Franchise opportunities compared
Basecamp Fitness vs DivaDance
Reviewed figures from each brand's Franchise Disclosure Document (FDD), side by side. Each figure carries its FDD year and page. This is not a ranking or recommendation, and the two FDDs may cover different years and location groups.
Before you compare
- Basecamp Fitness figures come from its 2025 FDD and DivaDance figures from its 2026 FDD, so the years differ.
- DivaDance discloses more than one business format, so the investment range spans formats; the full report breaks them out.
- Item 19 figures cover the location groups each FDD names (Basecamp Fitness: 3, DivaDance: 4). Different groups are not directly comparable.
| Disclosure |  Basecamp Fitness |  DivaDance |
|---|---|---|
| Financial commitment | ||
| Estimated initial investment (Item 7) | $513,073 – $832,511 TOTAL 2025 FDD · Item 7 · PDF p. 18 | $56,700 – $226,200 2026 FDD · Item 7 |
| Standard initial franchise fee (Item 5) | $42,500 Item 5 offers discounted pricing for veterans and qualifying existing franchisees. 2025 FDD · Item 5 · PDF p. 8 | $36,000 2026 FDD · Item 5 · PDF p. 11 |
| Royalty (Item 6) | 8% of gross revenue Royalty Fee 2025 FDD · Item 6 · PDF p. 11 | 10% · percentage of Gross Sales; greater of 10% of Gross Sales or applicable Minimum Monthly Royalty Fee Requirement Royalty 2026 FDD · Item 6 · PDF p. 13 |
| Brand / advertising fund (Item 6) | 2% of percentage of monthly gross revenue General Advertising and Marketing Fund Contributions 2025 FDD · Item 6 · PDF p. 11 | 2% of percentage of gross sales Brand Development Fund 2026 FDD · Item 6 · PDF p. 13 |
| System scale & health | ||
| Total outlets (Item 20) | 23 Outlets at end of 2024 2025 FDD · Item 20 · PDF p. 51 | 43 Outlets at end of 2025 2026 FDD · Item 20 · PDF p. 59 |
| Net outlet change (Item 20) | +9 Calculated: 14 at end of 2022 → 23 at end of 2024 | +11 Calculated: 32 at end of 2023 → 43 at end of 2025 |
| Outlet exits (Item 20) | 2 Closures, terminations & non-renewals in 2024 · Calculated turnover 9.5% of outlets at start of year 2025 FDD · Item 20 · PDF p. 51 | Not available No complete exit records for a year |
| Franchising since (Item 1) | 2021 2025 FDD · Item 1 · PDF p. 9 | January 2016 2026 FDD · Item 1 · PDF p. 8 |
| Franchisor founded (Item 1) | 2013 2025 FDD · Item 1 · PDF p. 9 | 2015 2026 FDD · Item 1 · PDF p. 8 |
| Performance (Item 19) | ||
| Financial performance (Item 19), by location group | Franchised (16 studios) — revenue $370,177 median Gross Revenues · 2025 FDD · Item 19 · PDF p. 49 Franchised and company-owned (20 studios) — revenue $423,986 median Gross Revenues · 2025 FDD · Item 19 · PDF p. 50 Company-owned (4 studios) — revenue $951,500 mean Annual Gross Revenues · 2025 FDD · Item 19 · PDF p. 50 | Franchised (10 locations) — revenue $119,188 mean Gross Sales · 2026 FDD · Item 19 · PDF p. 55 Franchised (28 locations) — revenue $71,219 median Gross Sales · 2026 FDD · Item 19 · PDF p. 55 Franchised (18 locations) — revenue $79,399 mean Gross Sales · 2026 FDD · Item 19 · PDF p. 55 +1 more groups in the full report |
Item 19 groups are shown separately and never combined. Revenue or sales figures are not profit. Net outlet change and turnover are Franopolis calculations from the disclosed counts; turnover is a count-based rate, not a measure of owner earnings.