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    Franchise opportunities compared

    Brusters Real Ice Cream vs Crumbl

    Reviewed figures from each brand's Franchise Disclosure Document (FDD), side by side. Each figure carries its FDD year and page. This is not a ranking or recommendation, and the two FDDs may cover different years and location groups.

    Brusters Real Ice Cream2026 FDDCrumbl2026 FDD

    Initial investment · Item 7

    Brusters Real Ice Cream

    $414,900 – $1,143,700

    2026 FDD · Item 7 · PDF p. 20

    Crumbl

    $848,566

    2026 FDD · Item 7 · PDF p. 29

    Initial franchise fee · Item 5

    Brusters Real Ice Cream

    $40,000

    2026 FDD · Item 5 · PDF p. 11

    Crumbl

    Not available

    Royalty · Item 6

    Brusters Real Ice Cream

    5% · Note 1) — 5

    2026 FDD · Item 6 · PDF p. 12

    Crumbl

    8%

    2026 FDD · Item 6 · PDF p. 17

    Before you compare

    • Both sets of figures come from 2026 FDDs.
    • Item 19 figures cover the location groups each FDD names (Brusters Real Ice Cream: 28, Crumbl: 1). Different groups are not directly comparable.

    Financial commitment

    Estimated initial investment (Item 7)

    Brusters Real Ice Cream

    $414,900 – $1,143,700
    End-cap store total initial investment: $414,900–$1,143,700
    2026 FDD · Item 7 · PDF p. 20

    Crumbl

    $848,566
    Crumbl location — Total initial investment: 8 4 8,566 - 1, 4 7 2 ,533
    2026 FDD · Item 7 · PDF p. 29
    Standard initial franchise fee (Item 5)

    Brusters Real Ice Cream

    $40,000
    2026 FDD · Item 5 · PDF p. 11

    Crumbl

    Not available
    No single standard fee identified
    Royalty (Item 6)

    Brusters Real Ice Cream

    5% · Note 1) — 5
    Item 6 Other Fees Type of Fee Amount Due Date Remarks Royalty
    2026 FDD · Item 6 · PDF p. 12

    Crumbl

    8%
    Item 6 fee — Royalt y * 1
    2026 FDD · Item 6 · PDF p. 17
    Brand / advertising fund (Item 6)

    Brusters Real Ice Cream

    3%
    the use of the brand and current operating system. Marketing Fund Contribution — 3 — 3%
    2026 FDD · Item 6 · PDF p. 12

    Crumbl

    2%
    Item 6 fee — Marketing Fund Fee* 1,2 — 2%
    2026 FDD · Item 6 · PDF p. 17

    System scale & health

    Total outlets (Item 20)

    Brusters Real Ice Cream

    Not available
    No reviewed outlet counts

    Crumbl

    972
    Outlets at end of 2023
    2026 FDD · Item 20 · PDF p. 68
    Net outlet change (Item 20)

    Brusters Real Ice Cream

    Not available
    Only one year reported

    Crumbl

    Not available
    Only one year reported
    Outlet exits (Item 20)

    Brusters Real Ice Cream

    Not available
    No complete exit records for a year

    Crumbl

    Not available
    No complete exit records for a year
    Franchising since (Item 1)

    Brusters Real Ice Cream

    Not available
    Not in reviewed records

    Crumbl

    Not available
    Not in reviewed records
    Franchisor founded (Item 1)

    Brusters Real Ice Cream

    Not available
    Not in reviewed records

    Crumbl

    Not available
    Not in reviewed records

    Financial performance (Item 19), by location group

    Brusters Real Ice Cream
    Locations counted not stated in the reviewed record — Mid-Range AUV band
    28.5 percent
    other Table1 2023 Mid-Range Percent total
    2026 FDD · Item 19 · PDF p. 56
    Locations counted not stated in the reviewed record — Franchised stores operating standard7-day schedule at least358days
    $372,762
    other Table2 2014 AUV
    2026 FDD · Item 19 · PDF p. 57
    Locations counted not stated in the reviewed record — Affiliate-owned store
    1 stores
    other Table3 2020 Sample
    2026 FDD · Item 19 · PDF p. 57
    +25 more groups in the full report
    Crumbl
    Locations counted not stated in the reviewed record
    1,101 units
    other Year-end franchised outlets
    2026 FDD · Item 19 · PDF p. 67

    Item 19 groups are shown separately and never combined. Revenue or sales figures are not profit. Net outlet change and turnover are Franopolis calculations from the disclosed counts; turnover is a count-based rate, not a measure of owner earnings.

    Brusters Real Ice Cream vs Crumbl: common questions

    Which costs less to open, Brusters Real Ice Cream or Crumbl?
    Brusters Real Ice Cream: $414,900 – $1,143,700 (2026 FDD · Item 7 · PDF p. 20); Crumbl: $848,566 (2026 FDD · Item 7 · PDF p. 29). These are each franchisor's Item 7 estimated initial investment. The low end of the disclosed estimate is lower for Brusters Real Ice Cream. Estimates are not quotes, and the FDD years may differ.
    How do Brusters Real Ice Cream and Crumbl royalties compare?
    Brusters Real Ice Cream: 5% · Note 1) — 5 (2026 FDD · Item 6 · PDF p. 12); Crumbl: 8% (2026 FDD · Item 6 · PDF p. 17). Royalties as disclosed in Item 6; other recurring fees are listed separately.
    Do Brusters Real Ice Cream and Crumbl disclose financial performance (Item 19)?
    Brusters Real Ice Cream has reviewed Item 19 figures for 28 location groups; Crumbl has reviewed Item 19 figures for 1 location group. Different location groups are not directly comparable, and revenue is not profit.

    Answers restate the reviewed figures above. Not a ranking or recommendation.

    How Franopolis reviews FDD figures

    Keep researching

    Full Brusters Real Ice Cream report

    Every reviewed fee, Item 19 group, outlet table and territory disclosure

    Full Crumbl report

    Every reviewed fee, Item 19 group, outlet table and territory disclosure

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