Franopolis
    vs

    Franchise opportunities compared

    Dunkin' vs Peets Coffee

    Reviewed figures from each brand's Franchise Disclosure Document (FDD), side by side. Each figure carries its FDD year and page. This is not a ranking or recommendation, and the two FDDs may cover different years and location groups.

    Dunkin'2026 FDDPeets Coffee2026 FDD

    Initial investment · Item 7

    Dunkin'

    $142,000 – $1,832,500

    2026 FDD · Item 7

    Peets Coffee

    $1,035,000 – $1,697,000

    2026 FDD · Item 7 · PDF p. 17

    Initial franchise fee · Item 5

    Dunkin'

    $40,000

    2026 FDD · Item 5 · PDF p. 35

    Peets Coffee

    $35,000

    2026 FDD · Item 5 · PDF p. 11

    Royalty · Item 6

    Dunkin'

    5.9%

    2026 FDD · Item 6 · PDF p. 44

    Peets Coffee

    6%

    2026 FDD · Item 6 · PDF p. 12

    Before you compare

    • Both sets of figures come from 2026 FDDs.
    • Dunkin' discloses more than one business format, so the investment range spans formats; the full report breaks them out.
    • Item 19 figures cover the location groups each FDD names (Dunkin': 13, Peets Coffee: 8). Different groups are not directly comparable.

    Financial commitment

    Estimated initial investment (Item 7)

    Dunkin'

    $142,000 – $1,832,500
    2026 FDD · Item 7

    Peets Coffee

    $1,035,000 – $1,697,000
    Total Estimated Initial Investment: $1,035,000 to $1,697,000
    2026 FDD · Item 7 · PDF p. 17
    Standard initial franchise fee (Item 5)

    Dunkin'

    $40,000
    2026 FDD · Item 5 · PDF p. 35

    Peets Coffee

    $35,000
    2026 FDD · Item 5 · PDF p. 11
    Royalty (Item 6)

    Dunkin'

    5.9%
    Continuing Franchise Fee rate
    2026 FDD · Item 6 · PDF p. 44

    Peets Coffee

    6%
    ITEM 6 OTHER FEES Type of Fee Amount Due Date Remarks 1 , 2 Royalty — 6
    2026 FDD · Item 6 · PDF p. 12
    Brand / advertising fund (Item 6)

    Dunkin'

    2.5%
    Continuing Advertising Fee SDO — 2.5%
    2026 FDD · Item 6 · PDF p. 44

    Peets Coffee

    Not available
    No reviewed brand or advertising fund fee

    System scale & health

    Total outlets (Item 20)

    Dunkin'

    Not available
    No reviewed outlet counts

    Peets Coffee

    Not available
    No reviewed outlet counts
    Net outlet change (Item 20)

    Dunkin'

    Not available
    Only one year reported

    Peets Coffee

    Not available
    Only one year reported
    Outlet exits (Item 20)

    Dunkin'

    Not available
    No complete exit records for a year

    Peets Coffee

    Not available
    No complete exit records for a year
    Franchising since (Item 1)

    Dunkin'

    Not available
    Not in reviewed records

    Peets Coffee

    Not available
    Not in reviewed records
    Franchisor founded (Item 1)

    Dunkin'

    Not available
    Not in reviewed records

    Peets Coffee

    Not available
    Not in reviewed records

    Financial performance (Item 19), by location group

    Dunkin'
    Locations counted not stated in the reviewed record — 2025 Franchised Restaurants; 1st Quartile
    $6,007,706
    other 2025 1st Quartile
    2026 FDD · Item 19 · PDF p. 97
    Locations counted not stated in the reviewed record — 2025 Franchised Restaurants; 2nd Quartile
    50 percent
    other 2025 2nd Quartile
    2026 FDD · Item 19 · PDF p. 97
    Locations counted not stated in the reviewed record — 2025 Franchised Restaurants; 4th Quartile
    $718,088
    other 2025 4th Quartile
    2026 FDD · Item 19 · PDF p. 97
    +10 more groups in the full report
    Peets Coffee
    Locations counted not stated in the reviewed record — Systemwide (196 Locations)
    42.9 percent
    other Systemwide
    2026 FDD · Item 19 · PDF p. 47
    Locations counted not stated in the reviewed record — 1 st Third (66 Locations)
    $2,932,490
    other 1 st Third
    2026 FDD · Item 19 · PDF p. 47
    Locations counted not stated in the reviewed record — No Drive Thru (191 Locations)
    $474,389
    other No Drive Thru
    2026 FDD · Item 19 · PDF p. 48
    +5 more groups in the full report

    Item 19 groups are shown separately and never combined. Revenue or sales figures are not profit. Net outlet change and turnover are Franopolis calculations from the disclosed counts; turnover is a count-based rate, not a measure of owner earnings.

    Dunkin' vs Peets Coffee: common questions

    Which costs less to open, Dunkin' or Peets Coffee?
    Dunkin': $142,000 – $1,832,500 (2026 FDD · Item 7); Peets Coffee: $1,035,000 – $1,697,000 (2026 FDD · Item 7 · PDF p. 17). These are each franchisor's Item 7 estimated initial investment. The low end of the disclosed estimate is lower for Dunkin'. At least one range spans several business formats. Estimates are not quotes, and the FDD years may differ.
    How do Dunkin' and Peets Coffee royalties compare?
    Dunkin': 5.9% (2026 FDD · Item 6 · PDF p. 44); Peets Coffee: 6% (2026 FDD · Item 6 · PDF p. 12). Royalties as disclosed in Item 6; other recurring fees are listed separately.
    Do Dunkin' and Peets Coffee disclose financial performance (Item 19)?
    Dunkin' has reviewed Item 19 figures for 13 location groups; Peets Coffee has reviewed Item 19 figures for 8 location groups. Different location groups are not directly comparable, and revenue is not profit.

    Answers restate the reviewed figures above. Not a ranking or recommendation.

    How Franopolis reviews FDD figures

    Keep researching

    Full Dunkin' report

    Every reviewed fee, Item 19 group, outlet table and territory disclosure

    Full Peets Coffee report

    Every reviewed fee, Item 19 group, outlet table and territory disclosure

    Compare Dunkin' with

    Compare Peets Coffee with

    Add a third brand

    Compare up to four side by side

    Explore by brand

    Filter every published report

    FDD glossary

    Plain-language meaning of each Item