Franchise opportunities compared

    Drybar vs Ovo Salons

    Reviewed figures from each brand's Franchise Disclosure Document (FDD), side by side. Each figure carries its FDD year and page. This is not a ranking or recommendation, and the two FDDs may cover different years and location groups.

    Initial investment · Item 7

    Drybar

    Not available

    Ovo Salons

    $398,482

    2026 FDD · Item 7 · PDF p. 14

    Initial franchise fee · Item 5

    Drybar

    $50,000

    2026 FDD · Item 5 · PDF p. 13

    Ovo Salons

    $69,000

    2026 FDD · Item 5 · PDF p. 8

    Royalty · Item 6

    Drybar

    7%

    2026 FDD · Item 6 · PDF p. 15

    Ovo Salons

    6%

    2026 FDD · Item 6 · PDF p. 9

    Before you compare

    • Both sets of figures come from 2026 FDDs.
    • Item 19 figures cover the location groups each FDD names (Drybar: 8, Ovo Salons: 30). Different groups are not directly comparable.

    Financial commitment

    Estimated initial investment (Item 7)

    Drybar

    Not available
    No reviewed Item 7 total

    Ovo Salons

    $398,482
    Total single-unit investment — $398,482–$638,702
    2026 FDD · Item 7 · PDF p. 14
    Standard initial franchise fee (Item 5)

    Drybar

    $50,000
    2026 FDD · Item 5 · PDF p. 13

    Ovo Salons

    $69,000
    2026 FDD · Item 5 · PDF p. 8
    Royalty (Item 6)

    Drybar

    7%
    Monthly royalty gross receipts
    2026 FDD · Item 6 · PDF p. 15

    Ovo Salons

    6%
    Royalty fee
    2026 FDD · Item 6 · PDF p. 9
    Brand / advertising fund (Item 6)

    Drybar

    4%
    Brand fund maximum — 4%
    2026 FDD · Item 6 · PDF p. 18

    Ovo Salons

    0%
    Brand fund contribution — currently 0%, up to 2% — 0%
    2026 FDD · Item 6 · PDF p. 9

    System scale & health

    Total outlets (Item 20)

    Drybar

    198
    Outlets at end of 2025
    2025 FDD · Item 20 · PDF p. 68

    Ovo Salons

    1
    Outlets at end of 2024
    2026 FDD · Item 20 · PDF p. 39
    Net outlet change (Item 20)

    Drybar

    +49
    Calculated: 149 at end of 2022 → 198 at end of 2025

    Ovo Salons

    −1
    Calculated: 2 at end of 2022 → 1 at end of 2024
    Outlet exits (Item 20)

    Drybar

    Not available
    No complete exit records for a year

    Ovo Salons

    Not available
    No complete exit records for a year
    Franchising since (Item 1)

    Drybar

    2011
    From a verified franchisor listing

    Ovo Salons

    Not available
    Not in reviewed records
    Franchisor founded (Item 1)

    Drybar

    Not available
    Not in reviewed records

    Ovo Salons

    Not available
    Not in reviewed records

    Financial performance (Item 19), by location group

    Drybar
    Locations counted not stated in the reviewed record — Top 10
    10 shops
    other Top 10
    2026 FDD · Item 19 · PDF p. 71
    Locations counted not stated in the reviewed record — Bottom third
    47 shops
    other Bottom third
    2026 FDD · Item 19 · PDF p. 71
    Locations counted not stated in the reviewed record — All shops
    167 shops
    other All shops
    2026 FDD · Item 19 · PDF p. 71
    +5 more groups in the full report
    Ovo Salons
    Locations counted not stated in the reviewed record — Affiliate-owned OVO Salon in Cumming, Georgia
    11 hours
    other Table 1
    2026 FDD · Item 19 · PDF p. 35
    Locations counted not stated in the reviewed record — OVO Salon — Cumming, Georgia
    100 percent
    other Table 2a
    2026 FDD · Item 19 · PDF p. 36
    Locations counted not stated in the reviewed record — Stylist 1 at affiliate-owned Cumming salon
    66 months
    other Stylist retention
    2026 FDD · Item 19 · PDF p. 38
    +27 more groups in the full report

    Item 19 groups are shown separately and never combined. Revenue or sales figures are not profit. Net outlet change and turnover are Franopolis calculations from the disclosed counts; turnover is a count-based rate, not a measure of owner earnings.

    Drybar vs Ovo Salons: common questions

    How do Drybar and Ovo Salons royalties compare?
    Drybar: 7% (2026 FDD · Item 6 · PDF p. 15); Ovo Salons: 6% (2026 FDD · Item 6 · PDF p. 9). Royalties as disclosed in Item 6; other recurring fees are listed separately.
    Which has more locations, Drybar or Ovo Salons?
    Drybar: 198 (2025 FDD · Item 20 · PDF p. 68); Ovo Salons: 1 (2026 FDD · Item 20 · PDF p. 39). Total outlets from Item 20. Outlet counts do not indicate territory availability or franchisee results.
    Do Drybar and Ovo Salons disclose financial performance (Item 19)?
    Drybar has reviewed Item 19 figures for 8 location groups; Ovo Salons has reviewed Item 19 figures for 30 location groups. Different location groups are not directly comparable, and revenue is not profit.

    Answers restate the reviewed figures above. Not a ranking or recommendation.

    How Franopolis reviews FDD figures

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