ORANGETHEORY

    OTF Franchisor, LLC, a Delaware limited liability company · reviewed 2026 disclosure data

    Researching ORANGETHEORY franchise opportunities? Every figure below is cited to the FDD.

    Reviewed sources
    Franchising since
    2011
    Source: franchise.org
    Headquarters
    Boca Raton, FL United States
    Source: franchise.org

    ORANGETHEORY: ORANGETHEORY fitness studios offering cardio and strength equipment, related services and merchandise in signature orange surroundings.

    Headline figures

    ORANGETHEORY quick facts

    Is ORANGETHEORY a franchise?
    Yes. ORANGETHEORY offers franchises through a Franchise Disclosure Document. At the end of 2025, it reported 1,224 outlets in total (2026 FDD, Item 20, PDF p. 67).
    How much does it cost to open an ORANGETHEORY franchise?
    The ORANGETHEORY Franchise Disclosure Document reports an estimated initial investment of $764,577–$1,104,920 (2026 FDD, Item 7, PDF p. 24). This is the franchisor's disclosed estimate, not a quote. Details
    What is the ORANGETHEORY initial franchise fee?
    The disclosed initial franchise fee for a standard single unit is $59,950 (2026 FDD, Item 5, PDF p. 16). Other fee options (for example multi-unit or conversion) are listed separately in the report. Details
    What ongoing fees does ORANGETHEORY charge?
    The disclosed ongoing royalty is 8% · Percent of Gross Sales; weekly; subject to minimum performance standards and royalty shortfall payments. (2026 FDD, Item 6, PDF p. 19). The brand or advertising fund contribution is 3% · Percent of Gross Sales; monthly; current rate 3%, may increase to 5%. (2026 FDD, Item 6, PDF p. 19). Other recurring fees are listed in Item 6. Details
    Does ORANGETHEORY disclose financial performance (Item 19)?
    Yes. The ORANGETHEORY FDD includes an Item 19 financial performance representation (2026 FDD, Item 19, PDF p. 66). Figures apply only to the locations and period each one covers. Details
    How many ORANGETHEORY locations are there?
    The FDD reports 1,224 outlets at the end of 2025 (2026 FDD, Item 20, PDF p. 67). Existing locations do not indicate territory availability. Details
    How many ORANGETHEORY franchises opened and closed?
    In 2025, the FDD reports 13 outlet openings and 87 exits (closures, terminations and non-renewals combined), plus 214 transfers to new owners (2026 FDD, Item 20, PDF p. 73). These are outlet counts, not franchisee success or failure rates. Details
    Is ORANGETHEORY a good franchise to buy?
    Franopolis does not rate or recommend franchises. From the reviewed FDD: Item 19 includes financial performance figures; check which locations and period they cover; Item 20 shows openings, exits and transfers for 2025; compare them with the total outlet count; Item 6 includes a brand or advertising fund contribution on top of royalty; Item 20 also lists current and former franchisees you can contact. Review the full FDD with a franchise attorney and accountant before deciding.

    From reviewed FDD figures only. Not a recommendation or projection.

    What the disclosures show

    1. 1Opening costs are estimated at $764,577 – $1,104,920 in the 2026 FDD (Item 7); several initial fee options apply.
    2. 2Item 19 covers 3 separate groups: memberships and revenue and other measures for 1,189 franchised locations; other measures for 95 franchised locations; memberships and revenue for 1,189 franchised locations. They are not combined.
    3. 3Outlets declined by 74 in 2025, to 1,224 (System-wide, as labeled in the FDD, Item 20).

    From reviewed FDD figures only. Not a recommendation or projection.

    ORANGETHEORY head-to-head

    Closest peers in the same subcategory, side by side from reviewed FDD figures. Not a ranking or recommendation.

    Costs · Items 5–7

    What does it cost to open?

    Estimated opening costs and the fees payable to the franchisor.

    Startup Investment — Item 7

    Total estimated initial investment

    2026 FDD · Item 7 · PDF p. 24

    Standard single-unit franchise fee

    2026 FDD · Item 5 · PDF p. 16
    Discounted and multi-unit options are separate; see all fees.

    Ongoing Fees — Item 6

    Selected recurring charges; payment bases and conditions remain attached to each fee.

    Royalty FeeMain ongoing fee · Minimum performance standards apply; royalty shortfall payments may be required if standards are not met.

    41 reported fees, each with its payment basis, are listed below; they haven't been sorted into recurring, initial and occasional groups yet.

    Financial Performance — Item 19

    What results are disclosed—and for which locations?

    3 separate populations, shown apart. Revenue is not owner income.

    Franchised locations

    Memberships, revenue and other measures · 1,189 locations

    Who is counted
    the 1,189 franchised Orangetheory Fitness Studios that were open and operating for the Relevant Time Period (collectively, the “Franchised Studios”)
    Period
    12-month period ended February 28, 2026
    Excluded
    95 franchised Orangetheory Fitness Studios that permanently closed during the Relevant Time Period
    Method
    The average Monthly Member Count of the Franchised Studios was calculated by determining the monthly member average of each of these Franchised Studios during the Relevant Time Period and then determining the average of all of these monthly averages.

    Franchised locations

    Other measures · 95 locations

    Who is counted
    franchised Orangetheory Fitness Studios that permanently closed during the Relevant Time Period
    Period
    12-month period ended February 28, 2026

    Franchised locations

    Memberships and revenue · 1,189 locations

    Who is counted
    the 1,189 franchised Orangetheory Fitness Studios that were open and operating for the Relevant Time Period
    Period
    12-month period ended February 28, 2026
    Excluded
    95 franchised Orangetheory Fitness Studios that permanently closed during the Relevant Time Period
    Method
    The average Monthly Member Count of the Franchised Studios was calculated by determining the monthly member average of each of these Franchised Studios during the Relevant Time Period and then determining the average of all of these monthly averages.

    These groups are never combined.

    Outlet Changes — Item 20

    How has the outlet count changed?

    System-wide, as labeled in the FDD · counts as of December 31 of the applicable year of each year.

    2026 FDD · Item 20 · PDF p. 67

    Net −109 outlets, 2023–2025

    01,33320231,29820241,2242025−35−74

    Year-end counts reported in Item 20. The scale starts at zero, so the line looks nearly flat; the labels between the dots show each year's change.

    2025 turnover at a glance

    Outlets at start · reported
    1,298
    Exits · summed reported counts
    87
    Churn · Franopolis calculation

    Exits include closures, terminations and non-renewals. Churn divides exits by outlets at the start of the year; it is not a measure of earnings.

    Questions to investigate

    Prompts based on what this brand's reviewed disclosures do and don't show — not conclusions. Join free as a member to save questions to your research.

    For the franchisor

    • Which line items in the 2026 Item 7 estimate ($764,577 – $1,104,920) vary most by market, and why?

    • Which initial fee option would apply to my situation, and what conditions or discounts affect it?

    • Which locations are included in the Item 19 figures, and which were excluded?

    • Reported units decreased from 1,298 to 1,224 in 2025. What drove the change?

    • Is a territory available in my area, and how is it defined in my agreement?

    For current and former owners

    • How did your actual startup costs and timeline compare with the Item 7 estimate?

    • How many hours a week do you work in the business, and in what role?

    • How do your results compare with the Item 19 figures, and what explains the difference?

    • What support from the franchisor has been most and least useful?

    For your advisors

    • Ask a franchise attorney to review the territory, renewal, transfer and termination terms.

    • Ask an accountant to build a cash-flow plan using your own assumptions, not the franchisor's.

    Sources & vintage history

    Every displayed fact is retained with its disclosure vintage, item, page, and reviewed status. Prior vintages remain on file rather than being overwritten.

    Citations (2026 FDD)

    1. [1]Estimated initial investment — Item 7 · PDF p. 24
    2. [2]Standard initial franchise fee — Item 5 · PDF p. 16
    3. [3]Item 19 — Franchised (1,189 locations) — memberships and revenue and other measures · PDF p. 66; PDF p. 65
    4. [4]Item 19 — Franchised (95 locations) — other measures · PDF p. 65
    5. [5]Item 19 — Franchised (1,189 locations) — memberships and revenue · PDF p. 66; PDF p. 65
    6. [6]Outlet counts — Item 20, Table 1 · PDF p. 67

    "PDF p." is the page in the PDF file; "printed p." is the number printed on the FDD page. Source document: FDD

    Territory & operations

    1,562 addresses in Franopolis's imported location list. Coverage may differ from Item 20 outlet counts.

    These are contract disclosures, not confirmation that any territory is currently available.

    Franchisor financial statements

    No verified franchisor financial statement figures have been reviewed yet.

    SBA-backed loans to franchisees

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    Source: U.S. Small Business Administration 7(a) & 504 FOIA data. Loan volume is not a measure of franchisee success.

    At a glance

    Business history

    Owner participation

    Territory language

    Litigation disclosure

    Not reviewed

    Bankruptcy disclosure

    Agreement term

    Reader notes on wording

    Our automated check found that these summaries may not match the FDD's exact wording. Read the FDD excerpt itself; it is the authoritative text. Core cost, fee, Item 19 and outlet figures are not affected.

    • Item 16 · PDF p. 58 · 2026 FDD

      Our summary: Mandatory offerings: All designated mandatory offerings must be sold

      “You must offer all products, services, or classes that we designate as mandatory.”

      Note: Source says 'must offer all products, services, or classes'; offering is required, not completed sales.

    Independent analysis of franchisor-provided data. Not investment advice. Franopolis does not distribute FDDs.

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