Franchise opportunities compared

    Century 21 vs HomeLife

    Reviewed figures from each brand's Franchise Disclosure Document (FDD), side by side. Each figure carries its FDD year and page. This is not a ranking or recommendation, and the two FDDs may cover different years and location groups.

    Initial investment · Item 7

    Century 21

    $34,670 – $466,300

    2025 FDD · Item 7

    HomeLife

    $18,600 – $195,000

    2025 FDD · Item 7

    Initial franchise fee · Item 5

    Century 21

    $25,000

    2025 FDD · Item 5 · PDF p. 25

    HomeLife

    Not available

    Royalty · Item 6

    Century 21

    6%

    2025 FDD · Item 6 · PDF p. 26

    HomeLife

    4%

    2025 FDD · Item 6 · PDF p. 16

    Before you compare

    • Both sets of figures come from 2025 FDDs.
    • Century 21 and HomeLife disclose more than one business format, so the investment range spans formats; the full report breaks them out.
    • Only neither brand has reviewed Item 19 figures here.

    Financial commitment

    Estimated initial investment (Item 7)

    Century 21

    $34,670 – $466,300
    2025 FDD · Item 7

    HomeLife

    $18,600 – $195,000
    2025 FDD · Item 7
    Standard initial franchise fee (Item 5)

    Century 21

    $25,000
    2025 FDD · Item 5 · PDF p. 25

    HomeLife

    Not available
    No single standard fee identified
    Royalty (Item 6)

    Century 21

    6%
    Royalty fee
    2025 FDD · Item 6 · PDF p. 26

    HomeLife

    4%
    Royalty fee — Percentage Fee Option: 4% through the first $1,000,000 gross revenue; 1% above that
    2025 FDD · Item 6 · PDF p. 16
    Brand / advertising fund (Item 6)

    Century 21

    0.5%
    Brand Marketing Fund fee — 0.5%
    2025 FDD · Item 6 · PDF p. 27

    HomeLife

    1%
    National Advertising and Promotional Fund — Percentage Fee Option: 1% through the first $1,000,000 gross revenue — 1%
    2025 FDD · Item 6 · PDF p. 16

    System scale & health

    Total outlets (Item 20)

    Century 21

    1,734
    Outlets at end of 2024
    2025 FDD · Item 20 · PDF p. 65

    HomeLife

    5
    Outlets at end of 2024
    2025 FDD · Item 20 · PDF p. 52
    Net outlet change (Item 20)

    Century 21

    −136
    Calculated: 1,870 at end of 2022 → 1,734 at end of 2024

    HomeLife

    +1
    Calculated: 4 at end of 2022 → 5 at end of 2024
    Outlet exits (Item 20)

    Century 21

    Not available
    No complete exit records for a year

    HomeLife

    Not available
    No complete exit records for a year
    Franchising since (Item 1)

    Century 21

    Not available
    Not in reviewed records

    HomeLife

    Not available
    Not in reviewed records
    Franchisor founded (Item 1)

    Century 21

    Not available
    Not in reviewed records

    HomeLife

    Not available
    Not in reviewed records

    Financial performance (Item 19), by location group

    C2Century 21

    No reviewed Item 19 figures

    HHomeLife

    No reviewed Item 19 figures

    Item 19 groups are shown separately and never combined. Revenue or sales figures are not profit. Net outlet change and turnover are Franopolis calculations from the disclosed counts; turnover is a count-based rate, not a measure of owner earnings.

    Century 21 vs HomeLife: common questions

    Which costs less to open, Century 21 or HomeLife?
    Century 21: $34,670 – $466,300 (2025 FDD · Item 7); HomeLife: $18,600 – $195,000 (2025 FDD · Item 7). These are each franchisor's Item 7 estimated initial investment. The low end of the disclosed estimate is lower for HomeLife. At least one range spans several business formats. Estimates are not quotes, and the FDD years may differ.
    How do Century 21 and HomeLife royalties compare?
    Century 21: 6% (2025 FDD · Item 6 · PDF p. 26); HomeLife: 4% (2025 FDD · Item 6 · PDF p. 16). Royalties as disclosed in Item 6; other recurring fees are listed separately.
    Which has more locations, Century 21 or HomeLife?
    Century 21: 1,734 (2025 FDD · Item 20 · PDF p. 65); HomeLife: 5 (2025 FDD · Item 20 · PDF p. 52). Total outlets from Item 20. Outlet counts do not indicate territory availability or franchisee results.

    Answers restate the reviewed figures above. Not a ranking or recommendation.

    How Franopolis reviews FDD figures

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