Franopolis
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    Franchise opportunities compared

    Ascend Collection vs Comfort Inn

    Reviewed figures from each brand's Franchise Disclosure Document (FDD), side by side. Each figure carries its FDD year and page. This is not a ranking or recommendation, and the two FDDs may cover different years and location groups.

    Ascend Collection2026 FDDComfort Inn2026 FDD

    Initial investment · Item 7

    Ascend Collection

    $410,650 – $26,096,815

    2026 FDD · Item 7

    Comfort Inn

    $822,951 – $18,328,875

    2026 FDD · Item 7

    Initial franchise fee · Item 5

    Ascend Collection

    Not available

    Comfort Inn

    Not available

    Royalty · Item 6

    Ascend Collection

    Not available

    Comfort Inn

    6%

    2026 FDD · Item 6 · PDF p. 33

    Before you compare

    • Both sets of figures come from 2026 FDDs.
    • Ascend Collection and Comfort Inn disclose more than one business format, so the investment range spans formats; the full report breaks them out.
    • Item 19 figures cover the location groups each FDD names (Ascend Collection: 5, Comfort Inn: 5). Different groups are not directly comparable.

    Financial commitment

    Estimated initial investment (Item 7)

    Ascend Collection

    $410,650 – $26,096,815
    2026 FDD · Item 7

    Comfort Inn

    $822,951 – $18,328,875
    2026 FDD · Item 7
    Standard initial franchise fee (Item 5)

    Ascend Collection

    Not available
    No single standard fee identified

    Comfort Inn

    Not available
    No single standard fee identified
    Royalty (Item 6)

    Ascend Collection

    Not available
    No reviewed royalty record

    Comfort Inn

    6%
    Royalty fee rate
    2026 FDD · Item 6 · PDF p. 33
    Brand / advertising fund (Item 6)

    Ascend Collection

    10%
    Choice Accelerate international marketing paid/meta advertising commission maximum — 10%
    2026 FDD · Item 6 · PDF p. 34

    Comfort Inn

    10%
    Choice Accelerate international advertising maximum — 10%
    2026 FDD · Item 6 · PDF p. 34

    System scale & health

    Total outlets (Item 20)

    Ascend Collection

    184
    Outlets at end of 2025
    2026 FDD · Item 20 · PDF p. 88

    Comfort Inn

    1,643
    Outlets at end of 2025
    2026 FDD · Item 20 · PDF p. 95
    Net outlet change (Item 20)

    Ascend Collection

    +7
    Calculated: 177 at end of 2023 → 184 at end of 2025

    Comfort Inn

    −21
    Calculated: 1,664 at end of 2023 → 1,643 at end of 2025
    Outlet exits (Item 20)

    Ascend Collection

    Not available
    No complete exit records for a year

    Comfort Inn

    Not available
    No complete exit records for a year
    Franchising since (Item 1)

    Ascend Collection

    Not available
    Not in reviewed records

    Comfort Inn

    1981
    From a verified franchisor listing
    Franchisor founded (Item 1)

    Ascend Collection

    Not available
    Not in reviewed records

    Comfort Inn

    Not available
    Not in reviewed records

    Financial performance (Item 19), by location group

    Ascend Collection
    Locations counted not stated in the reviewed record — ASCEND hotels in the United States meeting the 12 Month Performance Sample defi…
    45.8 percent
    other Total Choice Proprietary Contribution
    2026 FDD · Item 19 · PDF p. 85
    Locations counted not stated in the reviewed record — ASCEND hotels in the United States meeting the 24 Month Performance Sample defi…
    56 hotels
    other Choice Privileges Contribution
    2026 FDD · Item 19 · PDF p. 86
    Locations counted not stated in the reviewed record — ASCEND hotels in the United States within the 12 Month Performance Sample whose…
    58.2 percent
    other Occupancy Rate
    2026 FDD · Item 19 · PDF p. 86
    +2 more groups in the full report
    Comfort Inn
    Locations counted not stated in the reviewed record — All COMFORT hotels open and operating in the United States as of December 31, 2…
    $108
    mean Table 1 COMFORT hotels, Performance Sample
    2026 FDD · Item 19 · PDF p. 91
    Locations counted not stated in the reviewed record — COMFORT INN and COMFORT INN & SUITES hotels in the Table 2 Performance Sample,…
    58.5 percent
    mean Table 2 COMFORT INN and COMFORT INN & SUITES hotels, Performance Sample
    2026 FDD · Item 19 · PDF p. 91
    Locations counted not stated in the reviewed record — COMFORT SUITES hotels in the Table 3 Performance Sample, franchised by Choice a…
    51 percent
    other Table 3 COMFORT SUITES hotels, Performance Sample
    2026 FDD · Item 19 · PDF p. 92
    +2 more groups in the full report

    Item 19 groups are shown separately and never combined. Revenue or sales figures are not profit. Net outlet change and turnover are Franopolis calculations from the disclosed counts; turnover is a count-based rate, not a measure of owner earnings.

    Ascend Collection vs Comfort Inn: common questions

    Which costs less to open, Ascend Collection or Comfort Inn?
    Ascend Collection: $410,650 – $26,096,815 (2026 FDD · Item 7); Comfort Inn: $822,951 – $18,328,875 (2026 FDD · Item 7). These are each franchisor's Item 7 estimated initial investment. The low end of the disclosed estimate is lower for Ascend Collection. At least one range spans several business formats. Estimates are not quotes, and the FDD years may differ.
    Which has more locations, Ascend Collection or Comfort Inn?
    Ascend Collection: 184 (2026 FDD · Item 20 · PDF p. 88); Comfort Inn: 1,643 (2026 FDD · Item 20 · PDF p. 95). Total outlets from Item 20. Outlet counts do not indicate territory availability or franchisee results.
    Do Ascend Collection and Comfort Inn disclose financial performance (Item 19)?
    Ascend Collection has reviewed Item 19 figures for 5 location groups; Comfort Inn has reviewed Item 19 figures for 5 location groups. Different location groups are not directly comparable, and revenue is not profit.

    Answers restate the reviewed figures above. Not a ranking or recommendation.

    How Franopolis reviews FDD figures

    Keep researching

    Full Ascend Collection report

    Every reviewed fee, Item 19 group, outlet table and territory disclosure

    Full Comfort Inn report

    Every reviewed fee, Item 19 group, outlet table and territory disclosure

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