Franchise opportunities compared
Social Indoor vs The Picklr
Reviewed figures from each brand's Franchise Disclosure Document (FDD), side by side. Each figure carries its FDD year and page. This is not a ranking or recommendation, and the two FDDs may cover different years and location groups.
Before you compare
- Both sets of figures come from 2026 FDDs.
- Social Indoor discloses more than one business format, so the investment range spans formats; the full report breaks them out.
- Only The Picklr has reviewed Item 19 figures here.
| Disclosure |  Social Indoor |  The Picklr |
|---|---|---|
| Financial commitment | ||
| Estimated initial investment (Item 7) | $85,500 – $810,700 2026 FDD · Item 7 | $1,252,400 – $2,077,300 irst 3 Months of Operations Third Parties TOTAL ESTIMATED INITIAL INVESTMENT ( 1 9 ) — 1252400 2026 FDD · Item 7 · PDF p. 16 |
| Standard initial franchise fee (Item 5) | $50,000 2026 FDD · Item 5 · PDF p. 10 | $420,000 2026 FDD · Item 5 · PDF p. 10 |
| Royalty (Item 6) | 6% · percentage of Gross Sales; 6% generally and 10% in a Tandem Market beginning in month 13 of the Term Royalty Fee 2026 FDD · Item 6 · PDF p. 11 | $7.00 6 FDD 86581636;1 ITEM 6 OTHER FEES Type of Fee Amount Due Date Remarks Royalty Fee † — 7% 2026 FDD · Item 6 · PDF p. 11 |
| Brand / advertising fund (Item 6) | 1% of percentage of gross sales; up to 1% during the term, but not currently assessed Marketing Fund 2026 FDD · Item 6 · PDF p. 12 | $2.00 ues until Picklr Franchise reaches a 65% membership level. National Marketing F ee † — 2% 2026 FDD · Item 6 · PDF p. 11 |
| System scale & health | ||
| Total outlets (Item 20) | 68 Outlets at end of 2025 2026 FDD · Item 20 · PDF p. 31 | Not available No reviewed outlet counts |
| Net outlet change (Item 20) | +12 Calculated: 56 at end of 2023 → 68 at end of 2025 | Not available Only one year reported |
| Outlet exits (Item 20) | Not available No complete exit records for a year | Not available No complete exit records for a year |
| Franchising since (Item 1) | 2019 2026 FDD · Item 1 · PDF p. 8 | 2023 From a verified franchisor listing |
| Franchisor founded (Item 1) | 2019 2026 FDD · Item 1 · PDF p. 8 | Not available Not in reviewed records |
| Performance (Item 19) | ||
| Financial performance (Item 19), by location group | Not disclosed — no Item 19 financial performance representation | Locations counted not stated in the reviewed record — 12Picklrfranchises≥onefullyear $938,176 other Picklr Franchises Open at Least One Full Year · 2026 FDD · Item 19 · PDF p. 52 Locations counted not stated in the reviewed record — Picklr franchises open at least one full year $498,014 other Picklr Franchises Open at Least One Full Year · 2026 FDD · Item 19 · PDF p. 52 |
Item 19 groups are shown separately and never combined. Revenue or sales figures are not profit. Net outlet change and turnover are Franopolis calculations from the disclosed counts; turnover is a count-based rate, not a measure of owner earnings.