Franchise opportunities compared
ActionCOACH Business Coaching vs SFC Estate Coaching
Reviewed figures from each brand's Franchise Disclosure Document (FDD), side by side. Each figure carries its FDD year and page. This is not a ranking or recommendation, and the two FDDs may cover different years and location groups.
Initial investment · Item 7
ActionCOACH Business Coaching
$64,300 – $136,849
2026 FDD · Item 7 · PDF p. 15SFC Estate Coaching
$38,950 – $49,000
2026 FDD · Item 7Initial franchise fee · Item 5
ActionCOACH Business Coaching
$45,000
2026 FDD · Item 5 · PDF p. 7SFC Estate Coaching
Not available
Royalty · Item 6
ActionCOACH Business Coaching
10% or $1,950 min
2026 FDD · Item 6 · PDF p. 8SFC Estate Coaching
5%
2026 FDD · Item 6 · PDF p. 10Before you compare
- Both sets of figures come from 2026 FDDs.
- SFC Estate Coaching discloses more than one business format, so the investment range spans formats; the full report breaks them out.
- Item 19 figures cover the location groups each FDD names (ActionCOACH Business Coaching: 1, SFC Estate Coaching: 2). Different groups are not directly comparable.
Financial commitment
ActionCOACH Business Coaching
SFC Estate CoachingActionCOACH Business Coaching
SFC Estate Coaching
ActionCOACH Business Coaching
SFC Estate Coaching
ActionCOACH Business Coaching
SFC Estate Coaching
ActionCOACH Business Coaching
SFC Estate Coaching
System scale & health
ActionCOACH Business Coaching
SFC Estate CoachingActionCOACH Business Coaching
SFC Estate Coaching
ActionCOACH Business Coaching
SFC Estate Coaching
ActionCOACH Business Coaching
SFC Estate Coaching
ActionCOACH Business Coaching
SFC Estate Coaching
ActionCOACH Business Coaching
SFC Estate Coaching
Financial performance (Item 19), by location group
ActionCOACH Business Coaching
SFC Estate CoachingItem 19 groups are shown separately and never combined. Revenue or sales figures are not profit. Net outlet change and turnover are Franopolis calculations from the disclosed counts; turnover is a count-based rate, not a measure of owner earnings.
ActionCOACH Business Coaching vs SFC Estate Coaching: common questions
- Which costs less to open, ActionCOACH Business Coaching or SFC Estate Coaching?
- ActionCOACH Business Coaching: $64,300 – $136,849 (2026 FDD · Item 7 · PDF p. 15); SFC Estate Coaching: $38,950 – $49,000 (2026 FDD · Item 7). These are each franchisor's Item 7 estimated initial investment. The low end of the disclosed estimate is lower for SFC Estate Coaching. At least one range spans several business formats. Estimates are not quotes, and the FDD years may differ.
- How do ActionCOACH Business Coaching and SFC Estate Coaching royalties compare?
- ActionCOACH Business Coaching: 10% or $1,950 min (2026 FDD · Item 6 · PDF p. 8); SFC Estate Coaching: 5% (2026 FDD · Item 6 · PDF p. 10). Royalties as disclosed in Item 6; other recurring fees are listed separately.
- Which has more locations, ActionCOACH Business Coaching or SFC Estate Coaching?
- ActionCOACH Business Coaching: 26 (2026 FDD · Item 20 · PDF p. 46); SFC Estate Coaching: 1 (2026 FDD · Item 20 · PDF p. 35). Total outlets from Item 20. Outlet counts do not indicate territory availability or franchisee results.
- Do ActionCOACH Business Coaching and SFC Estate Coaching disclose financial performance (Item 19)?
- ActionCOACH Business Coaching has reviewed Item 19 figures for 1 location group; SFC Estate Coaching has reviewed Item 19 figures for 2 location groups. Different location groups are not directly comparable, and revenue is not profit.
Answers restate the reviewed figures above. Not a ranking or recommendation.
Keep researching

Full ActionCOACH Business Coaching report
Every reviewed fee, Item 19 group, outlet table and territory disclosure

Full SFC Estate Coaching report
Every reviewed fee, Item 19 group, outlet table and territory disclosure


