Goldfish Swim School

    Franchise research report · reviewed 2026 disclosure data

    Reviewed sources

    Goldfish Swim School franchise specializes in swim instruction for children ages 4 months to 12 years, operating warm-water facilities designed specifically for

    Headline figures

    Goldfish Swim School quick facts

    Is Goldfish Swim School a franchise?
    Yes. Goldfish Swim School offers franchises through a Franchise Disclosure Document. At the end of 2025, it reported 192 franchised and 7 company-owned outlets (2026 FDD, Item 20, PDF p. 70).
    How much does it cost to open a Goldfish Swim School franchise?
    The Goldfish Swim School Franchise Disclosure Document reports separate estimated initial investments by format: $1,733,263 for ) $1,663,263 – 3,746,733 as provided above as provided above as provided above total — 1733263 (2026 FDD, Item 7, PDF p. 24); $1,663,263–$3,746,733 for - 350,000 as arranged as necessary employees, utilities, lessor & suppliers total 14 — 1663263 (2026 FDD, Item 7, PDF p. 23). These formats are not combined. Each is the franchisor's disclosed estimate, not a quote. Details
    What is the Goldfish Swim School initial franchise fee?
    The disclosed initial franchise fee for a standard single unit is $20,000 (2026 FDD, Item 5, PDF p. 16). Other fee options (for example multi-unit or conversion) are listed separately in the report. Details
    What ongoing fees does Goldfish Swim School charge?
    The disclosed ongoing royalty is $1,250 (2026 FDD, Item 6, PDF p. 17). The brand or advertising fund contribution is $10,000 (2026 FDD, Item 6, PDF p. 18). Other recurring fees are listed in Item 6. Details
    Does Goldfish Swim School disclose financial performance (Item 19)?
    Yes. The Goldfish Swim School FDD includes an Item 19 financial performance representation (2026 FDD, Item 19, PDF p. 68). Figures apply only to the locations and period each one covers. Details
    How many Goldfish Swim School locations are there?
    The FDD reports 199 outlets at the end of 2025 (2026 FDD, Item 20, PDF p. 70). Existing locations do not indicate territory availability. Details
    Is Goldfish Swim School a good franchise to buy?
    Franopolis does not rate or recommend franchises. From the reviewed FDD: Item 19 includes financial performance figures; check which locations and period they cover; Item 20 lists outlet openings, closures and transfers; Item 6 includes a brand or advertising fund contribution on top of royalty; Item 20 also lists current and former franchisees you can contact. Review the full FDD with a franchise attorney and accountant before deciding.

    From reviewed FDD figures only. Not a recommendation or projection.

    What the disclosures show

    1. 1The 2026 FDD (Item 7) estimates opening costs separately by format: $1,733,263 () $1,663,263 – 3,746,733 As Provided Above As Provided Above As Provided Above TOTAL — 1733263); $1,663,263 – $3,746,733 (- 350,000 As Arranged As Necessary Employees, Utilities, Lessor & Suppliers TOTAL 14 — 1663263); several initial fee options apply.
    2. 2Item 19 covers 2 separate groups: adjusted operating results for 169 Franchised locations; adjusted operating results for 17 Franchised locations. They are not combined.
    3. 3Outlets grew by 22 in 2025, to 199 (United States, as labeled in the FDD, Item 20).

    From reviewed FDD figures only. Not a recommendation or projection.

    Goldfish Swim School head-to-head

    Closest peers in the same subcategory, side by side from reviewed FDD figures. Not a ranking or recommendation.

    Costs · Items 5–7

    What does it cost to open?

    Estimated opening costs and the fees payable to the franchisor.

    Startup Investment — Item 7

    Range across 2 single-unit formats

    2026 FDD · Item 7

    Formats disclosed in Item 7 (2)

    Each format has its own total. The total depends on the format you choose.

    • - 350,000 As Arranged As Necessary Employees, Utilities, Lessor & Suppliers TOTAL 14 — 1663263PDF p. 23$1,663,263 – $3,746,733
    • ) $1,663,263 – 3,746,733 As Provided Above As Provided Above As Provided Above TOTAL — 1733263PDF p. 24$1,733,263

    Standard single-unit franchise fee

    2026 FDD · Item 5 · PDF p. 16
    Discounted and multi-unit options are separate; see all fees.

    Ongoing Fees — Item 6

    Selected recurring charges; payment bases and conditions remain attached to each fee.

    . OTHER FEES Type of Fee Amount Due Date Remarks Royalty Fee The greater of — 1250Main ongoing fee

    41 reported fees, each with its payment basis, are listed below; they haven't been sorted into recurring, initial and occasional groups yet.

    Financial Performance — Item 19

    What results are disclosed—and for which locations?

    Two separate populations, not a revenue-and-profit comparison. Revenue is not owner income.

    169 locations

    Adjusted operating results · 169 locations

    Adjusted company-owned results: the franchisor adjusted these centers' expenses to estimate franchisee costs. They are not observed franchisee results or owner take-home income.

    Who is counted
    Allschools≥12months
    Period
    High
    Excluded
    Affiliates excluded;192franchisedschools total;ineligiblehistoryexcluded.
    Method
    Unauditedreports;quartilevalueindependentlyselectedperline,notsameschoolprofile;otherrevenueparties/vending/retail/registration;payrollinclhourly/management/payrolltaxexowner;rentgrossCAMalarmtaxes,noallowanceadjustments;insuranceallrequired;profitbeforeinterest,taxes,depreciation,amortization,ownercompensation/othermiscellaneous.

    These groups are never combined. Adjusted company-owned operating results cannot be divided by franchised revenue to calculate a franchisee profit margin.

    Outlet Changes — Item 20

    How has the outlet count changed?

    United States, as labeled in the FDD · counts as of 2025 of each year.

    2026 FDD · Item 20 · PDF p. 70

    Net +40 outlets, 2023–2025

    0159202317720241992025+18+22

    Year-end counts reported in Item 20. The scale starts at zero; the labels between the dots show each year's change. Openings and closures for 2025 haven't been pulled from the Item 20 tables yet, so no turnover or churn is shown.

    Questions to investigate

    Prompts based on what this brand's reviewed disclosures do and don't show — not conclusions. Join free as a member to save questions to your research.

    For the franchisor

    • Which line items in the 2026 Item 7 estimate ($1,663,263 – $3,746,733) vary most by market, and why?

    • Which initial fee option would apply to my situation, and what conditions or discounts affect it?

    • Which locations are included in the Item 19 figures, and which were excluded?

    • Reported units went from 177 to 199 in 2025. How many new units opened, closed or changed hands?

    • Is a territory available in my area, and how is it defined in my agreement?

    For current and former owners

    • How did your actual startup costs and timeline compare with the Item 7 estimate?

    • How many hours a week do you work in the business, and in what role?

    • How do your results compare with the Item 19 figures, and what explains the difference?

    • What support from the franchisor has been most and least useful?

    For your advisors

    • Ask a franchise attorney to review the territory, renewal, transfer and termination terms.

    • Ask an accountant to build a cash-flow plan using your own assumptions, not the franchisor's.

    Sources & vintage history

    Every displayed fact is retained with its disclosure vintage, item, page, and reviewed status. Prior vintages remain on file rather than being overwritten.

    Citations (2026 FDD)

    1. [1]Standard initial franchise fee — Item 5 · PDF p. 16
    2. [2]Item 19 — Locations counted not stated in the reviewed record — Allschools≥12months · PDF p. 68
    3. [3]Item 19 — Locations counted not stated in the reviewed record — Firstfullyearschools≥12but<24months (tablelabel13–24) · PDF p. 69
    4. [4]Outlet counts — Item 20, Table 1 · PDF p. 70

    "PDF p." is the page in the PDF file; "printed p." is the number printed on the FDD page. Source document: FDD

    Territory & operations

    182 addresses in Franopolis's imported location list. Coverage may differ from Item 20 outlet counts.

    These are contract disclosures, not confirmation that any territory is currently available.

    Franchisor financial statements

    Fiscal yearMeasureReported value
    2025accrued compensation$76,509
    2025prepaid expenses and other assetsMore than one value recorded for this year — open the FDD source before comparing$916,698
    2025cash and cash equivalents$6,107,733
    2025total current assets$9,885,298
    2025advertising funds on deposit$40,054
    2025members' equity$4,626,041
    2025nonoperating income - other income$132,515
    2025accrued and other liabilities-$79,263
    2025lease liability-$99,922
    2025consolidated net income$12,569,088
    2025amortization of leased asset - operating lease$99,922
    2025cash flows from investing activities purchase of property and equipment-$14,832

    These figures describe the franchisor company, not individual franchise locations.

    SBA-backed loans to franchisees

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    Source: U.S. Small Business Administration 7(a) & 504 FOIA data. Loan volume is not a measure of franchisee success.

    At a glance

    Business history

    Not reviewed

    Owner participation

    Not reviewed

    Territory language

    Litigation disclosure

    Not reviewed

    Bankruptcy disclosure

    Not reviewed

    Agreement term

    Not reviewed

    Independent analysis of franchisor-provided data. Not investment advice. Franopolis does not distribute FDDs.

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