Franchise opportunities compared
Fleet Feet vs Mainstream Boutique
Reviewed figures from each brand's Franchise Disclosure Document (FDD), side by side. Each figure carries its FDD year and page. This is not a ranking or recommendation, and the two FDDs may cover different years and location groups.
Before you compare
- Both sets of figures come from 2026 FDDs.
- Fleet Feet discloses more than one business format, so the investment range spans formats; the full report breaks them out.
- Item 19 figures cover the location groups each FDD names (Fleet Feet: 6, Mainstream Boutique: 4). Different groups are not directly comparable.
| Disclosure | Fleet Feet | Mainstream Boutique |
|---|---|---|
| Financial commitment | ||
| Estimated initial investment (Item 7) | $352,000 – $651,500 2026 FDD · Item 7 | $198,200 – $361,350 Total initial investment low estimate: $198,200 2026 FDD · Item 7 · PDF p. 16 |
| Standard initial franchise fee (Item 5) | $45,000 2026 FDD · Item 5 · PDF p. 17 | $40,000 2026 FDD · Item 5 · PDF p. 12 |
| Royalty (Item 6) | $4.00 Royalty rate 2026 FDD · Item 6 · PDF p. 19 | Not available No reviewed royalty record |
| Brand / advertising fund (Item 6) | $0.25 Marketing Fund rate 2026 FDD · Item 6 · PDF p. 19 | Not available No reviewed brand or advertising fund fee |
| System scale & health | ||
| Total outlets (Item 20) | 283 Outlets at end of 2025 2026 FDD · Item 20 · PDF p. 62 | 59 Outlets at end of 2025 2026 FDD · Item 20 · PDF p. 39 |
| Net outlet change (Item 20) | +14 Calculated: 269 at end of 2023 → 283 at end of 2025 | −13 Calculated: 72 at end of 2023 → 59 at end of 2025 |
| Outlet exits (Item 20) | Not available No complete exit records for a year | Not available No complete exit records for a year |
| Franchising since (Item 1) | Not available Not in reviewed records | Not available Not in reviewed records |
| Franchisor founded (Item 1) | Not available Not in reviewed records | Not available Not in reviewed records |
| Performance (Item 19) | ||
| Financial performance (Item 19), by location group | Locations counted not stated in the reviewed record — Combined franchised and affiliate-owned stores in operation for at least 24 mon… $6,653,754 other Combined 2025 High Gross Sales · 2026 FDD · Item 19 · PDF p. 60 Locations counted not stated in the reviewed record — Franchisee-owned stores in operation for at least 24 months $177,364 other Franchisee-Owned 2025 Low Gross Sales · 2026 FDD · Item 19 · PDF p. 60 Locations counted not stated in the reviewed record — Affiliate-owned stores in operation for at least 24 months $1,643,213 other Affiliate-Owned 2025 Average Gross Sales · 2026 FDD · Item 19 · PDF p. 60 +3 more groups in the full report | Locations counted not stated in the reviewed record — Upper Quarter (Top 25%) 13 businesses other Upper Quarter · 2026 FDD · Item 19 · PDF p. 38 Locations counted not stated in the reviewed record — Mid-Upper Quarter (50%- 75%) $502,836 other Mid-Upper Quarter · 2026 FDD · Item 19 · PDF p. 38 Locations counted not stated in the reviewed record — Mid-Lower Quarter (25%- 50%) $324,350 other Mid-Lower Quarter · 2026 FDD · Item 19 · PDF p. 38 +1 more groups in the full report |
Item 19 groups are shown separately and never combined. Revenue or sales figures are not profit. Net outlet change and turnover are Franopolis calculations from the disclosed counts; turnover is a count-based rate, not a measure of owner earnings.

