Franchise opportunities compared

    Courtyard By Marriott vs Crowne Plaza Hotels & Resorts

    Reviewed figures from each brand's Franchise Disclosure Document (FDD), side by side. Each figure carries its FDD year and page. This is not a ranking or recommendation, and the two FDDs may cover different years and location groups.

    Initial investment · Item 7

    Courtyard By Marriott

    $15,129,110 – $41,181,010

    2026 FDD · Item 7 · PDF p. 67

    Crowne Plaza Hotels & Resorts

    $14,235,404 – $76,904,134

    2026 FDD · Item 7 · PDF p. 58

    Initial franchise fee · Item 5

    Courtyard By Marriott

    —

    2026 FDD · Item 5 · PDF p. 39

    Crowne Plaza Hotels & Resorts

    Not available

    Royalty · Item 6

    Courtyard By Marriott

    Not available

    Crowne Plaza Hotels & Resorts

    5%

    2026 FDD · Item 6 · PDF p. 32

    Before you compare

    • Both sets of figures come from 2026 FDDs.
    • Only Courtyard By Marriott has reviewed Item 19 figures here.

    Financial commitment

    Estimated initial investment (Item 7)

    Courtyard By Marriott

    $15,129,110 – $41,181,010
    Total estimated initial investment — $15,129,110–$35,570,110 (80–110); $20,399,210–$41,181,010 (120–150)
    2026 FDD · Item 7 · PDF p. 67

    Crowne Plaza Hotels & Resorts

    $14,235,404 – $76,904,134
    Total investment range low end — 250-room Crowne Plaza hotel
    2026 FDD · Item 7 · PDF p. 58
    Standard initial franchise fee (Item 5)

    Courtyard By Marriott

    —
    2026 FDD · Item 5 · PDF p. 39

    Crowne Plaza Hotels & Resorts

    Not available
    No single standard fee identified
    Royalty (Item 6)

    Courtyard By Marriott

    Not available
    No reviewed royalty record

    Crowne Plaza Hotels & Resorts

    5%
    Royalty fee
    2026 FDD · Item 6 · PDF p. 32
    Brand / advertising fund (Item 6)

    Courtyard By Marriott

    Not available
    No reviewed brand or advertising fund fee

    Crowne Plaza Hotels & Resorts

    $3.00
    Crowne Plaza Hotel Marketing Association fee per room per month
    2026 FDD · Item 6 · PDF p. 32

    System scale & health

    Total outlets (Item 20)

    Courtyard By Marriott

    Not available
    No reviewed outlet counts

    Crowne Plaza Hotels & Resorts

    Not available
    No reviewed outlet counts
    Net outlet change (Item 20)

    Courtyard By Marriott

    Not available
    Only one year reported

    Crowne Plaza Hotels & Resorts

    Not available
    Only one year reported
    Outlet exits (Item 20)

    Courtyard By Marriott

    Not available
    No complete exit records for a year

    Crowne Plaza Hotels & Resorts

    Not available
    No complete exit records for a year
    Franchising since (Item 1)

    Courtyard By Marriott

    Not available
    Not in reviewed records

    Crowne Plaza Hotels & Resorts

    1983
    From a verified franchisor listing
    Franchisor founded (Item 1)

    Courtyard By Marriott

    Not available
    Not in reviewed records

    Crowne Plaza Hotels & Resorts

    Not available
    Not in reviewed records

    Financial performance (Item 19), by location group

    Courtyard By Marriott
    Locations counted not stated in the reviewed record — 1-Year Comp Hotels: franchised Courtyard hotels meeting Conditions and open 12…
    871 units
    other 1-Year Comp Hotels sample
    2026 FDD · Item 19 · PDF p. 118
    Locations counted not stated in the reviewed record — STR Included Hotels: franchised Courtyard hotels in U.S. and Canada, open at le…
    28.4 %
    other STR Included Hotels occupancy range 28.4%–97.7%
    2026 FDD · Item 19 · PDF p. 118
    Locations counted not stated in the reviewed record — Included Hotels: franchised Courtyard hotels in U.S. and Canada open at least t…
    46.6 %
    other Marriott.com share of gross room-night bookings
    2026 FDD · Item 19 · PDF p. 119
    +1 more groups in the full report
    Crowne Plaza Hotels & Resorts

    No reviewed Item 19 figures

    Item 19 groups are shown separately and never combined. Revenue or sales figures are not profit. Net outlet change and turnover are Franopolis calculations from the disclosed counts; turnover is a count-based rate, not a measure of owner earnings.

    Courtyard By Marriott vs Crowne Plaza Hotels & Resorts: common questions

    Which costs less to open, Courtyard By Marriott or Crowne Plaza Hotels & Resorts?
    Courtyard By Marriott: $15,129,110 – $41,181,010 (2026 FDD · Item 7 · PDF p. 67); Crowne Plaza Hotels & Resorts: $14,235,404 – $76,904,134 (2026 FDD · Item 7 · PDF p. 58). These are each franchisor's Item 7 estimated initial investment. The low end of the disclosed estimate is lower for Crowne Plaza Hotels & Resorts. Estimates are not quotes, and the FDD years may differ.
    Do Courtyard By Marriott and Crowne Plaza Hotels & Resorts disclose financial performance (Item 19)?
    Courtyard By Marriott has reviewed Item 19 figures for 4 location groups; Crowne Plaza Hotels & Resorts has no reviewed Item 19 figures on file. Different location groups are not directly comparable, and revenue is not profit.

    Answers restate the reviewed figures above. Not a ranking or recommendation.

    How Franopolis reviews FDD figures

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