Franchise opportunities compared
Basecamp Fitness vs ORANGETHEORY
Reviewed figures from each brand's Franchise Disclosure Document (FDD), side by side. Each figure carries its FDD year and page. This is not a ranking or recommendation, and the two FDDs may cover different years and location groups.
Before you compare
- Basecamp Fitness figures come from its 2025 FDD and ORANGETHEORY figures from its 2026 FDD, so the years differ.
- Item 19 figures cover the location groups each FDD names (Basecamp Fitness: 3, ORANGETHEORY: 3). Different groups are not directly comparable.
| Disclosure |  Basecamp Fitness |  ORANGETHEORY |
|---|---|---|
| Financial commitment | ||
| Estimated initial investment (Item 7) | $513,073 – $832,511 TOTAL 2025 FDD · Item 7 · PDF p. 18 | $764,577 – $1,104,920 Single Studio — TOTAL (excluding real estate purchase costs) 2026 FDD · Item 7 · PDF p. 24 |
| Standard initial franchise fee (Item 5) | $42,500 Item 5 offers discounted pricing for veterans and qualifying existing franchisees. 2025 FDD · Item 5 · PDF p. 8 | $59,950 The fee is non-refundable; the franchisor may decrease it case-by-case, for promotions, or for area development agreements. 2026 FDD · Item 5 · PDF p. 16 |
| Royalty (Item 6) | 8% of gross revenue Royalty Fee 2025 FDD · Item 6 · PDF p. 11 | 8% · Percent of Gross Sales; weekly; subject to minimum performance standards and royalty shortfall payments. Royalty Fee 2026 FDD · Item 6 · PDF p. 19 |
| Brand / advertising fund (Item 6) | 2% of percentage of monthly gross revenue General Advertising and Marketing Fund Contributions 2025 FDD · Item 6 · PDF p. 11 | 3% of gross sales; monthly; current rate 3%, may increase to 5%. Brand Fund Contributions 2026 FDD · Item 6 · PDF p. 19 |
| System scale & health | ||
| Total outlets (Item 20) | 23 Outlets at end of 2024 2025 FDD · Item 20 · PDF p. 51 | 1,224 Outlets at end of 2025 2026 FDD · Item 20 · PDF p. 67 |
| Net outlet change (Item 20) | +9 Calculated: 14 at end of 2022 → 23 at end of 2024 | −109 Calculated: 1,333 at end of 2023 → 1,224 at end of 2025 |
| Outlet exits (Item 20) | 2 Closures, terminations & non-renewals in 2024 · Calculated turnover 9.5% of outlets at start of year 2025 FDD · Item 20 · PDF p. 51 | Not available No complete exit records for a year |
| Franchising since (Item 1) | 2021 2025 FDD · Item 1 · PDF p. 9 | March 2019 for Studio unit franchises 2026 FDD · Item 1 · PDF p. 8 |
| Franchisor founded (Item 1) | 2013 2025 FDD · Item 1 · PDF p. 9 | Franchisor formed December 10, 2018 2026 FDD · Item 1 · PDF p. 8 |
| Performance (Item 19) | ||
| Financial performance (Item 19), by location group | Franchised (16 studios) — revenue $370,177 median Gross Revenues · 2025 FDD · Item 19 · PDF p. 49 Franchised and company-owned (20 studios) — revenue $423,986 median Gross Revenues · 2025 FDD · Item 19 · PDF p. 50 Company-owned (4 studios) — revenue $951,500 mean Annual Gross Revenues · 2025 FDD · Item 19 · PDF p. 50 | Franchised (1,189 locations) — memberships and revenue and other measures 49 percent other Studios at or above average Monthly Member Count · 2026 FDD · Item 19 · PDF p. 66 Franchised (95 locations) — other measures 95 studios other Permanently closed franchised Studios excluded · 2026 FDD · Item 19 · PDF p. 65 Franchised (1,189 locations) — memberships and revenue $855,427 median Total Gross Sales · 2026 FDD · Item 19 · PDF p. 65 |
Item 19 groups are shown separately and never combined. Revenue or sales figures are not profit. Net outlet change and turnover are Franopolis calculations from the disclosed counts; turnover is a count-based rate, not a measure of owner earnings.