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    Franchise opportunities compared

    Comfort Inn vs Fairfield Bymarriott

    Reviewed figures from each brand's Franchise Disclosure Document (FDD), side by side. Each figure carries its FDD year and page. This is not a ranking or recommendation, and the two FDDs may cover different years and location groups.

    Comfort Inn2026 FDDFairfield Bymarriott2026 FDD

    Initial investment · Item 7

    Comfort Inn

    $822,951 – $18,328,875

    2026 FDD · Item 7

    Fairfield Bymarriott

    $12,289,300 – $34,537,000

    2026 FDD · Item 7

    Initial franchise fee · Item 5

    Comfort Inn

    Not available

    Fairfield Bymarriott

    $100,000

    2026 FDD · Item 5 · PDF p. 33

    Royalty · Item 6

    Comfort Inn

    6%

    2026 FDD · Item 6 · PDF p. 33

    Fairfield Bymarriott

    Not available

    Before you compare

    • Both sets of figures come from 2026 FDDs.
    • Comfort Inn and Fairfield Bymarriott disclose more than one business format, so the investment range spans formats; the full report breaks them out.
    • Item 19 figures cover the location groups each FDD names (Comfort Inn: 5, Fairfield Bymarriott: 8). Different groups are not directly comparable.

    Financial commitment

    Estimated initial investment (Item 7)

    Comfort Inn

    $822,951 – $18,328,875
    2026 FDD · Item 7

    Fairfield Bymarriott

    $12,289,300 – $34,537,000
    2026 FDD · Item 7
    Standard initial franchise fee (Item 5)

    Comfort Inn

    Not available
    No single standard fee identified

    Fairfield Bymarriott

    $100,000
    2026 FDD · Item 5 · PDF p. 33
    Royalty (Item 6)

    Comfort Inn

    6%
    Royalty fee rate
    2026 FDD · Item 6 · PDF p. 33

    Fairfield Bymarriott

    Not available
    No reviewed royalty record
    Brand / advertising fund (Item 6)

    Comfort Inn

    10%
    Choice Accelerate international advertising maximum — 10%
    2026 FDD · Item 6 · PDF p. 34

    Fairfield Bymarriott

    $9,500
    Optional pre-opening marketing and digital support program: approximately $9,500–$15,500
    2026 FDD · Item 6 · PDF p. 35

    System scale & health

    Total outlets (Item 20)

    Comfort Inn

    1,643
    Outlets at end of 2025
    2026 FDD · Item 20 · PDF p. 95

    Fairfield Bymarriott

    Not available
    No reviewed outlet counts
    Net outlet change (Item 20)

    Comfort Inn

    −21
    Calculated: 1,664 at end of 2023 → 1,643 at end of 2025

    Fairfield Bymarriott

    Not available
    Only one year reported
    Outlet exits (Item 20)

    Comfort Inn

    Not available
    No complete exit records for a year

    Fairfield Bymarriott

    Not available
    No complete exit records for a year
    Franchising since (Item 1)

    Comfort Inn

    1981
    From a verified franchisor listing

    Fairfield Bymarriott

    Not available
    Not in reviewed records
    Franchisor founded (Item 1)

    Comfort Inn

    Not available
    Not in reviewed records

    Fairfield Bymarriott

    Not available
    Not in reviewed records

    Financial performance (Item 19), by location group

    Comfort Inn
    Locations counted not stated in the reviewed record — All COMFORT hotels open and operating in the United States as of December 31, 2…
    $108
    mean Table 1 COMFORT hotels, Performance Sample
    2026 FDD · Item 19 · PDF p. 91
    Locations counted not stated in the reviewed record — COMFORT INN and COMFORT INN & SUITES hotels in the Table 2 Performance Sample,…
    58.5 percent
    mean Table 2 COMFORT INN and COMFORT INN & SUITES hotels, Performance Sample
    2026 FDD · Item 19 · PDF p. 91
    Locations counted not stated in the reviewed record — COMFORT SUITES hotels in the Table 3 Performance Sample, franchised by Choice a…
    51 percent
    other Table 3 COMFORT SUITES hotels, Performance Sample
    2026 FDD · Item 19 · PDF p. 92
    +2 more groups in the full report
    Fairfield Bymarriott
    Locations counted not stated in the reviewed record — Included Hotels: franchised Fairfield hotels in the United States and Canada me…
    648 units
    other Hotels receiving all Reservation Channels booking contribution at/above 73.7%
    2026 FDD · Item 19 · PDF p. 122
    Locations counted not stated in the reviewed record — STR Included Hotels
    1,094 units
    other STR Included Hotels
    2026 FDD · Item 19 · PDF p. 121
    Locations counted not stated in the reviewed record — Included franchised Fairfield hotels in the United States and Canada
    76.1 percent
    other and the median bookings from all Reservation Channels was
    2026 FDD · Item 19 · PDF p. 122
    +5 more groups in the full report

    Item 19 groups are shown separately and never combined. Revenue or sales figures are not profit. Net outlet change and turnover are Franopolis calculations from the disclosed counts; turnover is a count-based rate, not a measure of owner earnings.

    Comfort Inn vs Fairfield Bymarriott: common questions

    Which costs less to open, Comfort Inn or Fairfield Bymarriott?
    Comfort Inn: $822,951 – $18,328,875 (2026 FDD · Item 7); Fairfield Bymarriott: $12,289,300 – $34,537,000 (2026 FDD · Item 7). These are each franchisor's Item 7 estimated initial investment. The low end of the disclosed estimate is lower for Comfort Inn. At least one range spans several business formats. Estimates are not quotes, and the FDD years may differ.
    Do Comfort Inn and Fairfield Bymarriott disclose financial performance (Item 19)?
    Comfort Inn has reviewed Item 19 figures for 5 location groups; Fairfield Bymarriott has reviewed Item 19 figures for 8 location groups. Different location groups are not directly comparable, and revenue is not profit.

    Answers restate the reviewed figures above. Not a ranking or recommendation.

    How Franopolis reviews FDD figures

    Keep researching

    Full Comfort Inn report

    Every reviewed fee, Item 19 group, outlet table and territory disclosure

    Full Fairfield Bymarriott report

    Every reviewed fee, Item 19 group, outlet table and territory disclosure

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