
- Both sets of figures come from 2026 FDDs.
- Item 19 figures cover the location groups each FDD names (Scenthound: 114, Wag N Wash: 7). Different groups are not directly comparable.
| Disclosure |  Scenthound | WNWag N Wash |
|---|---|---|
| Financial commitment | ||
| Estimated initial investment (Item 7) | $362,999 – $658,269 Multi-Unit Development Agreement Total Estimated Initial Investment: $362,999 to $658,269 2026 FDD · Item 7 · PDF p. 29 | $520,250 – $1,357,300 Total Estimated Initial Investment: $520,250–$1,357,300 2026 FDD · Item 7 · PDF p. 25 |
| Standard initial franchise fee (Item 5) | $49,900 2026 FDD · Item 5 · PDF p. 14 | Not available No single standard fee identified |
| Royalty (Item 6) | $6.00 Note 1) — 6 Royalty Fee 2026 FDD · Item 6 · PDF p. 16 | $2.00 Royalty months 1–12 2026 FDD · Item 6 · PDF p. 16 |
| Brand / advertising fund (Item 6) | $1.50 will not increase your Royalty Fee to be more than 9% of your Gross Revenue. Brand Fund Contribution — Note 2) Up to — 1.5 2026 FDD · Item 6 · PDF p. 16 | $1,000 National Advertising Fund first 12 months 2026 FDD · Item 6 · PDF p. 18 |
| System scale & health | ||
| Total outlets (Item 20) | 154 Outlets at end of 2025 2026 FDD · Item 20 · PDF p. 71 | Not available No reviewed outlet counts |
| Net outlet change (Item 20) | +78 Calculated: 76 at end of 2023 → 154 at end of 2025 | Not available Only one year reported |
| Outlet exits (Item 20) | Not available No complete exit records for a year | Not available No complete exit records for a year |
| Franchising since (Item 1) | 2019 From a verified franchisor listing | Not available Not in reviewed records |
| Franchisor founded (Item 1) | Not available Not in reviewed records | Not available Not in reviewed records |
| Performance (Item 19) | ||
| Financial performance (Item 19), by location group | Locations counted not stated in the reviewed record — 2025 Net Operating Income FPR Table 4, Top quartile 834 visits other Table4 Top · 2026 FDD · Item 19 · PDF p. 66 Locations counted not stated in the reviewed record — 2025 Net Operating Income FPR Table 4, Topmiddle quartile $27,692 other Table4 Topmiddle · 2026 FDD · Item 19 · PDF p. 66 Locations counted not stated in the reviewed record — Revenue FPR Table 2 Topmiddle — Total Revenue from Members quartile; 69 qualify… $481,808 other Table2 Topmiddle · 2026 FDD · Item 19 · PDF p. 64 +111 more groups in the full report | Locations counted not stated in the reviewed record — All reporting Wag N Wash franchised stores; open and operating January 1–Decemb… $20,356 other Weekly Gross Sales Median · 2026 FDD · Item 19 · PDF p. 65 Locations counted not stated in the reviewed record — All Reporting subset of reporting Wag N Wash franchised stores; open and operat… $23,234 other Weekly Gross Sales Average · 2026 FDD · Item 19 · PDF p. 65 Locations counted not stated in the reviewed record — Top subset of reporting Wag N Wash franchised stores; open and operating Januar… $1,019,794 other Annual POS Margin · 2026 FDD · Item 19 · PDF p. 64 +4 more groups in the full report |
Item 19 groups are shown separately and never combined. Revenue or sales figures are not profit. Net outlet change and turnover are Franopolis calculations from the disclosed counts; turnover is a count-based rate, not a measure of owner earnings.