Franchise opportunities compared
Cookies by Design vs Crumbl
Reviewed figures from each brand's Franchise Disclosure Document (FDD), side by side. Each figure carries its FDD year and page. This is not a ranking or recommendation, and the two FDDs may cover different years and location groups.
Initial investment · Item 7
Cookies by Design
$160,000 – $345,000
2025 FDD · Item 7Crumbl
Not available
Initial franchise fee · Item 5
Cookies by Design
$30,000
2025 FDD · Item 5 · PDF p. 11Crumbl
Not available
Royalty · Item 6
Cookies by Design
6%
2025 FDD · Item 6 · PDF p. 12Crumbl
8%
2026 FDD · Item 6 · PDF p. 17Before you compare
- Cookies by Design figures come from its 2025 FDD and Crumbl figures from its 2026 FDD, so the years differ.
- Cookies by Design discloses more than one business format, so the investment range spans formats; the full report breaks them out.
- Only Crumbl has reviewed Item 19 figures here.
Financial commitment
CrumblCookies by Design
Crumbl
Cookies by Design
Crumbl
Cookies by Design
Crumbl
Cookies by Design
Crumbl
System scale & health
CrumblCookies by Design
Crumbl
Cookies by Design
Crumbl
Cookies by Design
Crumbl
Cookies by Design
Crumbl
Cookies by Design
Crumbl
Financial performance (Item 19), by location group
Not disclosed — no Item 19 financial performance representation
CrumblItem 19 groups are shown separately and never combined. Revenue or sales figures are not profit. Net outlet change and turnover are Franopolis calculations from the disclosed counts; turnover is a count-based rate, not a measure of owner earnings.
Cookies by Design vs Crumbl: common questions
- How do Cookies by Design and Crumbl royalties compare?
- Cookies by Design: 6% (2025 FDD · Item 6 · PDF p. 12); Crumbl: 8% (2026 FDD · Item 6 · PDF p. 17). Royalties as disclosed in Item 6; other recurring fees are listed separately.
- Which has more locations, Cookies by Design or Crumbl?
- Cookies by Design: 38 (2025 FDD · Item 20 · PDF p. 40); Crumbl: 972 (2026 FDD · Item 20 · PDF p. 68). Total outlets from Item 20. Outlet counts do not indicate territory availability or franchisee results.
- Do Cookies by Design and Crumbl disclose financial performance (Item 19)?
- Cookies by Design makes no Item 19 financial performance representation; Crumbl has reviewed Item 19 figures for 1 location group. Different location groups are not directly comparable, and revenue is not profit.
Answers restate the reviewed figures above. Not a ranking or recommendation.
Keep researching
Full Cookies by Design report
Every reviewed fee, Item 19 group, outlet table and territory disclosure
Full Crumbl report
Every reviewed fee, Item 19 group, outlet table and territory disclosure
