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    Franchise opportunities compared

    Auntie Anne's vs Crave Cookies

    Reviewed figures from each brand's Franchise Disclosure Document (FDD), side by side. Each figure carries its FDD year and page. This is not a ranking or recommendation, and the two FDDs may cover different years and location groups.

    Auntie Anne's2026 FDDCrave Cookies2025 FDD

    Initial investment · Item 7

    Auntie Anne's

    $115,225 – $1,811,400

    2026 FDD · Item 7

    Crave Cookies

    $327,985 – $734,800

    2025 FDD · Item 7

    Initial franchise fee · Item 5

    Auntie Anne's

    $4,800

    2026 FDD · Item 5 · PDF p. 29

    Crave Cookies

    $39,500

    2025 FDD · Item 5 · PDF p. 11

    Royalty · Item 6

    Auntie Anne's

    7%

    2026 FDD · Item 6 · PDF p. 30

    Crave Cookies

    6%

    2025 FDD · Item 6 · PDF p. 11

    Before you compare

    • Auntie Anne's figures come from its 2026 FDD and Crave Cookies figures from its 2025 FDD, so the years differ.
    • Auntie Anne's and Crave Cookies disclose more than one business format, so the investment range spans formats; the full report breaks them out.
    • Item 19 figures cover the location groups each FDD names (Auntie Anne's: 7, Crave Cookies: 15). Different groups are not directly comparable.

    Financial commitment

    Estimated initial investment (Item 7)

    Auntie Anne's

    $115,225 – $1,811,400
    2026 FDD · Item 7

    Crave Cookies

    $327,985 – $734,800
    2025 FDD · Item 7
    Standard initial franchise fee (Item 5)

    Auntie Anne's

    $4,800
    2026 FDD · Item 5 · PDF p. 29

    Crave Cookies

    $39,500
    2025 FDD · Item 5 · PDF p. 11
    Royalty (Item 6)

    Auntie Anne's

    7%
    Royalty fee — standard Shops current percentage
    2026 FDD · Item 6 · PDF p. 30

    Crave Cookies

    6%
    Royalty
    2025 FDD · Item 6 · PDF p. 11
    Brand / advertising fund (Item 6)

    Auntie Anne's

    2%
    Advertising contribution — Co-Branded Shops, Auntie Anne’s share — 2%
    2026 FDD · Item 6 · PDF p. 31

    Crave Cookies

    2%
    Marketing Fund Contribution — 2%
    2025 FDD · Item 6 · PDF p. 11

    System scale & health

    Total outlets (Item 20)

    Auntie Anne's

    1,236
    Outlets at end of 2025
    2026 FDD · Item 20 · PDF p. 95

    Crave Cookies

    74
    Outlets at end of 2024
    2025 FDD · Item 20 · PDF p. 41
    Net outlet change (Item 20)

    Auntie Anne's

    +80
    Calculated: 1,156 at end of 2023 → 1,236 at end of 2025

    Crave Cookies

    +73
    Calculated: 1 at end of 2021 → 74 at end of 2024
    Outlet exits (Item 20)

    Auntie Anne's

    Not available
    No complete exit records for a year

    Crave Cookies

    Not available
    No complete exit records for a year
    Franchising since (Item 1)

    Auntie Anne's

    Not available
    Not in reviewed records

    Crave Cookies

    Not available
    Not in reviewed records
    Franchisor founded (Item 1)

    Auntie Anne's

    Not available
    Not in reviewed records

    Crave Cookies

    Not available
    Not in reviewed records

    Financial performance (Item 19), by location group

    Auntie Anne's
    Locations counted not stated in the reviewed record — Enclosed Mall Franchises
    $638,196
    other Enclosed Mall franchises
    2026 FDD · Item 19 · PDF p. 91
    Locations counted not stated in the reviewed record — Cinnabon Co-Branded Franchises
    $977,242
    other Cinnabon Co-Branded franchises
    2026 FDD · Item 19 · PDF p. 93
    Locations counted not stated in the reviewed record — Outlet Center Franchises
    $1,005,518
    other Outlet Center franchises
    2026 FDD · Item 19 · PDF p. 92
    +4 more groups in the full report
    Crave Cookies
    Locations counted not stated in the reviewed record — Four middle outlets from the six qualifying first-year franchised outlets, afte…
    $615,000
    other First-year gross sales range for the four middle qualifying outlets: $615,000 to $1,254,000
    2025 FDD · Item 19 · PDF p. 39
    Locations counted not stated in the reviewed record — Six franchised outlets meeting first-year, same-ownership, and trade-area crite…
    $1,285,698
    other Above-range first-year gross sales outlier
    2025 FDD · Item 19 · PDF p. 40
    Locations counted not stated in the reviewed record — Franchised outlets that finished their first year between December 5, 2024 and…
    10 outlets
    other Number of outlets completing first year in stated period
    2025 FDD · Item 19 · PDF p. 39
    +12 more groups in the full report

    Item 19 groups are shown separately and never combined. Revenue or sales figures are not profit. Net outlet change and turnover are Franopolis calculations from the disclosed counts; turnover is a count-based rate, not a measure of owner earnings.

    Auntie Anne's vs Crave Cookies: common questions

    Which costs less to open, Auntie Anne's or Crave Cookies?
    Auntie Anne's: $115,225 – $1,811,400 (2026 FDD · Item 7); Crave Cookies: $327,985 – $734,800 (2025 FDD · Item 7). These are each franchisor's Item 7 estimated initial investment. The low end of the disclosed estimate is lower for Auntie Anne's. At least one range spans several business formats. Estimates are not quotes, and the FDD years may differ.
    How do Auntie Anne's and Crave Cookies royalties compare?
    Auntie Anne's: 7% (2026 FDD · Item 6 · PDF p. 30); Crave Cookies: 6% (2025 FDD · Item 6 · PDF p. 11). Royalties as disclosed in Item 6; other recurring fees are listed separately.
    Which has more locations, Auntie Anne's or Crave Cookies?
    Auntie Anne's: 1,236 (2026 FDD · Item 20 · PDF p. 95); Crave Cookies: 74 (2025 FDD · Item 20 · PDF p. 41). Total outlets from Item 20. Outlet counts do not indicate territory availability or franchisee results.
    Do Auntie Anne's and Crave Cookies disclose financial performance (Item 19)?
    Auntie Anne's has reviewed Item 19 figures for 7 location groups; Crave Cookies has reviewed Item 19 figures for 15 location groups. Different location groups are not directly comparable, and revenue is not profit.

    Answers restate the reviewed figures above. Not a ranking or recommendation.

    How Franopolis reviews FDD figures

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    Full Auntie Anne's report

    Every reviewed fee, Item 19 group, outlet table and territory disclosure

    Full Crave Cookies report

    Every reviewed fee, Item 19 group, outlet table and territory disclosure

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