Franchise opportunities compared

    Ellie Mental Health vs Gameday Mens Health

    Reviewed figures from each brand's Franchise Disclosure Document (FDD), side by side. Each figure carries its FDD year and page. This is not a ranking or recommendation, and the two FDDs may cover different years and location groups.

    Initial investment · Item 7

    Ellie Mental Health

    $323,200 – $679,575

    2025 FDD · Item 7

    Gameday Mens Health

    $225,475 – $421,396

    2026 FDD · Item 7 · PDF p. 28

    Initial franchise fee · Item 5

    Ellie Mental Health

    $60,000

    2025 FDD · Item 5 · PDF p. 17

    Gameday Mens Health

    Not available

    Royalty · Item 6

    Ellie Mental Health

    Not available

    Gameday Mens Health

    $813

    2026 FDD · Item 6 · PDF p. 25

    Before you compare

    • Ellie Mental Health figures come from its 2025 FDD and Gameday Mens Health figures from its 2026 FDD, so the years differ.
    • Ellie Mental Health discloses more than one business format, so the investment range spans formats; the full report breaks them out.
    • Only Ellie Mental Health has reviewed Item 19 figures here.

    Financial commitment

    Estimated initial investment (Item 7)

    Ellie Mental Health

    $323,200 – $679,575
    2025 FDD · Item 7

    Gameday Mens Health

    $225,475 – $421,396
    Total Estimated Initial Investment: $225,475–$421,396
    2026 FDD · Item 7 · PDF p. 28
    Standard initial franchise fee (Item 5)

    Ellie Mental Health

    $60,000
    2025 FDD · Item 5 · PDF p. 17

    Gameday Mens Health

    Not available
    No single standard fee identified
    Royalty (Item 6)

    Ellie Mental Health

    Not available
    No reviewed royalty record

    Gameday Mens Health

    $813
    Year 2 Minimum Royalty: $812.50 per month per Clinic
    2026 FDD · Item 6 · PDF p. 25
    Brand / advertising fund (Item 6)

    Ellie Mental Health

    $100
    Marketing Fee
    2025 FDD · Item 6 · PDF p. 20

    Gameday Mens Health

    2%
    each month See Notes 1, 2 and 3 for more information on “ Royalties .” Brand Fund Contribution — 2 — 2%
    2026 FDD · Item 6 · PDF p. 20

    System scale & health

    Total outlets (Item 20)

    Ellie Mental Health

    263
    Outlets at end of 2024
    2025 FDD · Item 20 · PDF p. 78

    Gameday Mens Health

    388
    Outlets at end of 2025
    2026 FDD · Item 20 · PDF p. 64
    Net outlet change (Item 20)

    Ellie Mental Health

    +208
    Calculated: 55 at end of 2022 → 263 at end of 2024

    Gameday Mens Health

    +369
    Calculated: 19 at end of 2023 → 388 at end of 2025
    Outlet exits (Item 20)

    Ellie Mental Health

    Not available
    No complete exit records for a year

    Gameday Mens Health

    Not available
    No complete exit records for a year
    Franchising since (Item 1)

    Ellie Mental Health

    Not available
    Not in reviewed records

    Gameday Mens Health

    Not available
    Not in reviewed records
    Franchisor founded (Item 1)

    Ellie Mental Health

    Not available
    Not in reviewed records

    Gameday Mens Health

    Not available
    Not in reviewed records

    Financial performance (Item 19), by location group

    Ellie Mental Health
    Locations counted not stated in the reviewed record — Company-Owned Clinics in Minnesota
    $139
    other Collected Revenue per session
    2025 FDD · Item 19 · PDF p. 77
    Locations counted not stated in the reviewed record — Franchised Clinics in listed state
    $127
    other Collected Revenue per session
    2025 FDD · Item 19 · PDF p. 77
    Gameday Mens Health

    Not disclosed — no Item 19 financial performance representation

    Item 19 groups are shown separately and never combined. Revenue or sales figures are not profit. Net outlet change and turnover are Franopolis calculations from the disclosed counts; turnover is a count-based rate, not a measure of owner earnings.

    Ellie Mental Health vs Gameday Mens Health: common questions

    Which costs less to open, Ellie Mental Health or Gameday Mens Health?
    Ellie Mental Health: $323,200 – $679,575 (2025 FDD · Item 7); Gameday Mens Health: $225,475 – $421,396 (2026 FDD · Item 7 · PDF p. 28). These are each franchisor's Item 7 estimated initial investment. The low end of the disclosed estimate is lower for Gameday Mens Health. At least one range spans several business formats. Estimates are not quotes, and the FDD years may differ.
    Which has more locations, Ellie Mental Health or Gameday Mens Health?
    Ellie Mental Health: 263 (2025 FDD · Item 20 · PDF p. 78); Gameday Mens Health: 388 (2026 FDD · Item 20 · PDF p. 64). Total outlets from Item 20. Outlet counts do not indicate territory availability or franchisee results.
    Do Ellie Mental Health and Gameday Mens Health disclose financial performance (Item 19)?
    Ellie Mental Health has reviewed Item 19 figures for 2 location groups; Gameday Mens Health makes no Item 19 financial performance representation. Different location groups are not directly comparable, and revenue is not profit.

    Answers restate the reviewed figures above. Not a ranking or recommendation.

    How Franopolis reviews FDD figures

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